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[TREND / EXPORT CASE]

Korean and Japanese Publishers Join Hands

Export Case   Korean and Japanese Publishers Join Hands The Joy of Working Together   2022.12.05   Jinbocho, located in Tokyo, Japan, is famous for being the center of bookstores. About 130 old bookstores are lined up, and bookstores – both big franchises and independents – can be easily found in every alley. Old bookstores on the first floor set out a little table in front of them every morning to display books, and the alleys are soon crowded with people looking to buy books. This place has many publishing houses as well. People say Jinbocho has become famous as a hub for bookstores because there have been many educational institutions in the area since the 1600s. In addition, many prominent universities still exist in this region. As such, Jinbocho is a town of 100-year-old bookstores and publishing houses.I myself am writing books, running a bookstore, and working as a book broker in this town where writers, producers, and readers all naturally gather aroun...
  • VOL.53 / 2022.12
[TREND / TOPIC]

Korean Bookstores Dominated by Screenplays and scripts

Topic   Korean Bookstores Dominated by Screenplays and Scripts   2022.11.07   “Do you stop reading screenplays after watching movies in Korea?”“It’s out… ‘in the fullness of time.’”“The ‘unparalleled’ screenplay that I made a ‘decision’ to buy.”“This is the only way to read the best screenplay. What else can I do?”- Comments by fans of the movie “Decision to Leave” on their expectations for the screenplay publication parodying the movie’s lines   The movie “Decision to Leave,” released last June, is the most recent movie written by Chung Seo-Kyung and directed by Park Chan-Wook. It won the Best Director Award at the 75th Cannes Film Festival. The movie’s popularity was not as high as expected soon after its release, but the share of “en cha gamsang (n차 감상, or “n-th watcher”),” who watch the same movie several times, was as high as blockbuster movies. Thanks to its strong fandom, the film was able to run for a long on thea...
  • VOL.52 / 2022.11
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.12.05   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts • Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA • Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-...
  • VOL.53 / 2022.12
[TREND / ONE-LINER QUOTES]

Former Newscaster and YouTube Creator’s Pick

One-Liner Quotes   Former Newscaster and YouTube Creator’s Pick   2022.11.07   In Korea, there is a saying, “Autumn is the season of books.” Just like the saying, it feels as if you have to have the romantic moment of reading a book at a park, cherishing the red, falling leaves. But, on the other hand, autumn might be the season farthest from reading books. They say that people read the least in the fall. I think maybe that’s because many of them go out for a picnic in good weather.Another paradox related to books can be found in the bestsellers’ trend. If you go to a bookstore, you will see books written by popular YouTubers lining the shelves. Just look at the sales record – non-fiction bestsellers are mostly written by YouTubers. But, according to the readership status report announced by the Ministry of Culture, Sports, and Tourism in 2021, a majority of people, across generations and gender, said that one of the biggest reasons they cannot read books i...
  • VOL.52 / 2022.11
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.11.07   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts • Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA • Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA        ...
  • VOL.52 / 2022.11
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.10.04   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts • Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA • Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-7...
  • VOL.51 / 2022.10
[INFORMATION / BEST SELLERS]

2nd Week, August 2022

Best Sellers   2nd Week, August 2022 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2022.09.05   Familiar titles could be found on the best sellers’ list for the 2nd week of August. Writer Kim Hoon returned with his new book Harbin, about the life of An Jung-Geun (Korean independence activist) that he has been working on for a long time. The book talks about An Jung-Geun as an ordinary human being, not as a national hero or a great man of history, reorganizing historical facts with writer Kim’s imagination and unique writing style. Also, the book Pachinko, which went out of print due to the end of the publication contract, returned to meet Korean readers in a totally new outfit. Describing the life of a Korean immigrant family, the book well reflects Korean-American writer Lee Min-Jin’s hope to deliver “stories of Korea.” Meanwhile, writer Kim Ho-Yeon’s Uncanny Convenience Store, which has been continuously soothing the hearts of readers...
  • VOL.50 / 2022.09
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.09.05   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts • Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA • Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-7...
  • VOL.50 / 2022.09
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.08.01   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts • Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA • Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-7...
  • VOL.49 / 2022.08
[TREND / ONE-LINER QUOTES]

A Korean Literary Translator’s Pick

One-Liner Quotes   A Korean Literary Translator’s Pick   2022.06.07     When was the last time you read a book about environmental issues that wasn’t written by an American or a European? Calling South Korea a part of the Global South or the Global Majority would be a bit of a stretch at this point in history, but we still have a unique perspective to contribute to world environmental discourse as the first country in modern history to transition into an international donor nation. There are still millions of Koreans who remember what it was like to starve and have to prioritize economic growth over environmental sustainability. South Korea will always have something interesting to say in any economic growth discourse, and this book, a science bestseller in a nation full of scientists, is our latest hope for a consensus that will save the planet.The Earth Is Fine: It’s the Humans Who’re Doomed (Across Books) is by...
  • VOL.47 / 2022.06
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