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Search word : "Growth",   Search result : 224
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The Comeback of Best-selling Books is Thanks to Youtube

Topic   The Comeback of Best-selling Books is Thanks to Youtube   2022.03.07   “Try this.”It’s not some random street vendor tempting tourists to try Dalgona using Squid Game’s popularity. Winter Bookstore, one of the most popular BookTubers (Book + Youtuber) with 230K subscribers, posted a video introducing a book. Her influence is truly colossal.The book she introduced was Why Fish Don’t Exist, a non-fiction book written by US science journalist Lulu Miller. Let’s go back to the starting point to see how it became popular. The book was published on December 17, 2021, and it did not gain much popularity in Korea at first. Lulu Miller was a new science journalist and a writer just introduced to Korean readers. Though the book contains excellent writing and exciting stories, the one-person publisher, Gom Books, did not have the marketing power to make the book popular. Why Fish Don’t Exist was reviewed in major newspapers several times, but the public did n...
  • VOL.44 / 2022.03
[INTERVIEW / KOREAN PUBLISHERS]

Black Fish

Korean Publishers   Black Fish The virtuous influence of liberal arts books on raising society’s intellectual level   2025.02.17   Books are more than just a collection of knowledge - in each genre, they play an important role in enlightening readers, instilling life values, and spreading good influence. In particular, liberal arts books are valuable in that they contribute to the development of society as a whole and further enhance readers’ knowledge and intellectual level in areas that are closely connected to our lives, such as culture, history, and art. Deeply understanding the importance of these books, Black Fish strives to help readers improve their quality of life through valuable and meaningful knowledge. It aims to help readers broaden their perspectives on the world and envision a better future, not just to deliver information. Black Fish’s books, carefully researched and thoughtfully produced, are designed to help readers gain new insights and sat...
  • VOL.79 / 2025.02
[INTERVIEW / KOREAN PUBLISHERS]

Noran Sangsang Books

Korean Publishers   Noran Sangsang Books Fostering imagination and critical thinking to broaden the world children dream of   2025.01.06   Books are a valuable guide in everyone’s life. For children, they are especially important as they are a magical tool that allows them to expand their thoughts and imagination. Noran Sangsang Books, which aims to empower children to think by fostering their imagination, has been making quality picture books that help them learn about social relationships and open their eyes to the world. Though small in size, Noran Sangsang Books aspires to be big in its dreams, and is expanding an environment where children can grow up happily and healthily through the good influence of books. Following is an interview with Noran Sangsang Books, which publishes books that support children’s growth, books that children can enjoy, and picture books that are both beautiful and artistic.   ...
  • VOL.78 / 2025.01
[INTERVIEW / KOREAN PUBLISHERS]

Chaeksesang Publishing Co.

Korean Publishers   Chaeksesang Publishing Co. Dreaming of a virtuous cycle of intellectual growth through books   2024.12.02   We are living in a globalized world. Many people think that various technological factors are the drivers behind globalization, but there are few mediums that enable people around the world to share sentiments and knowledge across cultural and linguistic boundaries like books. Books are more than just a tool for conveying information or stories - they play an important role in helping people of different backgrounds and values empathize and communicate with each other. This is why the world needs good books. Believing that good books can make the world a better place, Chaeksesang Publishing is committed to publishing books that are timeless and essential for everyone in the globalized world. Following is an interview with Chaeksesang Publishing, a company that strives to create a world of value and intelligence.   ...
  • VOL.77 / 2024.12
[INTERVIEW / KOREAN AUTHORS]

Writer Yoon Jung-Mi

Korean Authors   Writer Yoon Jung-Mi Hoping that the seeds of diligent creation will bear fruit in the form of great works   2024.12.02   Children are like sponges - they have an amazing ability to absorb many different things. That’s why picture books are their best friends, as they expose them to new worlds and diverse experiences. Through them, children can develop a deeper and broader mind. Here, we meet writer-illustrator Yoon Jung-Mi, who makes picture books for children that break down prejudices and embrace diversity. She writes and illustrates picture books that tell heartwarming and sparkly stories, and always attempts to do something new through her work. Following is an interview with writer-illustrator Yoon, who continues to capture various approaches to finding happiness that everyone can relate to in her fresh stories.       It’s an honor to have you with us on K-Book Trends. Pleas...
  • VOL.77 / 2024.12
[INTERVIEW / KOREAN PUBLISHERS]

Publishing Group Sangsang

Korean Publishers   Publishing Group Sangsang Creating synergies that push the boundaries of publishing with imagination   2024.09.02   Imagination has always had more power than we expected. And when it comes to creating works, imagination is an essential element. Publishing Group Sangsang laid the foundation for publishing right here. With a strong presence in the field of poetry for children, Sangsang has also been prominent in a variety of other genres, including poetry, fiction, and humanities, and is striving to create new genres. The expansion of genres at Sangsang, which began by establishing children’s poetry as a genre that can be read by adults as well as children, is also broadening the horizons of the Korean publishing market as a whole.   Logo of Publishing Group Sangsang     It’s a pleasure to have you with us on K-Book Trends. Please introduce Publishing Group Sangsan...
  • VOL.74 / 2024.09
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Korean Publishing Industry Current Trends in 2021 and Projections in 2022

Topic   Korean Publishing Industry Current Trends in 2021 and Projections in 2022   2022.01.03   Current Trends of the Korean Publishing Industry in 2021   The coronavirus pandemic has created unprecedented changes in every aspect of life. It has led to increased dependence on online and digital technology. The publishing industry that accounts for the largest part of the content industry, has also been affected by the changes under COVID-19. To understand better, let us look at what changes the Korean publishing industry went through in 2021.   Sympathy/Comfort, Investing/Personal Finance, Rediscovery of Originals   Online book sales have increased with social distancing rules in place since the pandemic. As a result, total book sales have increased by 6.6% compared to the same period of last year, according to Trends and Sales of Best-selling Books of 2021 by YES24, an online bookstore. The most sold book in 2021 is Dollagoot Dream Department Store (Sam ...
  • VOL.42 / 2022.01
[TREND / SPECIAL PROJECT]

The Life of Dr. Park Moon-Ho and the Journey to Finding the Origin of Thought

Special Project   [Korean Scholars ①] The Life of Dr. Park Moon-Ho and the Journey to Finding the Origin of Thought The Fruits of humanity and the ongoing evolution of our brain that created them all   2022.01.03   Our brain gives humanity the most curious proposition and infinite task to be solved. Scientists have been taking on countless challenges and attempts to solve this tangled, complex problem, showing various results to humanity through hopeful explorations. Dr. Park Moon-Ho is one of the best brain scientists in Korea, and he has been focused on studying the brain through various attempts combining his rich scientific knowledge and liberal arts. The profound and in-depth stories about our brain narrated by Dr. Park, a natural scientist, provide an opportunity to boost understanding about brain science. The marvelous story of brain science takes an intellectual perspective to track the traits of humanity.   The intellectual leading the scientific...
  • VOL.42 / 2022.01
[TREND / BOOK TRIP]

Pohang, Gyeongsangbuk-do

Book Trip   Pohang, Gyeongsangbuk-do A once steel city now emerging as a cultural powerhouse with filming sites   2022.01.03     An industrial complex gives off heat along the Hyeongsan river, the first impression of Pohang. But that is just a part of the city. If one aspect of a city leaves too strong an impression, the rest becomes invisible. Pohang is home to many tourist attractions such as Homigot Sunrise Plaza, a famous venue for the sunrise, and Guryongpo, a Japanese old traditional house street where a K-drama called "When The Camellia Blooms" was filmed years ago, exuding an exotic atmosphere, and Cheongha-myeon and Cheongha market as filming locations for "Hometown Cha-Cha-Cha," a popular Korean drama, in addition to Sabang Memorial Park, Botanical Garden of Gyengsangbuk-do and more. The stunning landscape of Naeyeon Mountain and Bogyungsa Temple are the tourist spots you must visit there. Most of all, Pohang city is seeking a transition towards a cultura...
  • VOL.42 / 2022.01
[INTERVIEW / KOREAN PUBLISHERS]

Recipe Factory

Korean Publishers   Recipe Factory The delicious world of specialized cookbooks   2024.07.01   Recipe Factory, with its message ‘Simple Recipes for Small Happiness,’ has established itself as a specialized publisher of cookbooks for 16 years, demonstrating how focusing on a single field can lead to the production of diverse content. In line with the growing interest in cooking and food, Recipe Factory not only publishes specialized books on the theme of ‘cooking’ but also creates intriguing content based on cooking, engaging in proactive communication with readers. We met with Recipe Factory, which publishes books that are packed with the information and value well-made cookbooks should have, much like a well-prepared meal filled with care.   Logo of Recipe Factory     It is a pleasure to have you with us on K-Book Trends. Please introduce Recipe Factory to our international readers...
  • VOL.72 / 2024.07
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