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[TREND / TOPIC]

Status of the Korean Publishing Industry in 2020 and Outlook for 2021

Status of the Korean Publishing Industry in 2020 and Outlook for 2021   2021.01.04       More consumers are purchasing books through their mobile phones or on the Internet in the aftermath of the pandemic   The COVID-19 pandemic has wreaked havoc on the entire world throughout the year and has brought about a drastic change in our daily life. Homes became the base camp for activities as people worked from home, and kids studied at home. Amidst the uncertain economic situation where nothing can be predicted, people began to be interested in grasping the opportunity to become rich. Such social change had a significant influence on the publishing industry. The number of online bookstore users and sales volume have jumped up by leaps and bounds. According to the settlement data announced by Kyobo Bookstore on June 8th for the first half of the year, purchases made both on mobile phones and on the online platform recorded 56.3% during the period surpassin...
  • VOL.30 / 2021.01
[TREND / SPECIAL PROJECT]

K-DRAMA

K-DRAMA The Heart-Pounding Time Between Imagination and Reality   2020.12.07       The "K" brands, taking the first letter of Korea, are spreading across the world. They have taken root as a trusted brand for people. As people are spending more time at home due to the pandemic, the K-content market is embracing an unexpected boom. The most popular of all is K-Drama. The fast-paced and breathtaking storylines, compact organization, thought-provoking plots, appropriate editing with no boring moments, and the most good-looking celebrities starring in TV dramas are attractive enough to catch everyone's attention. Recently, as the OTT market where people can watch TV programs on the Internet is expanding, K-Dramas are being exported worldwide across national borders. In this episode, we take a look at how to enjoy K-Dramas twice as much as before.   K-Dramas are channels to promote Korean culture and history.     1. Read the original sto...
  • VOL.29 / 2020.12
[INFORMATION / AGENCY LIST]

Agency list

Agency list   2021.05.03   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA         Agency Liang   Agency...
  • VOL.34 / 2021.05
[INFORMATION / NEW BOOKS]

One Day, Death Spoke to Life

One Day, Death Spoke to Life   2021.04.05                           The story of our remaining life, One Day, Death Spoke to Life An essay candidly written by doctor Bhumsuk Keam, who has been a medical specialist in oncology for 18 years at a cancer hospital. Patients diagnosed with cancer live their remaining life in different ways. A man clung to anticancer therapy until his last moment of breath. An old man chose to live his remaining days seeking for small happiness in everyday life. A son respected his father’s decision to donate his brain after death. Cancer patients and their loved ones who walk towards their last moment of life in different ways, and a doctor who watches them. Questions asked by patients standing at the crossroads of life and death. “What makesour remaining life meaningful?”   How would you...
  • VOL.33 / 2021.04
[TREND / SPECIAL PROJECT]

K-Beauty

K-Beauty The World Has Fallen in Love with K-Beauty   2020.10.05       “If it works in Korea, it will work in other countries.”The passion for K-Beauty is soaring across the world. The cosmetics industry in Korea has been advancing to meet the high demands of Korean consumers who prioritize reasonable but efficient consumption. This has helped the industry to successfully penetrate the global market. The standard for beauty differs across generations and eras, where it even differs by individuals within the same generation. What was the thing that could help Korea get the upper hand in the global beauty industry where it is well known that satisfying the taste of each and every consumer is difficult?   The success of K-POP and K-Drama has increased the demand for trendy K-Beauty.   Basically, the success of K-POP and K-Drama in the overseas markets worked as a great supporter. People around the world began to have an interest in the make-up styl...
  • VOL.27 / 2020.10
[INTERVIEW / KOREAN PUBLISHERS]

Kungree Press

Korean Publishers   Kungree Press Exploring a Beautiful Journey with Readers   2021.12.06   It is fundamental to pursue a future through genuine learning and deliberation in order to cultivate values. This is especially true for making books that greatly influence people’s lives. Kungree Press, a Korean publishing company with a long-standing foothold in the field and expertise in human science, arts, and literature, is exploring the role of books and the way forward for publication by broadening the horizon of books to offer more quality reading. The publishing company is leading the future of the publishing industry with multiple awards and support from readers by publishing outstanding books after deliberation. For Kungree Press, tomorrow is more enriching than today.   Logo of Kungree Press   Please introduce what Kungree Press does to those in the overseas publishing industry. Also, what is the meaning of “Kungree” from the company name?   The nam...
  • VOL.41 / 2021.12
[INTERVIEW / KOREAN PUBLISHERS]

ACHIMDAL BOOKS

Korean Publishers   ACHIMDAL BOOKS Never Changing Literary Value Rises Radiantly and Brightly   2021.11.01   Literature is a genre with deep roots in the publishing market, but there is an increasing number of cases where the genre is excluded from the mainstream. On top of this, there aren’t too many literature publishers that completely fulfill their roles properly. In a reality like this, we cannot help but approve of ACHIMDAL BOOKS for fulfilling its role as a publisher of literature and continuing to make efforts, including the expansion of opportunities for poems, essays, and other works of literature to be published. Although it is a small publisher, there seems to be a light that shines with the rapid advancement of ACHIMDAL BOOKS, which works to broaden the literature base by searching for new ways of publishing literature in a clever way.   Logo of ACHIMDAL BOOKS   Please tell foreign publishers what ACHIMDAL BOOKS does and what mean...
  • VOL.40 / 2021.11
[EVENT / IMAGE OF K-BOOK]

From Taste to Sentiment - Bridging the Korean Food Experience with "Anyway, Tteokbokki"

  Image of K-Book   From Taste to Sentiment - Bridging the Korean Food Experience with Anyway, Tteokbokki     2026.02    
  • VOL.91 / 2026.02
[INFORMATION / BEST SELLERS]

2nd Week, February 2021

2nd Week, February 2021 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2021.03.08   When we look at the top 10 bestsellers analyzed by major online bookstores in Korea for the second week of 2021, half of them were from Economics & Business Administration. This implies that it has not lost its strong influence in the Korean book market. For example, My First Investing Lesson Vol 1, 2 scored high from the moment of its pre-order period. Investor Kim Jung-Hwan, the writer of this book, is a major value investor in Korea. He has been gaining public fame across the nation, which is well-reflected in his Youtube performance of recording 450K subscribers in 5 months. The book turned into an issue in the market as the news spread that he has put secrets to investment, which he said he only taught his daughter, in two volumes of a book rather than in a video. While books about economics and business administration are at the center of the bestsellers, th...
  • VOL.32 / 2021.03
[INFORMATION / BEST SELLERS]

3rd Week, January 2021

3rd Week, January 2021 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2021.02.08   When we look at the integrated list of bestsellers announced by major bookstores in the first week of the new year, 2021, books in the field of economics and business administration showed strength in particular, including the top seller Top 77 Most Asked Questions from Stock Beginners, How Today’s Biggest Trends Will Collide and Reshape the Future of Everything, Scenario of Money, and 8 Principles of Advertising. Notably, Top 77 Most Asked Questions from Stock Beginners spoke about the things that stock beginners would be most curious about in the style of Q&A. Meanwhile, with the sub-title “Planned money does not falter,” Scenario of Money provides helpful tips and advice to those that have begun investing in the stock market or studying to increase their property. While the economics and business administration genre is dominating the bestsellers’ list, t...
  • VOL.31 / 2021.02
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