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Search word : "imprint system",   Search result : 3
[TREND / KNOWLEDGE]

South Korea's Imprint System in Publishing

South Korea's Imprint System in Publishing   2019.10.07   Most well-known South Korean publishers have several imprints (independent brands under the same publishing house). This number can go up to double-digits for large publishing houses, while smaller publishers' number of imprints is usually in the single-digit range. Imprints are a way for publishers to expand their publishing range as well as the size of their business and improve profits. Around 2005, the number of imprints grew rapidly in South Korea, and this trend was led by Woongjin Thinkbig, which managed more than 30 imprints at one point. They had a publishing system where they would recruit well-known people from the industry, like directors or editors, give them high wages and place them in charge of imprints. After looking at their performance for two years, the company would decide whether to extend their contract or not. In addition to Woongjin, Minumsa, 21st Century Books and Wisdom House, which...
  • VOL.16 / 2019.10
[INTERVIEW / KOREAN PUBLISHERS]

Munhakdongne

Korean Publishers   Munhakdongne A Publisher that Makes Books for a Better World   2023.10.04   People say that “10 years changes rivers and mountains.” In other words, 10 years is a long enough time for even rivers and mountains to change. There is a publishing company that has been constantly changing for 30 years, a period during which the river and mountains could have changed three times, and has established itself as one of Korea’s leading publishers. Munhakdongne, which celebrates its 30th anniversary this year, does not simply stop at publishing quality books, but continues to expand infinitely into the world of books by organizing book reading challenges to read good books with readers, creating platforms to promote quality books more widely, and making spaces to read good books in comfort. However, Munhakdongne’s pride and love for books remain the same as in the beginning. Munhakdongne, which started as a literary publisher and now ...
  • VOL.63 / 2023.10
[INTERVIEW / KOREAN PUBLISHERS]

Woongjin ThinkBig

Korean Publishers   Woongjin ThinkBig Publishing Spectrum Expanding with High-Quality Content   2022.05.02   In every social aspect, we talk about role theory. Faithfully fulfilling a role appropriate for each position positively impacts society as a whole or the entire field, and will inevitably be exerted as a power to seek opportunities to grow together. Woongjin ThinkBig's Book Business Headquarters, which plays a leading role as a genuine general publishing house, has published books of various kinds throughout a long history. Furthermore, in the rapidly changing publishing market, new businesses that can chart a plan for the future are expanding. Following is an interview with Woongjin ThinkBig's Book Business Headquarters, which is actively responding to the development of new markets in the publishing industry by publishing books that meet the needs of the times and expanding the scope of the publishing market.   Logo of Woongji...
  • VOL.46 / 2022.05
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