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[TREND / TOPIC]

Korean Readers’ Picks in the First Half of 2024

Topic   Korean Readers’ Picks in the First Half of 2024   2024.09.02   According to the “2023 National Reading Survey” announced by the Ministry of Culture, Sports, and Tourism in Korea, the overall reading rate was observed to be 43.0%, the lowest since the survey was initiated in 1994. This means that 6 out of 10 adults don’t even read a single e-book or audiobook, let alone a paper book. The shrinking of the reading population, which forms the foundation for the publishing market, and the aging population have been issues in Korea for quite a long time. However, it was indeed a shocking figure for the publishing industry as it expected to see a steady increase in the reading population since it enjoyed a boom during the pandemic compared to other industries.In the first half of the year, the reduction in newly published titles, driven by a contracting publishing market, alongside the enduring popularity of long-time bestsellers, played a si...
  • VOL.74 / 2024.09
[TREND / EXPORT CASE]

Yanolja CEO Sujin Lee’s Restart Advances Into the UK

Export Case   Yanolja CEO Sujin Lee’s Restart Advances Into the UK   2024.09.02   Restart (Cloud 9), a nonfiction essay about Yanolja’s vision to become the “Global One Top Travel Tech Company,” has just been published in the UK. It is an autobiographical essay by Yanolja CEO Sujin Lee, who constantly writes “new legends” as he continues to establish himself as an icon of fortitude and success. The UK publisher of the book is LID Publishing, a company with a strong and unique presence at the center of global issues, which has been publishing books by various figures.Restart is Sujin Lee’s 18-year business chronicle from 2005 - the year Yanolja was founded - to 2023, and the journey of Yanolja’s expansion from the number one accommodation company in Korea to a global company that is now creating a paradigm shift in the leisure and travel market. Subtitled “An entrepreneur’s journey from motel janitor to CEO of a global enterprise,” the book was first re...
  • VOL.74 / 2024.09
[TREND / BOOK TRIP]

In Search of a Garden Where Our Beautiful Korean Language Breathes

Book Trip   [A Trip to Literary Museums ②] In Search of a Garden Where Our BeautifulKorean Language Breathes Introducing Sonagi Village at Hwang Sun-won, Literary Housein Yangpyeong-gun, Gyeonggi-do, and Beyond   2024.06.03   The works of Hwang Sun-Won have a solid presence in Korean literature. The literary world he has built transcends time, genre, and ideology, naturally expressing the most Korean emotions. It was around 1952, when Korea was undergoing the Korean War, when his representative short story Rain Shower (read Sonagi in Korean) was released. However, it is difficult to recognize such a period from the portrayal of the two main characters in the novel. The only clue that connects the story to reality is the place name “Yangpyeong” that appears at the end. The thoughts that germinated in this place became the driving force for creating a literary space, and it led to new attempts to reinterpret the work in various ways.The Sonagi Village in the Hwa...
  • VOL.71 / 2024.06
[INFORMATION / BEST SELLERS]

Which Foreign Books Did Korean Readers Choose in 2025?

    Best Sellers   Which Foreign Books Did Korean Readers Choose in 2025?     2026.02     "Interest in Korean fiction" is an indispensable phrase when explaining recent publishing trends in Korea. Thanks to the halo effect of Han Kang's Nobel Prize in Literature win in 2024, Korean novels swept the top spots on the comprehensive bestseller lists last year. The slump in non-fiction books, driven by the commercialization of generative artificial intelligence (AI), also played a significant role. The prevailing view in the industry is that the surge in Korean fiction—and Korean literature at large—is a "butterfly effect" resulting from the contraction of the local non-fiction market, a sector traditionally dominated by renowned foreign authors rather than domestic ones. However, this situation may present a unique opportuni...
  • VOL.91 / 2026.02
[INFORMATION / TOPIC]

Korean Publishing Market Trends in 2025 and Outlook for 2026

Topic   Korean Publishing Market Trends in 2025 and Outlook for 2026   2026.01.05         Trends in 2025: A Year of Digital Transformation and Practical, Stability-Oriented Content   In 2025, Korea’s publishing market underwent noticeable shifts in the ways readers discovered, selected, and consumed books, as digital transformation accelerated and social and economic uncertainty deepened. On the surface, the overall market size appeared relatively stable. Beneath that stability, however, structural changes became increasingly clear: the number of new titles grew significantly, while the average print run per title declined. As supply expanded, the actual market reach secured by individual titles continued to narrow. These changes were further shaped by the expansion of generative AI (Artificial Intelligence) and intensified competition from OTT (Over-the-Top) platforms. Together, t...
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[INFORMATION / BEST SELLERS]

Moving Into the Final Stretch of 2025

Best Sellers   Moving Into the Final Stretch of 2025 Bestseller Trends in the Three Biggest Online Bookstoresin Korea for the 2nd week of November, 2025   2025.12.01   As November set in, temperatures began to drop abruptly, and daily swings became sharper. However, it isn’t the weather alone that signals winter’s approach. Bookstores began displaying Christmas ornaments and calendars for 2026, with next year’s planners quietly reminding readers that the end of 2025 is just around the corner. Around this time of year, bookstores always take on a distinctly wintery, year-end atmosphere.This shift was equally evident in the bestseller lists. Literature, which had long dominated the rankings, has retreated, while books forecasting trends for 2026 - already strong in October - continue to gain momentum. Riding the unusual boom in the Korean stock market, investment titles such as PS4’s Meta-Cognition Investing Method and Trend Following with Large-Caps also climb...
  • VOL.89 / 2025.12
[INFORMATION / NEW BOOKS]

Korean Gardens by Your Side

New Books   Korean Gardens by Your Side Learning the aesthetics of reflection from Korean gardens   2025.11.03                 When we think of a garden, we often imagine a well-tended flower bed or a space where trees are neatly planted. However, only by stepping outside that narrow frame can we truly begin to encounter the diverse faces of the Korean garden. A garden is not just a space to be cultivated - it is where the human heart resides. Its meaning changes with the mind of the person who tends it and the generational background.   “Within a garden lie traces of the heart that reach beyond mere scenery.” - from the book   Just as we can understand why Yoon Seon-Do, disheartened by the world that failed to recognize him, built a lavish garden at Seyeonjeong on Bogildo Island, and how the small gate and modest pond of Toegye Yi Hwang’s Dosan ...
  • VOL.88 / 2025.11
[INFORMATION / BEST SELLERS]

Greeting Autumn After a Long Chuseok Holiday

Best Sellers   Greeting Autumn After a Long Chuseok Holiday Bestseller Trends in the Three Biggest Online Bookstoresin Korea for the 2nd week of October, 2025   2025.11.03   In early October, Korea observed Chuseok, one of its two major traditional holidays alongside Seollal (Lunar New Year). This year’s Chuseok was unusually long, as National Foundation Day and Hangeul Day followed one after another, giving people almost ten days off. The lingering summer heat extended into early October, but after days of rain during the Chuseok period, cooler air finally arrived, marking the true beginning of autumn. With long rest and steady rain, readers naturally turned their attention to books - befitting the season often called “the season of reading.”The bestseller list for the second week of October reflected the approaching year’s end. Trend Korea 2026 took the No. 1 spot, followed by Money Trend 2026 at No. 4. As the year closes, readers once again...
  • VOL.88 / 2025.11
[INFORMATION / #K-BOOK]

#Economy

#K-Book   #Economy KPIPA Introduces K-Books for Global Publishing Markets through K-Book Platform 2025.09.04   The Hidden Economics of Convenience Stores 1. Publication Details   Title | The Hidden Economics of Convenience StoresAuthor | Goyangi Dabang (Cat Caf?); Jeong YeonsookPublisher | Bear Books Inc.Publication Date | 2023-06-30ISBN | 9791158364113No. of pages | 120Dimensions | 165*220   2. Book Intro   The Hidden Economics of Convenience Stores is an educational book designed to be easy and engaging and aims to introduce young readers to the economic concepts hidden within the familiar setting of a convenience store.The story revolves around Baeknyangi, a white cat with a profound love of convenience stores. Whether it’s just to gaze at the salmon roll cake that he longs to buy or to complete a school assignment, Baeknyangi has made it a habit to stop by the convenience store every day. His frequent visits l...
  • VOL.86 / 2025.09
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2025.08.04   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707...
  • VOL.85 / 2025.08
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