K-Book Trends -

Search word : "Publishers", Search result : 620

[TREND / EXPORT CASE]

South Korea's National Institute of Ecology - Known for publishing content acclaimed worldwide

South Korea's National Institute of Ecology - Known for publishing content acclaimed worldwide 2019.08.05 South Korea's National Institute of Ecology operated by the country's Ministry of Environment calls itself 'another little Earth' with its exhibits of various plants and animals from countries around the world, including South Korea. The institute also publishes a diverse range of books on the environment for everyone from children to experts. Recently, the institute exported publishing rights of 13 books to Vietnam and Turkey, and some of them have already been translated and introduced to the local markets there. This year, seven books including The Facts Within the Fairy Tales: Aesop's Stories of Nature will be released in Vietnam, while another called Exploring the World of Ant will be sold in Turkey. K-Book Trends spoke with the institute's publishing arm, NIE PRESS, to hear about the agency's book export cases and their passion for content. ...

VOL.14 / 2019.08

[TREND / BOOK TRIP]

Hongdae, a neighborhood with a free and unique culture

Hongdae, a neighborhood with a free and unique culture 2019.08.05 When one hears the word 'Hongdae', they immediately think of the area's image, rather than the physical location. Hongdae is hard to put into just one word thanks to its unique and diverse culture. It's a location where new culture is made by people who turn away from the mundane and routine. This is why Hongdae is a good location to try out something new that hasn't existed previously.Hongdae is one of Seoul's key spots for young people. Hongdae's vibe and culture attract young people who are always looking for something new, and those young people, in turn, create Hongdae's image. There are bookstores in this unique area as well, tucked next to other unique shops, and this book trip is all about the bookstores in Hongdae, one of the top locations for tourists in Seoul. Gyeonguiseon Book Alley The word 'Hongdae' was first used to refer to the immediate area in front of Hongik U...

VOL.14 / 2019.08

[INTERVIEW / KOREAN AUTHORS]

Author Kang Gyeong-su

Author Kang Gyeong-su In hopes his honest stories will reach readers 2019.11.04 The book The Stories Shouldn't Be True (Sigong Junior) was awarded a Ragazzi Award for non-fiction at the 2011 Bologna Children's Book Fair. This book, like its title, calmly tells the horrific story of some children's situations that seem like lies but are happening in reality. Explaining the motive behind the book, the author said he was incredibly shocked one day while watching a documentary to find children in terrible situations in other parts of the world that was beyond his imagination. K-Book Trends met with author Kang Gyeong-su who was compelled to tell their stories in a book.After making his name known as a picture book author through The Stories Shouldn't Be True, Kang has been continuously working on picture books, and from 2017, he has been publishing his Code Name (Sigong Junior) series. The Code Name series is a spy series loved by both children and their parents and ...

VOL.17 / 2019.11

[INTERVIEW / KOREAN PUBLISHERS]

EunHaeng NaMu Publishing

EunHaeng NaMu Publishing Fun and touching books, books on the ages and the future 2019.10.07 Stories still entice people's imaginations. We live in an age inundated by images and videos, but despite this, everything circles back to stories in books made of paper and letters. This might be the reason why books are continuously being created ever since humans created written characters. And EunHaeng NaMu Publishing has a special talent for making stories that leave readers wanting for more. Hi. It's good to meet you through K-Book Trends. We are aware that EunHaeng NaMu Publishing has made many efforts in publishing many stories in the form of novels and essays. Could you introduce EunHaeng NaMu Publishing to our readers? After our establishment in 1997, we have published some 700 liberal arts and general education books of many genres including history, philosophy and science from inside and outside the country with the motto, 'fun and touching books,...

VOL.16 / 2019.10

[REPORT / COLUMN]

Setting South Korean Works on the World's Literary Stage

Setting South Korean Works on the World's Literary Stage The 2017 Global Korean Literature Translation Award 2017.12.01 For Korean literature exports In terms of the number of speakers, Korean is the 12th most spoken language in the world. After 100 years in the making, South Korea's modern literature has many treasures. When considering the quantity or quality of South Korea's literary works published every year, it is only fitting they receive the interest of the world.It is very important for a country's survival or prosperity that it become a loved country by the world, a respected country. This, however, cannot be obtained through economic power alone. The power of culture and arts must back the country. The global potential of South Korea's cultural arts has already been proved through K-pop. South Korea’s movies, music and television dramas have gained popularity in many parts of the world. The terms 'K-beauty' 'K-food' have alre...

VOL.7 / 2017.12

[TOPIC / EXPORT TRENDS]

Haemin Sunim's The Things You Can See Only When You Slow Down

Haemin Sunim's The Things You Can See Only When You Slow Down #1 Bestseller on Amazon UK, #3 non-fiction seller in the Netherlands 2017.9.11 The Things You Can See Only When You Slow Down Haemin Sunim's The Things You Can See Only When You Slow Down recently stayed at #1 on Amazon UK's bestseller list for three weeks, surprising many as it is rare for a South Korean collection of essays to gain so much popularity overseas. Even the editor who was in charge of putting the UK version of this book together had been taken by surprise at the book's success. In the United States, the book sold over 30,000 copies in two weeks, as readers sought a moment of rest in their busy everyday lives.It is not an easy feat for a South Korean book to be published abroad, moreover a collection of essays. Penguin Books and Random House, both major publishers in the United States and the United Kingdom respectively, approached Suo Books which owns the publishing right in South K...

VOL.4 / 2017.09

[TOPIC / TRENDS]

The Online and Digital Marketing of South Korea's Publishing Industry

The Online and Digital Marketing of South Korea's Publishing Industry Current status of online, digital marketing and actual cases 2017.8.18 Previously, marketing related to publishing was all done in-store. The most effective way to manage this was to place materials where people would most go and where their eyes would focus most inside a store. However like all other industries in this day and age, offline channels are losing their effectiveness and book reviews, which were one of the most effective ways to market books in the past, are also losing their influence in line with printed materials. As B2B, B2C out-bound marketing tactics no longer work as they used to, everyone is now thinking about what to do about content marketing. The publishing industry is no exception.The core of content marketing is to create materials that are interesting or of value to potential customers and have the customers seek them out first. The first step to this would be understanding th...

VOL.3 / 2017.08

[TREND / TOPIC]

2019 Seoul International Book Fair - Arrival

2019 Seoul International Book Fair - Arrival The country's biggest book festival, a celebration of people who make, write and read books 2019.07.08 From June 19 to 23, the 2019 Seoul International Book Fair (SIBF) was held at Seoul's COEX. Themes for 2017 and 2018 had been 'transformation' and 'expansion' respectively, and this year's book fair had the theme 'arrival'. The theme 'arrival' for SIBF was given in reference to prospects for books to come, and those for the world beyond books. Visitors to the 2019 SIBF were invited to learn about the 'arrival' of South Korea's publishing industry and the country's society beyond their 'transformation' and 'expansion'. Official posters for the 2019 Seoul International Book Fair South Korea's biggest book festival; South Korea and the world meet through books At the 2019 Seoul International Book Fair,there were many attempts to connect bookswith non-book items in line with the theme 'arrival' &nbs...

VOL.13 / 2019.07

[TOPIC / KOREAN PUBLISHER]

Golden Bough

Golden Bough Fresh! Fun! Creative! The Growth of South Korea's 'Genre Literature' Minumsa Publishing Group's Imprint "Golden Bough" Specializing in Genre Literature 2017.8.18 Genre literature refers to novels that deal with a number of subjects, like horror, science fiction, chivalry, fear, mystery, fantasy and romance. Not only can they be read in physical books but in e-books and online series as well, making it easy for these genres to secure a fan base. In the case of online novels, it has acted as a driving force for genre literature and transformed into a gateway for budding novelists. Perhaps this is the reason why these works show much variety in subject matter and entertain readers with their fresh, creative content that sometimes throws messages at society. This month's 'Korea publisher' corner has sought out two publishers specializing in genre literature and spoke to them about the now and future of Korea's genre literature. A series of overseas genre...

VOL.3 / 2017.08

[TOPIC / KOREAN PUBLISHER]

Black Forest

Black Forest Fresh! Fun! Creative! The Growth of South Korea's 'Genre Literature' Sigongsa Media Group's Imprint "Black Forest" Specializing in Genre Literature 2017.8.18 Genre literature refers to novels that deal with a number of subjects, like horror, science fiction, chivalry, fear, mystery, fantasy and romance. Not only can they be read in physical books but in e-books and online series as well, making it easy for these genres to secure a fan base. In the case of online novels, it has acted as a driving force for genre literature and transformed into a gateway for budding novelists. Perhaps this is the reason why these works show much variety in subject matter and entertain readers with their fresh, creative content that sometimes throws messages at society. This month's 'Korea publisher' corner has sought out two publishers specializing in genre literature and spoke to them about the now and future of Korea's genre literature. Publisher Sigongsa...

VOL.3 / 2017.08

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