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[TREND / KNOWLEDGE]

Book Fairs, Another Type of Holiday

Knowledge   Book Fairs, Another Type of Holiday   2024.07.01   When you work with books, you get to experience a yearly cycle of events. For small bookstores/publishers like Ghost Books, which is both a bookstore and a book maker, book releases are usually aligned with these events. This is because you can have quite good promotional effects by doing so, particularly if you publish fewer books and don’t have a great budget for marketing each book. As such, book fairs are very important for planning the year ahead. Aligning your publication schedule with these annual events gives you a clear guideline for managing the manuscript editing, designing interior layout and cover, and printing timelines.Over the past 8 years of running a small publishing house and bookstore, I have attended a number of book fairs. As I mentioned earlier, these events usually occur in a certain cycle. Meeting the authors that you have been seeing at a similar time and space every year is...
  • VOL.72 / 2024.07
[TREND / KNOWLEDGE]

“PDF/POD” - Korean Publishing Market Develop into Diverse Formats

Publishing Industry   “PDF/POD” - Korean Publishing MarketDevelop into Diverse Formats   2023.02.20         The interesting promotional text of a self-published e-book, How to Write a Profit Generating E-Book, by writer Yoo Sung-Woo says, “The secret to earning 500 million won with a 10-page PDF e-book” on the page of a crowdfunding platform Wadiz. The book successfully raised hundreds of million won of funding. Before the book was introduced to Wadiz, it was released on freelancer matching platforms, like Kmong, Taling, and Class 101, accumulating more than 500 million won in revenue. Though the book was not officially published in the market, and considering that selling 10,000 copies of a book was regarded as half of a success in the prolonged recession for publishers, an individual book recording such revenue was unprecedented. An increasing number of people collect and sell thei...
  • VOL.55 / 2023.02
[TOPIC / KOREAN PUBLISHER]

Yaong Seoga

Yaong Seoga A publisher that contributes to cats' happiness   2018.05.30   A publisher that likes books and loves cats: Yaong Seoga. The following interview introduces the uniqueness Yaong Seoga carries by lovingly creating books with the keywords 'healing' and 'growth' to address the relationship between humans and cats.   KPIPA Could you introduce Yaong Seoga for us.   △ Logo of Yaong Seoga, portraying a combination of a book and a cat's face    Ko Kyoung-won (Ko below) Yaong Seoga was created in July 2017 as a one-person publisher specializing in cat books by myself after having written books on cats for 15 years. Our company's name starts with 'ya-ong' which is the Korean onomatopoeia for the sound cats make and we have combined it with the word 'books'.Our logo is the work of Lee Jae-min, a graphic designer at Studio Fnt. The book in the logo resembles a cat's face and it carries the meaning that books are the window to the heart. The dots on the b...
  • VOL.9 / 2018.05
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