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[INFORMATION / BEST SELLERS]

2nd Week, February 2021

2nd Week, February 2021 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2021.03.08   When we look at the top 10 bestsellers analyzed by major online bookstores in Korea for the second week of 2021, half of them were from Economics & Business Administration. This implies that it has not lost its strong influence in the Korean book market. For example, My First Investing Lesson Vol 1, 2 scored high from the moment of its pre-order period. Investor Kim Jung-Hwan, the writer of this book, is a major value investor in Korea. He has been gaining public fame across the nation, which is well-reflected in his Youtube performance of recording 450K subscribers in 5 months. The book turned into an issue in the market as the news spread that he has put secrets to investment, which he said he only taught his daughter, in two volumes of a book rather than in a video. While books about economics and business administration are at the center of the bestsellers, th...
  • VOL.32 / 2021.03
[INTERVIEW / KOREAN PUBLISHERS]

ACHIMDAL BOOKS

Korean Publishers   ACHIMDAL BOOKS Never Changing Literary Value Rises Radiantly and Brightly   2021.11.01   Literature is a genre with deep roots in the publishing market, but there is an increasing number of cases where the genre is excluded from the mainstream. On top of this, there aren’t too many literature publishers that completely fulfill their roles properly. In a reality like this, we cannot help but approve of ACHIMDAL BOOKS for fulfilling its role as a publisher of literature and continuing to make efforts, including the expansion of opportunities for poems, essays, and other works of literature to be published. Although it is a small publisher, there seems to be a light that shines with the rapid advancement of ACHIMDAL BOOKS, which works to broaden the literature base by searching for new ways of publishing literature in a clever way.   Logo of ACHIMDAL BOOKS   Please tell foreign publishers what ACHIMDAL BOOKS does and what mean...
  • VOL.40 / 2021.11
[INFORMATION / BEST SELLERS]

3rd Week, January 2021

3rd Week, January 2021 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2021.02.08   When we look at the integrated list of bestsellers announced by major bookstores in the first week of the new year, 2021, books in the field of economics and business administration showed strength in particular, including the top seller Top 77 Most Asked Questions from Stock Beginners, How Today’s Biggest Trends Will Collide and Reshape the Future of Everything, Scenario of Money, and 8 Principles of Advertising. Notably, Top 77 Most Asked Questions from Stock Beginners spoke about the things that stock beginners would be most curious about in the style of Q&A. Meanwhile, with the sub-title “Planned money does not falter,” Scenario of Money provides helpful tips and advice to those that have begun investing in the stock market or studying to increase their property. While the economics and business administration genre is dominating the bestsellers’ list, t...
  • VOL.31 / 2021.02
[TREND / SPECIAL PROJECT]

K-Beauty

K-Beauty The World Has Fallen in Love with K-Beauty   2020.10.05       “If it works in Korea, it will work in other countries.”The passion for K-Beauty is soaring across the world. The cosmetics industry in Korea has been advancing to meet the high demands of Korean consumers who prioritize reasonable but efficient consumption. This has helped the industry to successfully penetrate the global market. The standard for beauty differs across generations and eras, where it even differs by individuals within the same generation. What was the thing that could help Korea get the upper hand in the global beauty industry where it is well known that satisfying the taste of each and every consumer is difficult?   The success of K-POP and K-Drama has increased the demand for trendy K-Beauty.   Basically, the success of K-POP and K-Drama in the overseas markets worked as a great supporter. People around the world began to have an interest in the make-up styl...
  • VOL.27 / 2020.10
[TREND / BOOK TRIP]

Jeju Island

Jeju Island A Beautiful Mixture of Nature and Cultural Art   2020.10.05       The official name of Jeju Island, a tourist destination for both Korean and overseas travelers, is “Jeju Special Self-Governing Province,” including the surrounding small islands. Being the biggest island of Korea, Jeju Island is a globally well-known volcanic island. The Oreums (volcanic cone), which are parasite volcanoes created through volcanic activities, Jusangjeolli Cliff, Lava Tubes, and the basalt zone, are indeed eye-opening natural sites for travelers. Besides, the Jeju Volcanic Island and Lava Tubes were designated as UNESCO World Heritage Sites in 2007, having their value recognized. On top of these, Hallasan Mountain, the highest mountain in Korea, beautiful beaches, waterfalls, and tangerine fields, are not to be missed spots for tourists.The culture in Jeju Island is relatively exotic as it is distanced from the mainland, and the splendid view of the ocean and the mounta...
  • VOL.27 / 2020.10
[INFORMATION / BEST SELLERS]

1st Week, December 2020

1st Week, December 2020 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2021.01.04   With another freezing cold winter settling in, the new year of 2021 has come. While various Korean books are found on the integrated list of bestsellers announced by four major online bookstores in Korea for the first week of December 2020, the top ranks were dominated by foreign books. For example, First Person Singular, the come-back novel of Haruki Murakami after 6 years, who is a Japanese writer but has a Korean fan base as well, topped the list, followed by The Tyranny of Merit: What’s Become of the Common Good? by Michael J. Sandel who has become a huge sensation in Korea. These are real examples of Korean readers’ enthusiasm towards new works of popular overseas writers.Recently in Korea, books related to stocks and investment are at the center of attention, reflecting the uncertain economic market due to the pandemic while in line with the end-of-the-year seas...
  • VOL.30 / 2021.01
[TREND / SPECIAL PROJECT]

K-Food

K-Food Having fun reading, cooking, and eating!   2020.09.07     Korea’s food and culture have been continuously developing and evolving over a long history. And as Korea’s culture is now widespread across the world, its food and culture have joined the Korean Wave, captivating the global community. Besides, foreigners are enjoying the so-called “K-Food,” and Korea’s “cooking shows” or “mukbang (videos of people eating food)” have become a trending type of content that overseas audiences search for.Korea’s food-related content clearly shows what is currently trending in the Korean culture, which attracts the eyes of the overseas audience. Even though fewer people are looking up books to find out about K-Food content due to the development of video platforms like Youtube, books and recipes of Korean food, sometimes written by Korean celebrities, are published in the market. The following section introduces books on K-Food.   Korea’s food and...
  • VOL.26 / 2020.09
[INFORMATION / #K-BOOK]

#Trend & Marketing

#Trend & Marketing KPIPA introduces K-Books for global publishing markets through K-Book Platform   2021.01.04   Discovery of the Usual 1. Publication Details Title | Discovery of the UsualSubtitle | Usual Observations, Notes, Music, and UnderlineAuthor | Yoo ByoungookPublisher | Bookhouse Publishers Co.Publication Date | 2019-08-05ISBN | 9791164050321No. of pages | 280Dimensions | 128 * 185   2. Copyright Contact Name | Heo YoungsuEmail | ysheo7@paran.comPhone | +82-2-3144-2705   3. Book Intro How do copywriters spend their daily lives so that they can come up with such brilliant ideas? How do they spend time in free time? The book Usual Discovery talks about how the author as a copywriter and creative writer, usually spends his time, i, e, time spentin observing things, taking notes, listening to music, and underlining sentences. The author is a creative director of...
  • VOL.30 / 2021.01
[INFORMATION / BEST SELLERS]

2nd Week, November 2020

2nd Week, November 2020 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2020.12.07   In the ranks of bestsellers announced by four major online bookstores in Korea for the second week of November, books that are keeping their place since last year catch our eyes. For example, the top bestseller See What They Mean, Say What You Mean is a reality-based guide book for parents to have the right conversations with their kid written by doctor Oh Eun Young, a national mentor for child-raising. And the second to the top was Trend Korea 2021, which has selected upcoming trends for 2021 with a sub-title “What is the strategy against the pandemic crisis?” Ranked third was Dollargut Dream Department Store, a fantasy novel about stories in a dream department where only those asleep are allowed to enter. As such, it is notable that the top three bestsellers are from different fields.Meanwhile, some books are steady-sellers as well on the list. For example, The Prop...
  • VOL.29 / 2020.12
[INTERVIEW / KOREAN AUTHORS]

Writer Kim Soo-hyun

Korean Authors   Writer Kim Soo-hyun   2021.09.06     Please introduce yourself to our readers.   Hello, I am Kim Soo-hyun the author of I Decided to Live as Me (Woods of Mind’s Books) and Comfortably Without Trying Too Hard (Dasan Books).   Why did you choose the profession of writer?   In my case, I had a strong feeling that I had to ‘live like other people’ for some unknown reason. I tried very hard to adhere to this belief but it didn’t really work out, so I started thinking ‘if this is how its going to be’ it would be better to spend my energy on things I really want to do and put my effort into such things.’ So I quit my job and started writing about what I really wanted to talk about with some seriousness - and this became the book you know as I Decided to Live as Me.   What kind of person do you think writers are?   Writers are ‘Process is mentee’, ‘Result is mentor’ is what I think. Many people might feel ...
  • VOL.38 / 2021.09
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