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[TREND / EXPORT CASE]

The Korean Book Importing Success Story of AST, a Russian Publisher

Export Case   The Korean Book Importing Success Story of AST, a Russian Publisher The Weakest Spirit in the World by Kim Dong-sik   2022.01.03   The story behind the Russian edition of The Weakest Spirit in the World (Yodabooks) by Kim Dong-sik is not very common for a commercial publisher. Still, I hope it could help small and niche imprints that prefer building long-lasting relations with their readers to a hit-and-run strategy.   Cover of The Weakest Spirit in the World, Russian edition     At Lingua, we predominantly publish textbooks, dictionaries, etc., for those learning foreign languages. In late 2016, our first Korean textbook came out to test our hypothesis and became a huge success, so we devised a concise publication strategy for this language. To our great surprise, few Korean literary translations were published at the time. We decided to exert ourselves as learning the language als...
  • VOL.42 / 2022.01
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.03.07   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA         ...
  • VOL.44 / 2022.03
[INFORMATION / KOREAN TRANSLATOR]

Sungrye Han (한성례, 韓成禮)

Korean Translator   Sungrye Han (한성례, 韓成禮)   2022.02.14   PROFILE   She was born in Jeongeup, Jeollabuk-do, South Korea. Translator (Japanese-Korean), Poet.She has translated many Japanese literary works into Korean and many Korean literary works into Japanese. This work includes more than 200 volumes, such as poems, novels, essays, poem anthologies, books for children, humanity books, self-enlightenment books and scientific books. In particular, she has translated many poems and books of Poetry between Korea and Japan.Korean textbooks used in Korean high schools contain several of her translations for educational purposes.She has translated and introduced Korean and Japanese poems in various literary magazines between the two countries since 1990.Then, from 1990 to 2000, she selected the poems of representative poets in Korea and Japan and published four anthologies in Korean and Japanese, respectively. She translated all ...
  • VOL.43 / 2022.02
[TREND / TOPIC]

Book Communities Create a New Cradle for Readers

Topic   Book Communities Create a New Cradle for Readers   2021.11.01   Different values and meanings are created through books. Books allow us to acquire knowledge. We are also enlightened by the teachings portrayed in them, and they sometimes even set the path for our lives based on this enlightenment. However, reading regularly by oneself is easier said than done. Furthermore, reading books on a broader spectrum than what one’s interested in is something even more difficult to do. More and more people have been reading and having discussions within book clubs all around. There are people who take a further step and pursue positive development by planning a variety of events and taking part in a society with reading as a medium. They want to achieve positive development through various activities and playing social roles by using the act of reading. This refers to creating book communities. Book communities mostly start as book clubs and have the purpose of ...
  • VOL.40 / 2021.11
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.02.14   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707...
  • VOL.43 / 2022.02
[INFORMATION / BEST SELLERS]

1st Week, December 2021

Best Sellers   1st Week, December 2021 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2022.01.03   It's already the first week of December, when winter vacation and Christmas are just around the corner. Three books from the children's genre joined the top 10 bestsellers list announced by four major online bookstores in Korea. The first one, Dalkong's Rice Cake Shop, is the fifth story of writer Kim Ri-Ri's Manbok's Rice Cake Shop series. This series has been included in a Korean language textbook for 3rd grades in elementary school and is writing a new record of children's books for elementary graders by selling more than 800 thousand copies. Also, two new books written by Hunhan Nammae (meaning "common siblings"), popular creators on YouTube with 2.26 million subscribers, put their names on the list as well. The book Common Siblings #9 features 12 episodes uploaded on YouTube through cartoons. Also, the book Common Siblings and the Win...
  • VOL.42 / 2022.01
[INTERVIEW / KOREAN PUBLISHERS]

Publisher Hyohyung

Korean Publishers   Publisher Hyohyung Dreaming of a warm city where art breathes   2024.02.19   Publisher Hyohyung has been printing books on architecture, space, and art for 30 years, just like building a house brick by brick. Perhaps the key to this longevity is Hyohyung’s passion for these fields. Indeed, its publishing list is filled with authentic books on architecture, space, and art. Every book is worthy of its own value, but Hyohyung’s books are more valuable to the readers as they are written with the mission of the creators and the sincerity of the writers. Hyohyung plans various content and events so that readers can encode books in their minds and even have experiences through them, and conveys liberal arts knowledge that will help future generations. Following is an interview with Hyohyung, a publishing house that produces books with the utmost sincerity so that the scent of art can permeate our daily lives, and so that our society ca...
  • VOL.67 / 2024.02
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.01.03   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-2103 / Region...
  • VOL.42 / 2022.01
[INFORMATION / BEST SELLERS]

1st Week, November 2021

Best Sellers   1st Week, November 2021 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2021.12.06   It's the first week of November, and we're just one step ahead of the end of the year. And there's one book that has ranked first along with Trend Korea 2022, which has not conceded its place since last month ? World History Read Backwards, written by Rhyu Si-Min, a bestseller writer. Since its first edition published in 1988, it has been a frequent favorite of Korean readers. This revised edition includes a complete change. The book World History Read Backwards, which has gone through a comprehensive revision since its first publication in the past century, contains events of the 20th century that could not be covered in the previous edition. As the "first edition" was created by writer Rhyu Si-Min who has "the power of story" that captivated a million readers, World History Read Backwards is still touching the hearts of Korean readers from 33...
  • VOL.41 / 2021.12
[TREND / TOPIC]

Observing the Stature of K-Literature Through Foreign Literary Awards

Topic   Observing the Stature of K-Literature Through Foreign Literary Awards   2021.10.05   Korean literature was first introduced to foreign countries in the late 19th century. However, it wasn’t until after works of Korean literature started receiving literary awards abroad that they were translated and published full-scale in foreign countries, attracting foreign readers and grabbing the interest of major publishers and publishing agencies in foreign countries.Some awards have been given to works of Korean literature since the early 2000s, but ever since Please Look After Mom by Shin Kyung-Sook received the Man Asian Literary Prize, works of Korean literature have continuously been winning literary prizes, and the number of those prizes have been increasing as well. Since 2012, when Castella by Park Min-Gyu received the Japan Translation Award in 2015, and The Vegetarian by Han Gang was the winner of the Man Booker International Prize in 2016, interest in Korean li...
  • VOL.39 / 2021.10
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