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[TREND / EXPORT CASE]

A Special Convenience Store that Mesmerized Japanese Readers!

Export Case   A Special Convenience Store that Mesmerized Japanese Readers! The import case of Uncanny Convenience Store published by Shogakukan in Japan   2023.10.04   It was two years ago, in the fall of 2021, when I first heard about Uncanny Convenience Store (Namu Bench) through an email from a Japanese agent. At that point, the book had already gone through 15 printings in Korea, sold close to 100,000 copies, and had been adapted for drama and theater, which was enough to pique my interest. But it was the title and content of the novel that made me even more intrigued. It’s a “convenience store,” but inconvenient? What a humorous title! My interest in the book grew further. And the story of a tall, mysterious man with no memory becoming a convenience store clerk, and influencing the lives of those around him, was fascinating. As convenience stores are an integral part of modern life in Japan, we knew that this story would appeal to the Japanese public. Th...
  • VOL.63 / 2023.10
[TREND / TOPIC]

From YouTube to Books

Topic   From YouTube to Books   2023.09.04   It was common to find books written by YouTubers on bookstore shelves in Korea this year. It is a phenomenon that has been around for a couple of years now, when publishers realized that they could turn subscribers into readers, and quickly started to sign popular YouTubers as authors. Even if you have never heard of the channel before, it is not hard to tell that the book’s author runs a YouTube channel. This is because, among other things, the copy on the book’s cover, “YouTube channel ○○○ with 10 million total views,” emphasizes the author’s experience more than anything else. I have a YouTube channel with 130,000 subscribers, and my new book has never been without a copy like this. It seems to have become one of the most important tasks for editors to draft a copy with up-to-date total subscribers and total views every time a new book is published.   ...
  • VOL.62 / 2023.09
[INFORMATION / BEST SELLERS]

2nd Week, August 2023

Best Sellers   2nd Week, August 2023 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2023.09.04   August in South Korea can be a challenging month with hot days, but it’s also exciting for students and office workers as it means summer break and vacations. A variety of books for different tastes made it to the integrated list of bestsellers with summer vacations coming up, but two fiction titles stood out. The fourth on the list, Even with the Dimmest Light, is a new novel by Choi Eun-Young, who enters the 10th year of her career this year. The book, consisting of seven mid- to full-length stories, received comments that it reads like a long letter written by the author, which makes it immersive and compelling. Another book, a full-length novel, The Rainbow Goblin Store, came in ninth place. The book, which was exported to six countries before publication, has been highly anticipated not only in Korea but also around the world....
  • VOL.62 / 2023.09
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2023.09.04   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA         ...
  • VOL.62 / 2023.09
[TREND / SPECIAL PROJECT]

The Era of Dance is Coming

Special Project   [Book × Dance] The Era of Dance is Coming Different Worlds of Dance in Books   2023.09.04     By their very nature, books are vessels of knowledge encompassing all fields. Endless topics can be written about depending on the material and message. In the [Book × _____ ] series, experts recommend Korean books in their respective fields that you’ve been curious about but had trouble discovering more about. Now, let’s jump into the infinite world of books through the collaboration of books with various fields.     Has there ever been a time when people are more passionate about dancing than now? Today, dance has become a part of pop culture that young people enjoy on a daily basis. Along with K-pop music, K-pop dance is loved by people all over the world beyond Korea. In addition, practical dance majors that cover commercial dance fields, such as street dance and K-pop dance, have emerged and...
  • VOL.62 / 2023.09
[TREND / BOOK TRIP]

Where the Children from the Book Children of Kwaeng-I-Bu-Ri Village Used to Play

Book Trip   [Into the Book ①] Where the Children from the BookChildren of Kwaeng-I-Bu-Ri Village Used to Play Mansuk-dong, Dong-gu, Incheon: Time Travel with the Book   2023.08.07   Children of Kwaeng-I-Bu-Ri Village       The Kwaeng-i-bu-ri Village is the oldest poor neighborhood in Incheon. (...)Over the years, the village turned from a forest of pine trees into a factory townfull of smokestacks and shanty houses.     Children of Kwaeng-I-Bu-Ri Village (Changbi Publishers), published in 2000, is a children’s book featuring the life of twin sisters Sook-Hee (the main character) and Sook-Ja living in a poor daldongne neighborhood. The word “daldongne” means a poor village situated on the slopes of a hill in Korea, and it is said to have deriven from its proximity to the moon. It is widely known that Kim Jung-Mi, the writer, had once run a s...
  • VOL.61 / 2023.08
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2023.08.07   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707...
  • VOL.61 / 2023.08
[TREND / TOPIC]

The 2023 Seoul International Book Fair and the K-Book Copyright Market

Topic   The 2023 Seoul International Book Fair andthe K-Book Copyright Market On-site Report on Hot Issues in the Copyright Market   2023.07.03   The “National Book Fair,” which began in 1954, was upgraded to an international book fair in 1995 and became the “Seoul International Book Fair (SIBF).” I joined the publishing industry in 1995 as a copyright agent, and attended the SIBF for the first time in the same year. It was named an “international” book fair, but there were a few booths from overseas publishers as well as other international publishers or agents that participated as individual guests. Time has passed since then, and this year, the SIBF marked its 29th anniversary.Hosted by the Korean Publishers Association, this year’s SIBF was successfully held in COEX located in Samsung-dong, Seoul, over five days from June 14 to 18. With a history of almost half a century, it proved itself as the hub of the Asian publishing market, and a pillar that pla...
  • VOL.60 / 2023.07
[INFORMATION / BEST SELLERS]

2nd Week, June 2023

Best Sellers   2nd Week, June 2023 Best seller Trends in the Four Biggest Online Bookstores in Korea   2023.07.03   In June, books that encourage readers to reflect on their behaviors and set up new philosophies for life caught readers’ hearts. First, let’s look at two self-help books that have been best sellers since last year. Counter Your Life, the most popular book last year, returned with an extended edition. As it was a hot issue book setting best seller records for 50 consecutive weeks, the extended version immediately became a best seller as well. The new edition, which has about 100 pages added to the initial edition, is enriched with new secrets from the author and testimonials from readers whose lives have transformed after reading the book. Also, Sayno Love is the best selling book of the first half of 2023, having been on top of the sales ranking of the four largest online bookstores in Korea since its publication in March 2023. The...
  • VOL.60 / 2023.07
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2023.07.03   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707...
  • VOL.60 / 2023.07
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