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[TREND / BOOK TRIP]

Subscription Models of Local Bookstores

Subscription Models of Local Bookstores The “Extra Special” Service Provided by Local Bookstores   2021.05.03     Local bookstores are making colorful and fresh changes. From mere bookstores that sell books, they are transforming to become cultural hubs that represent the culture and art in their region. With large and small gatherings such as book clubs and transcription meetings, local bookstores serve as the main gathering spots in their neighborhoods. They are also loved as cultural complexes that run unique cultural art events such as exhibitions and music concerts. However, the situation local bookstores are going through nowadays is not as good as it used to be due to the pandemic. Bookstore managers have been mulling over how to break through the challenging time, and one solution they came up with was adopting a subscription model. Let’s take a look at some of the fine books and the “extra special” service that local bookstores have introduced.   Hopi...
  • VOL.34 / 2021.05
[TREND / TOPIC]

The “Contactless” Marketing Trend in the Era of COVID-19

The “Contactless” Marketing Trend in the Era of COVID-19   2021.04.05     The pandemic has changed the publishing industry   The virus, COVID-19, struck global industries and economies in January 2020. Our daily life has changed completely as well. The schools’ administration system almost froze as all the schools postponed the new semester. Libraries, art museums, museums, and stadiums had to close due to social-distancing. Schools that postponed the new semester a couple of times chose to open classes online. Publishers had to grope in the dark, putting a halt to publications or promotions of new titles that they have long been preparing for. It was a total nightmare. While all the cultural markets were engulfed in endless darkness, it was yet good news that the book market saw a relatively satisfactory performance. The virus-driven shock to offline bookstores was dire. However, for online bookstores, their sales record soared, led by children’s and teen boo...
  • VOL.33 / 2021.04
[TREND / BOOK TRIP]

Bookstores that Create Books and Culture

Bookstores that Create Books and Culture Places matured by books, for books, and with books   2021.03.08     Publishers and bookstores might be different in that publishers “make books” while bookstores “sell books,” but the common attribute of the two is that they give joy and helpful knowledge to people through books. This is the medium that connects publishers and bookstores, while it is a gift for readers. Meanwhile, the solidarity between independent publications and bookstores is notably stronger than any other. They contribute greatly to the spread of the cultural trend that respects individuals’ preferences, and unique characteristics as independent publications set the stage for their stories to be heard, and independent bookstores mature with their own unique color.As such, as the two pursue a common goal, more bookstores are carrying out publishing at the same time. Some of them publish books or magazines that embody the bookstore’s unique color. Some o...
  • VOL.32 / 2021.03
[INTERVIEW / KOREAN AUTHORS]

Writer Jiwon Yu

Korean Authors   Writer Jiwon Yu A Person Who Brings the World Closer Together Through Stories and Pictures   2022.10.04   In Korea, the 9th of October is “Hangeul Day,” where people commemorate King Sejong’s invention of Hangeul, the Korea writing system. Just as King Sejong wanted Hangeul to spread to the public for good use, there is an individual who wants the world to communicate more closely through design and writing. It is writer Jiwon Yu, who has met her readers as a typographer, designer, and writer through various activities that cross the boundaries of studies. Her communication involves various channels, all based on writings and pictures. Writer Yu tries to find beauty in all areas in the world, such as art, science, mathematics, and humanities, and make it shine brighter. Below is an interview with writer Jiwon Yu, who says that letters and books are the “most reliable and grateful partners” in her life.   ...
  • VOL.51 / 2022.10
[INTERVIEW / KOREAN PUBLISHERS]

Moksu Publishing Company

Korean Publishers   Moksu Publishing Company Knowledge that Saves the World, Just Like Trees and Water   2022.08.01   Carpenters use wood to create furniture, tools, and other daily necessities. Likewise, Moksu Publishing Company (Moksu has two different meanings in Chinese characters: 木水 (moksu, trees and water in Korean); 木手 (moksu, a carpenter in Korean)) or Moksu Chaekbang (literally “a bookstore of trees and water” in Korean), which marks its 9th anniversary this year, has been publishing books necessary for everyday lives, as its name implies. Driven by the commitment and passion toward ecology and the environment, the company has been actively bringing out books in those fields. At a time that requires even more attention to the environment, the publisher strives to convey to readers that all living things are symbiotic and connected. We had a chance to interview Jeon Eun-Jeong, CEO of Moksu Publishing Company, who explores ways to help people take a...
  • VOL.49 / 2022.08
[INTERVIEW / KOREAN PUBLISHERS]

A Thousand Hopes

Korean Publishers   A Thousand Hopes The Butterfly Effect: the Wind of Reading Sows Hope in Children   2022.06.07   One of the good habits parents should help their children build is reading. Reading develops a child’s thinking abilities and creativity, which serves as stepping stones to leap towards a greater future. Therefore, it is very important to help children read good books and build a reading habit. A Thousand Hopes is a publisher specializing in children’s books, which has been publishing books with the hope that children will develop the habit of reading and enjoying books. And it has been creating a butterfly effect, where the wind of reading it arouses opens the path for children’s growth full of hope. Following is an interview with Choi Jin, CEO of A Thousand Hopes, which has been a good book friend for children, expanding the horizon of children’s books.   Logo of A Thousand Hopes &...
  • VOL.47 / 2022.06
[INFORMATION / BEST SELLERS]

3rd Week, May 2021

3rd Week, May 2021 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2021.06.07   A keyword that can represent the first half of 2021 in Korea would be “money.” As economic uncertainty grew due to the spread of COVID-19, more people jumped into investing in the stock market and real estate. Hence, it is not surprising to see the rising popularity of business and investment books. For example, Trading and Son, You Must Study Money joined the top 10 bestselling books for the third week of May. Trading is a guide book about how to make a profit from buying and selling stocks in certain situations. Meanwhile, as you can guess from the sub-title “5 millionaire Dad’s Realistic Lecture on the Economy,” Son, You Must Study Money teaches basic economic principles and knowhow to accumulate wealth. Korean readers’ increased interest in “wealth” is expected to continue, as supported by books in the business and investment category hitting the bestsellers’ l...
  • VOL.35 / 2021.06
[TREND / BOOK TRIP]

Haebangchon, Yongsan-gu, Seoul

Haebangchon, Yongsan-gu, Seoul Where Art and Culture Become a Romantic Story   2021.02.08       Haebangchon. A village established by compatriots and people who defected from North Korea after the liberalization of Korea in 1945. A village where painful national history transcends into art and culture through the flow of time. The past and present coexist in this village, Haebangchon. In the novel The Aimless Bullet, writer Lee Beom-Sun depicts Haebangchon as a hopeless place where no dreams or hope can be found. It was an area devastated by war suffering from poverty, frustration, and despair. However, today, Haebangchon has turned into a hot place for the young generation, as a place where moments from the past remain unchanged, evoking nostalgia with a drop of a modern vibe.Many visitors find Haebangchon for various reasons; they are looking for a nice dining place, a good spot for photos, or are drawn there by the quiet and peaceful atmosphere in the ...
  • VOL.31 / 2021.02
[INTERVIEW / KOREAN PUBLISHERS]

Changbi Publishers

Korean Publishers   Changbi Publishers The Unfathomable Depth of Beauty   2022.03.07   We all have our own stories that have made us who we are today. Here, Changbi Publishers has a long-established history and tradition, and the publisher has become the way it is now through countless transitions. As it always rose amid severe government oppression, Changbi Publishers was able to keep expanding the spectrum of publishing in the country through endless attempts. The publishing house is actively playing on the global stage, regardless of the genre, from children’s books and literature with touching stories to books containing various knowledge of intellectuals. Also, by using online platforms, it seeks to get closer to readers. Therefore, it is a great time to introduce Changbi Publishers, who are committed to enriching communication with readers by engaging with global trends.       Plea...
  • VOL.44 / 2022.03
[EVENT / IMAGE OF K-BOOK]

Work-Life Balance: Your Guide to Sustainable and Healthy Hobby

Image of K-Book   Work-Life Balance: Your Guide to Sustainable and Healthy Hobby     2026.04     Poll results for “What do you feel most defines Korean workplace culture?”   The question for this issue was: “What do you feel most defines Korean workplace culture?” The most selected response, chosen by 36.3% of participants, was "Flexible Work / Work-Life Balance (Warabel)." Work-life balance has been a major talking point in the Korean labor environment. Responding to this, Korean workplace culture has been shifting since the COVID-19 pandemic toward reducing after-work gatherings (hoesik) and prioritizing personal time to ensure a healthy balance. Consequently, an increasing percentage of office workers are dedicating their time after work to pursuing hobbies or acquiring new knowledge.   Runner Imba (Yoo Mun-jin), You Are a Runner Too, Ed...
  • VOL.93 / 2026.04
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