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Korean Publishing Industry Current Trends in 2021 and Projections in 2022

Topic   Korean Publishing Industry Current Trends in 2021 and Projections in 2022   2022.01.03   Current Trends of the Korean Publishing Industry in 2021   The coronavirus pandemic has created unprecedented changes in every aspect of life. It has led to increased dependence on online and digital technology. The publishing industry that accounts for the largest part of the content industry, has also been affected by the changes under COVID-19. To understand better, let us look at what changes the Korean publishing industry went through in 2021.   Sympathy/Comfort, Investing/Personal Finance, Rediscovery of Originals   Online book sales have increased with social distancing rules in place since the pandemic. As a result, total book sales have increased by 6.6% compared to the same period of last year, according to Trends and Sales of Best-selling Books of 2021 by YES24, an online bookstore. The most sold book in 2021 is Dollagoot Dream Department Store (Sam ...
  • VOL.42 / 2022.01
[INTERVIEW / KOREAN PUBLISHERS]

Recipe Factory

Korean Publishers   Recipe Factory The delicious world of specialized cookbooks   2024.07.01   Recipe Factory, with its message ‘Simple Recipes for Small Happiness,’ has established itself as a specialized publisher of cookbooks for 16 years, demonstrating how focusing on a single field can lead to the production of diverse content. In line with the growing interest in cooking and food, Recipe Factory not only publishes specialized books on the theme of ‘cooking’ but also creates intriguing content based on cooking, engaging in proactive communication with readers. We met with Recipe Factory, which publishes books that are packed with the information and value well-made cookbooks should have, much like a well-prepared meal filled with care.   Logo of Recipe Factory     It is a pleasure to have you with us on K-Book Trends. Please introduce Recipe Factory to our international readers...
  • VOL.72 / 2024.07
[INFORMATION / BEST SELLERS]

2nd Week, February 2022

Best Sellers   2nd Week, February 2022 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2022.03.07   As of February 2022, Korean readers seem to be reading books of various genres, ranging from science to humanities, self-help, and business. Among the top 10 bestsellers jointly announced by four major online bookstores in Korea, three were fiction. The Book Uncanny Convenience Store (published in April 2021) and Dollagoot Dream Department Store (first volume published in July 2020, second volume published in July 2021) have been chosen by Korean readers ever since their publication. In particular, in the case of Dollagoot Dream Department Store, the compilation edition of the two volumes has also become a bestseller, proving its massive popularity. Also, Welcome to Bookstore Hyunamdong is a newly published title in January this year, but has been largely appraised by many readers. Moreover, as a winner of the e-book publication project led by Br...
  • VOL.44 / 2022.03
[INFORMATION / BEST SELLERS]

3rd Week, January 2022

Best Sellers   3rd Week, January 2022 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2022.02.14   With the presidential election in March coming up, political and social books have been gaining much attention in Korean society since the first day of the new year. People’s heightened interest and expectations ? or perhaps concerns ? about the candidates seem to be reflected in the books. For example, Yoon Seok-Youl X File, which topped the bestsellers’ list of four major bookstores’ online markets, is a book that verifies candidate Yoon based on factual grounds. As a result, it has been at the center of readers’ attention, ranking first, even though the book is scheduled to be published in the third week of January. Also, Longing Doesn’t Happen to Anyone, an autobiography of former president Park Geun-Hye, and Goodbye, Lee Jae-Myung, a book about presidential candidate Lee Jae-Myung, joined the top 10 bestsellers.Meanwhile, the script book...
  • VOL.43 / 2022.02
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Current Status of Publications for Seniors in Korea

Topic   Current Status of Publications for Seniors in Korea   2021.12.06   Heightened interest in “publications for older readers” ahead of the post-aged society   The United Nations (UN) defines a society where people aged 65 and above account for more than 20% of the population as a "post-aged society." Based on this standard, Korea will be entering the post-aged society in 2025, four years from now, with the aged population accounting for 20.3% of the entire population. As of 2020, the proportion of citizens aged 65 and above was 15.7%. Still, agricultural regions with a higher percentage of the older population (Jeollanam-do, Gyeongsangbuk-do, Jeollabuk-do, and Gangwon-do) are already categorized as post-aged local societies. One of the reasons for Korea's rapid aging is the low birth rate, which is the lowest in the world.Compared to other major countries in the OECD, the relative poverty rate of Korea's aged population is high. According to the sta...
  • VOL.41 / 2021.12
[TREND / EXPORT CASE]

Marketing Strategies for Lane 5 in the Taiwanese Publishing Market

Export Case   Marketing Strategies for Lane 5 in the Taiwanese Publishing Market   2021.12.06   Covers of Lane 5, Taiwanese edition     Publishing background of a grand-prize-winner fiction   Publishing company Hsiao Lu, which has been in business for over 35 years, was the first publisher to present a John Newberry Medal recipient in Taiwan. Also, it opened a window for Taiwanese readers to embrace creative literature ? excellent grand prize winners ? from across the world by steadily importing them. For Korean fiction, Lane 5 (Munhakdongne Publishing Group) was the first Korean young adult fiction to enter the Taiwanese publishing market.This book is a coming-of-age fiction that features the stories of the 13-year-old main character Xiaojin (Taiwanese translation of "Naru") and his friends taking place in an elementary school swim team. Eun So-Hol, the book's author, is new in the literary world, bu...
  • VOL.41 / 2021.12
[INTERVIEW / KOREAN PUBLISHERS]

Jakkajungsin Publishing Co.

Korean Publishers   Jakkajungsin Publishing Co. With faith and affection for books   2024.04.01   Jakkajungsin Publishing, a publishing house that has been fiercely and steadfastly upholding the spirit of writers, celebrates its 37th anniversary this year. Times have changed, and so have readers, too, but Jakkajungsin Publishing’s deep faith and love for books have kept it true to its original mission. Starting with literature and expanding to humanities, liberal arts, non-fiction, business, and children’s books, the company has pioneered its own path, communicating with readers while never forgetting the meaning and importance of books. The determination to make books that uplift the soul and awaken the spirit of readers, as well as books that can give strength and courage to readers living in difficult times, showed the passion it had at the beginning. Following is an interview with Jakkajungsin Publishing, which has been meeting readers with qua...
  • VOL.69 / 2024.04
[INTERVIEW / KOREAN PUBLISHERS]

Munhakdongne

Korean Publishers   Munhakdongne A Publisher that Makes Books for a Better World   2023.10.04   People say that “10 years changes rivers and mountains.” In other words, 10 years is a long enough time for even rivers and mountains to change. There is a publishing company that has been constantly changing for 30 years, a period during which the river and mountains could have changed three times, and has established itself as one of Korea’s leading publishers. Munhakdongne, which celebrates its 30th anniversary this year, does not simply stop at publishing quality books, but continues to expand infinitely into the world of books by organizing book reading challenges to read good books with readers, creating platforms to promote quality books more widely, and making spaces to read good books in comfort. However, Munhakdongne’s pride and love for books remain the same as in the beginning. Munhakdongne, which started as a literary publisher and now ...
  • VOL.63 / 2023.10
[INFORMATION / BEST SELLERS]

1st Week, December 2021

Best Sellers   1st Week, December 2021 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2022.01.03   It's already the first week of December, when winter vacation and Christmas are just around the corner. Three books from the children's genre joined the top 10 bestsellers list announced by four major online bookstores in Korea. The first one, Dalkong's Rice Cake Shop, is the fifth story of writer Kim Ri-Ri's Manbok's Rice Cake Shop series. This series has been included in a Korean language textbook for 3rd grades in elementary school and is writing a new record of children's books for elementary graders by selling more than 800 thousand copies. Also, two new books written by Hunhan Nammae (meaning "common siblings"), popular creators on YouTube with 2.26 million subscribers, put their names on the list as well. The book Common Siblings #9 features 12 episodes uploaded on YouTube through cartoons. Also, the book Common Siblings and the Win...
  • VOL.42 / 2022.01
[INFORMATION / BEST SELLERS]

1st Week, November 2021

Best Sellers   1st Week, November 2021 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2021.12.06   It's the first week of November, and we're just one step ahead of the end of the year. And there's one book that has ranked first along with Trend Korea 2022, which has not conceded its place since last month ? World History Read Backwards, written by Rhyu Si-Min, a bestseller writer. Since its first edition published in 1988, it has been a frequent favorite of Korean readers. This revised edition includes a complete change. The book World History Read Backwards, which has gone through a comprehensive revision since its first publication in the past century, contains events of the 20th century that could not be covered in the previous edition. As the "first edition" was created by writer Rhyu Si-Min who has "the power of story" that captivated a million readers, World History Read Backwards is still touching the hearts of Korean readers from 33...
  • VOL.41 / 2021.12
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