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The Comeback of Best-selling Books is Thanks to Youtube

Topic   The Comeback of Best-selling Books is Thanks to Youtube   2022.03.07   “Try this.”It’s not some random street vendor tempting tourists to try Dalgona using Squid Game’s popularity. Winter Bookstore, one of the most popular BookTubers (Book + Youtuber) with 230K subscribers, posted a video introducing a book. Her influence is truly colossal.The book she introduced was Why Fish Don’t Exist, a non-fiction book written by US science journalist Lulu Miller. Let’s go back to the starting point to see how it became popular. The book was published on December 17, 2021, and it did not gain much popularity in Korea at first. Lulu Miller was a new science journalist and a writer just introduced to Korean readers. Though the book contains excellent writing and exciting stories, the one-person publisher, Gom Books, did not have the marketing power to make the book popular. Why Fish Don’t Exist was reviewed in major newspapers several times, but the public did n...
  • VOL.44 / 2022.03
[TREND / EXPORT CASE]

Successful Import Case of Korean Literature in Japan

Export Case   Successful Import Case of Korean Literature in Japan Publishing status of translated Korean literature   2022.03.07   Hayakawa Publishing has been translating and publishing original novels of Korean dramas that succeeded in Japan since the mid-2000s. For example, we published Physician Janggeum (Greenboat Magics) by Kim Sang-Hyeon in 2004 and Seodongyo (Knowledge Smith) by Jung Jae-In and Kim Young-Hyun in 2006. We have been selling novels of successful Korean history and romance dramas in Japan to Japanese K-drama fans.Then, the mega-hit of Kim Jiyoung, Born 1982 (Minumsa Publishing) by Cho Nam-Joo in 2018, and Almonds (Changbi Publishers) of Sohn Won-Pyung in 2019 worked as a game-changer in the overseas literature market in Japan, transforming and expanding it. These two books were also massively popular in Korea and highly appraised, with fun storylines. So, the reason behind their popularity in Japan can be largely put to two a...
  • VOL.44 / 2022.03
[INTERVIEW / KOREAN AUTHORS]

Writer Choi Jin-Young

Korean Authors   Writer Choi Jin-Young An Endearing Exploration of Life and Love   2025.03.10   When taking a path, a person who constantly asks questions and seeks answers gains deeper and broader insights as they go. The same is true for fiction. A story finds its direction through questions about people, love, and ourselves, and it is only when it resonates with a wider audience that it gains literary and popular recognition. Since her debut, Choi Jin-Young has continued to pursue her own literary direction and creative writing style, and has developed a rich world of works. Writing fiction for her is a journey to find answers to life’s questions while giving love to readers and, most importantly, to herself.       It’s an honor to have you with us on K-Book Trends. Please briefly introduce yourself to our readers.   Hello, everyone. I’m writer Choi Jin-Young. I have written full-length stories such as The Name...
  • VOL.80 / 2025.03
[INTERVIEW / KOREAN AUTHORS]

Writer Park Hyun-Min

Korean Authors   Writer Park Hyun-Min Picture books that help children grow with their “materiality”   2024.11.04   A firm belief in “picture books that make the world a better place” has been the foundation for the pursuit of diversity in his works. Picture book writer-illustrator Park Hyun-Min makes picture books by embracing different perspectives and building his own artistic world with a fresh approach. With his focus on the materiality of books, Park gives room to readers through the white spaces, and expands the diversity of picture books. He says he wants children to develop good feelings about picture books as they read them. That’s why Park’s picture books sparkle and shine, as he spreads the positive impact of picture books.       It’s an honor to have you with us on K-Book Trends. Please say hello to our readers along with a brief introduction of yourself.   Hello, everyone. I’m Park Hyun-Min. It...
  • VOL.76 / 2024.11
[INFORMATION / NEW BOOKS]

Today’s Jaram

New Books   Today’s Jaram   2022.06.07                     “I am a different me everyday, and that difference becomes me, myself.” - Today’s Jaram From a singer to actress, musician, writer of Changgeuk (traditional Korean opera), and music director, Lee Jaram is an all-round artist.Lee Jaram has transformed into a writer through her first prose collection reflecting her daily life, and her new title is a candidly-written essay collection. From daily singing practice to making a nice meal for herself,Each of her essays depicts her many identities, from an ordinary being to an artist and includes methods of how to fortify one’s own world. “I believe in growth, though unseen. I know the strength and power of accumulation, where you grow inch by inch, though you cannot see it with your eyes.”- From the book Meet the daily essays written by Lee Jaram with candor, which make you grow a foot tall...
  • VOL.47 / 2022.06
[INFORMATION / #K-BOOK]

#Picture Books

#K-Book   #Picture Books KPIPA Introduces K-Books for Global Publishing Markets through K-Book Platform 2022.06.07   The Gift of Ant Fairies 1. Publication Details   Title | The Gift of Ant FairiesAuthor | Shin Sun-miPublisher | Changbi Publishers, Inc.Publication Date | 2020-04-20ISBN | 9788936455477No. of pages | 40Dimensions | 237 * 299   2. Copyright Contact   Name | Ally BangEmail | aerim@changbi.comPhone | +82-70-4838-4971   3. Book Intro   In the conclusion, mother and grandmother return to a time they miss the most, thanks to the help of the ant fairies, and hug each other tight. The conclusion is described in a beautiful, mystical way. Next to grandmother and mother, who have returned to when grandmother was young and mother was a child, are the ant fairies that travel between reality and the world of imagination as well as the child who is drawn to be the same size as the fairies,...
  • VOL.47 / 2022.06
[TREND / TOPIC]

Korean Publishing Industry Current Trends in 2021 and Projections in 2022

Topic   Korean Publishing Industry Current Trends in 2021 and Projections in 2022   2022.01.03   Current Trends of the Korean Publishing Industry in 2021   The coronavirus pandemic has created unprecedented changes in every aspect of life. It has led to increased dependence on online and digital technology. The publishing industry that accounts for the largest part of the content industry, has also been affected by the changes under COVID-19. To understand better, let us look at what changes the Korean publishing industry went through in 2021.   Sympathy/Comfort, Investing/Personal Finance, Rediscovery of Originals   Online book sales have increased with social distancing rules in place since the pandemic. As a result, total book sales have increased by 6.6% compared to the same period of last year, according to Trends and Sales of Best-selling Books of 2021 by YES24, an online bookstore. The most sold book in 2021 is Dollagoot Dream Department Store (Sam ...
  • VOL.42 / 2022.01
[TREND / TOPIC]

Current Status of Publications for Seniors in Korea

Topic   Current Status of Publications for Seniors in Korea   2021.12.06   Heightened interest in “publications for older readers” ahead of the post-aged society   The United Nations (UN) defines a society where people aged 65 and above account for more than 20% of the population as a "post-aged society." Based on this standard, Korea will be entering the post-aged society in 2025, four years from now, with the aged population accounting for 20.3% of the entire population. As of 2020, the proportion of citizens aged 65 and above was 15.7%. Still, agricultural regions with a higher percentage of the older population (Jeollanam-do, Gyeongsangbuk-do, Jeollabuk-do, and Gangwon-do) are already categorized as post-aged local societies. One of the reasons for Korea's rapid aging is the low birth rate, which is the lowest in the world.Compared to other major countries in the OECD, the relative poverty rate of Korea's aged population is high. According to the sta...
  • VOL.41 / 2021.12
[INFORMATION / #K-BOOK]

#K-Webtoon Slice of Life/Romance

#K-Book   #K-Webtoon Slice of Life/Romance KPIPA Introduces K-Books for Global Publishing Markets through K-Book Platform 2022.03.07   Yumi's Cells 1. Publication Details   Title | Yumi's CellsAuthor | Lee Dong-geonPublisher | Wisdomhouse Mediagroup Inc.Publication Date | 2017-11-03ISBN | 9788959135912No. of pages | 3160Dimensions | 154 * 214   2. Copyright Contact   Name | NAVER WEBTOON Ltd.Email | dl_webtoonpub@webtoonscorp.comPhone | +82-31-784-1193   3. Book Intro   This is the book version of the popular Naver Webtoon series Yumi's Cells, which began publishing in April 2015 and won the Manhwa of the Day Award in 2016. This series depicts the daily life and relationships of Yumi, an ordinary office worker in her early thirties, from the perspective of her bodily cells. The cells come and go each night. Fashion Cells are serving a long-term sentence for having plundered Yumi's wealth, w...
  • VOL.44 / 2022.03
[INFORMATION / #K-BOOK]

#K-Webtoon Drama

#K-Book   #K-Webtoon Drama KPIPA Introduces K-Books for Global Publishing Markets through K-Book Platform 2022.02.14   Your Letter 1. Publication Details   Title | Your LetterAuthor | Cho HyeonaPublisher | SONBOM BOOKSPublication Date | 2019-05-27ISBN | 9791196155711No. of pages | 264Dimensions | 148 * 210   2. Copyright Contact   Name | NAVER WEBTOON Ltd.Email | dl_webtoonpub@webtoonscorp.comPhone | +82-31-784-1193   3. Book Intro   A magical time came with a letter.In a strange and fearful moment, one letter arrived as if drawing me in to the mystery written inside. Will I be able to meet you only if I follow the letter?The main character, Sori, is still an outsider at her new school, where she transferred to avoid the school violence at her previous school. But one day, she finds a letter hidden inside her desk and everythi...
  • VOL.43 / 2022.02
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