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[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2024.03.11   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-21...
  • VOL.68 / 2024.03
[INFORMATION / BEST SELLERS]

4th Week, January 2024

Best Sellers   4th Week, January 2024 Best seller Trends in the Four Biggest Online Bookstores in Korea   2024.02.19   With the start of a new year, the top best sellers for the fourth week of January 2024 gave us a glimpse into what Korean readers chose to start the year with. Most notable was the strong performance of business/management and self-help books, including last year’s favorite, Sayno Love. Also, the No. 3 book, Stock Investment: All About Day-Trading, is by Hong In-Ki, an MZ generation trader who started trading stocks in the second grade of middle school and made 1 billion won from 150,000 won. It contains the know-how of day trading stocks in a way that is easy to understand even for beginners. Coming in at No. 8, Hawaii’s Palace’s 100-Day Miracle is a so-called “challenge book” that helps readers set a mindset for wealth and success, following up with specific actions. The book includes encouraging comments from the writer and s...
  • VOL.67 / 2024.02
[INFORMATION / #K-BOOK]

#Start

#K-Book   #Start KPIPA Introduces K-Books for Global Publishing Markets through K-Book Platform 2024.02.19   I’ll Go Step by Step Until I Get There 1. Publication Details   Title | I’ll Go Step by Step Until I Get ThereAuthor | Ra HeedukPublisher | dalpublishersPublication Date | 2017-03-31ISBN | 9791158160586No. of pages | 208Dimensions | 140 * 200   2. Book Intro   Ra Heeduk has put the ordinary landscape of her daily life into words, making them shine as a pearl found in a mudflat. If capturing fleeting moments through one’s own eyes and interpreting all the mysterious things in the world with language is what poets do, they will catch what they see even while walking the trails through their delicate and warm glances.Ra saw the back of an old man walking with a cane, the back of an old woman sitting in the shade, and the back of a couple hugging each other,...
  • VOL.67 / 2024.02
[TREND / KNOWLEDGE]

South Korea’s Key Publishing Related Organizations

South Korea’s Key Publishing Related Organizations   2019.07.08   In South Korea's publishing industry, there are many private organizations. Inside these organizations are members who work for competing businesses, but inside the groups they seek interests and order for the greater good. They also help pass on voices from inside the industry to a larger audience. The following are organizations key to South Korea's publishing industry linked to production, distribution, sales and research. The most representative of publishers' groups would be the Korean Publishers Association, founded in 1947. Inside the group are all kinds of publishers, big and small. So far the association has worked towards creating an order for distribution within South Korea as well as resolving several issues related to the publishing environment. It has also been a driving force for projects aimed at developing the industry on a whole. The association has acted as a window for book de...
  • VOL.13 / 2019.07
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2024.02.19   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-21...
  • VOL.67 / 2024.02
[INFORMATION / BEST SELLERS]

1st Week, December 2023

Best Sellers   1st Week, December 2023 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2024.01.02   It is the first week of December, 2023, and diligent readers in Korea seem to be preparing for the coming year already. Some popular self-help and humanities titles, such as Trend Korea 2024 and Sayno Love, continue to dominate the integrated bestseller lists with their insights on life, wisdom and wealth.In the meantime, the new titles by Korean literary legend Jo Jung-Rae - Golden Paper 1 and 2 - have been ranked in the top 10, filling the hearts of Korean fiction fans with excitement. Described as a “victory of the writer’s spirit,” Jo, who has devoted his entire life to literature, sharply examines the human desire for money. He captures the raw reality of our society, where people live and die for money, and raises a warning against the dehumanization of the world due to materialism. How about taking a look at the new novels ...
  • VOL.66 / 2024.01
[TREND / TOPIC]

Publishing Strategies Targeting the MZ Generation

Topic   Publishing Strategies Targeting the MZ Generation   2024.02.19   Disappearance of books and/or readers   Is it the disappearance of books, or is it the disappearance of book readers? Or is it both?According to the National Reading Survey released by the Ministry of Culture, Sports, and Tourism in South Korea in 2021, the “annual comprehensive reading rates (the percentage of people who read or listened to at least one paperback, e-book, or audiobook)” for adults aged 19 and older was only 47.5%. That is, 1 in 2 adults did not read or listen to a single book during the year. The belief that literacy is proportional to the amount of reading has become a myth. With a basic illiteracy rate of 1%, Korea boasts the highest literacy levels in the world, but the number of books read is plummeting year after year. In other words, it is the age where people no longer read books.However, despite the pessimistic outlook for the publishing ind...
  • VOL.67 / 2024.02
[TREND / BOOK TRIP]

The Jolly Shelter and Home of the Mangwon-dong Brothers!

Book Trip   [Into the Book ⑦] The Jolly Shelter and Home of the Mangwon-dong Brothers! Mangwon-dong, Mapo-gu, Seoul: The Harmony of the Old and the New   2024.02.19   Mangwon-dong Brothers       Being invited to someone’s house is like being invited to see the real inside of them.(...) Years passed, and we ended up living together in an 8-pyeong room on a rooftop.     Mangwon-dong Brothers (Namu Bench) is the first novel by writer Kim Ho-Yeon, who made readers in Korea and abroad both cry and laugh with her book The Uncanny Convenience Store (Namu Bench). It won the Excellence Award at the 9th World Literature Award and was later made into a play, proving both its literary value and popularity. The book Mangwon-dong Brothers is a full-length novel about four impoverished men who start an unusual live-in relationship in a rooftop room in Mangwon-dong -...
  • VOL.67 / 2024.02
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2024.01.02   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-21...
  • VOL.66 / 2024.01
[INFORMATION / BEST SELLERS]

2nd Week, November 2023

Best Sellers   2nd Week, November 2023 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2023.12.04   For the second week of November, books that have been the center of attention dominated the list of bestsellers. The book Reading Schopenhauer at Forty quickly rose to the top of the list after being recommended by actor Ha Seok-Jin on the popular Korean TV show “I Live Alone.” On the show, he was shown to be very dedicated to self-management - exercising, studying, and enjoying his hobbies - which likely inspired viewers to purchase the book. The book features 30 pieces of advice from philosopher Schopenhauer, who has inspired countless people. It offers wisdom for those entering their 40s with mixed feelings to realize the true meaning of life.Han Kang’s I Do Not Bid Farewell, published in 2021, won this year’s Medici Prize in France, again ranking 7th on the overall bestseller list. The Korean publishing industry is rejoicing ...
  • VOL.65 / 2023.12
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