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Recent Status of Korean Webnovels

Knowledge   Recent Status of Korean Webnovels   2024.04.01         The size and the current status of the market   The webnovel industry, which was officially recognized in 2013 with the NAVER Webnovel Contest, has nearly doubled every year since then - expanding to a market worth 1 trillion won by 2024. It has firmly established itself as one of the pillars of the Korean content market alongside webtoons. Media mixing is actively taking place through the content value chain centered on Kakao and Naver, and this potential has attracted many creators to take on the challenge of writing webnovels full of dreams.According to the “2022 Status Survey of the Webnovel Industry” published by the Publication Industry Promotion Agency of Korea (KPIPA) in 2023, the number of webnovel users in Korea was estimated at 5.87 million, and the estimated revenue of the entire webnovel industry was w...
  • VOL.69 / 2024.04
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