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[TREND / EXPORT CASE]

More and More Chinese Readers Are Starting to Pay Attention to Korean Literature

Export Case   More and More Chinese Readers Are Starting toPay Attention to Korean Literature   2024.03.11   First, let me introduce Xiron Books. Xiron Books is one of the representative brands of China’s mass book companies, and it is also one of the book brands widely loved by readers. Xiron Books always adheres to the value of “good book = social value + cultural value + commercial value” and is committed to providing “good copyright, good content, and good products.” Xiron’s first publication of Korean literature was Kim Jiyoung, Born 1982 (Minumsa), a Korean novel published in simplified Chinese in 2019, which portrays various issues women may encounter through the life of the protagonist Kim Ji-young. In the increasingly heated gender discourse, it quickly became a bestseller.Starting with Kim Jiyoung, Born 1982, in recent years, Xiron has established a Korean literature editing studio, publishing The Crucible (Changbi) in 2020, Please Look After Mom ...
  • VOL.68 / 2024.03
[TREND / BOOK TRIP]

Warm Hope in a Cold City

Book Trip   [Into the Book ⑧] Warm Hope in a Cold City Jongno-gu, Seoul: What’s still with us today   2024.03.11   One Hundred Shadows       As I thought Mujae was somehow looking shady when he said, “Don’t follow shadows,” I strained my eyes and looked again, and there was a sunshower falling like a spider’s web.     Hwang Jung-Eun’s first full-length novel, One Hundred Shadows (Changbi), is the story of Eunkyo and Mujae, two characters working in an electronics store in the center of the city. The cold cityscape and the old, desolate electronics mall are the backdrop of the novel, but the two protagonists’ youthful love story is what makes this novel so appealing, with just the right amount of heaviness and lightness. Also, the story of “shadows” in the title is not to be missed - the unrealistic occurrence of shadows rising up on their own is very familiar in the novel’s worldview. The separa...
  • VOL.68 / 2024.03
[TREND / KNOWLEDGE]

2023 Publishing Statistics & 2024 Publishing Market Outlook

Publishing Industry   2023 Trends in the Korean Publishing Market and 2024 Forecast   2024.01.02         2023 Trends: Growth in self-help, comics, and parenting books   As the COVID-19 pandemic turned endemic in the spring of 2023, travel books saw a resurgence in popularity. The popularity of anime such as Slam Dunk has led to increased sales of manga, and popular YouTubers have joined the publishing market using manga characters. In addition, books by popular writers for grown-up readers, such as physicist Kim Sang-Wook, have been transformed into children’s educational comics.   * K-Book Trends Vol. 42 – Go to the interview of writer Kim Sang-Wook   In addition, despite recording the world’s lowest birth rate, the popularity of books on raising children in Korea has increased. While the market for marriage, family, pregnancy, and childbirth has decreased, the market ...
  • VOL.66 / 2024.01
[TREND / KNOWLEDGE]

2020-2022 Bestsellers: Korean Humanities Books

Publishing Policy   2020-2022 Bestsellers: Korean Humanities Books   2024.01.02                                 Korean Humanities Bestsellers for 2020 - 2022Explore Korean humanities books that will inspire your life with rich knowledge and refined ideas!   2020 1 Broad and Shallow Knowledge for Intellectual Conversation: 0 2 You’re Always Right 3 When I Don’t Know What I Really Want 4 Broad and Shallow Knowledge for Intellectual Conversation: 1 5 Seol Min-seok's Romance of the Three Kingdoms 1 6 A Book for Highly Sensitive People 7 Seol Min-seok'...
  • VOL.66 / 2024.01
[TREND / KNOWLEDGE]

Marketing in Korean Bookstores: Recovered Editions & Book-funding

Publishing Industry   Marketing in Korean Bookstores:Recovered Editions & Book-funding Faster and unlike anyone else   2023.12.04         “Faster and unlike anyone else” - this is a phrase from a popular Korean song. No item is exempt from this rule, but it is a hot topic in the Korean publishing and distribution market. Because of the fixed book price system, price competition among retailers is impossible in Korea. Shipping competition, which was fierce in the early days of online bookstores, has also faded. This is because there is not much difference in the delivery speed between bookstores. Competition for merchandise is still fierce but less so than before for various reasons, including readers’ fatigue with merchandise and rising production costs. So, how can bookstores promote their books “faster and unlike anyone else”?There are two ways that stand out - recovered limit...
  • VOL.65 / 2023.12
[TREND / KNOWLEDGE]

2020-2022 Bestsellers: Korean Self-help Books

Publishing Policy   2020-2022 Bestsellers: Korean Self-help Books   2023.12.04                                 2020-2022 Bestsellers: Korean Self-help BooksDiscover Korean self-help books that share life wisdom and secrets to success!   2020 1 Secret of the Top 1% in Harvard 1 Reboot 3 The Having 4 Eight 4 I Start My Day at 4:30 AM 6 This One Phrase Sav...
  • VOL.65 / 2023.12
[TREND / KNOWLEDGE]

2020-2022 Bestsellers: Korean Picture Books

Publishing Policy   2020-2022 Bestsellers: Korean Picture Books   2023.11.06                                 2020-2022 Bestsellers: Korean Picture Books.Let’s see which books have been loved by children, and which books have caught the world’s attention!   2020 1 Magic Candies 2 The Bath Fairy 2 Carrot Kindergarten 4 Moon Sherbet 5 The Strange Mom 6 Cloud Bread 7 The Watermelon Pool 7 I Am a Dog 9 We’ll Always Be Together Again ...
  • VOL.64 / 2023.11
[TREND / KNOWLEDGE]

2020-2022 Bestsellers: Korean Fiction

Publishing Policy   2020-2022 Bestsellers: Korean Fiction   2023.10.04                                 Bestsellers in Korean Fiction from 2020 to 2022Let’s take a look at which books were loved by readers, as well as those that were noteworthy in each year!   2020 1 Dallergut Dream Department Store 2 Almond 3 If We Cannot Move at the Speed of Light 3 I’ll Find You on a Beautiful Day 5 School Nurse Ahn Eunyoung 6 From Sisun 7 Human Acts 8 Mail from Mailbox No. 110 8 ...
  • VOL.63 / 2023.10
[TREND / KNOWLEDGE]

Winning and Nominated Works for International Literary Awards in 2022

Publishing Policy   Winning and Nominated Works forInternational Literary Awards in 2022 Korean Literature Recognized Worldwide for Its Literary Value   2023.09.04                           With growing global interest in Korean literature, books are being published in translations in a variety of fields.Here are the Korean literary works that have been recognized internationally for their literary value in 2022!   Counterattack at Thirty (written by Sohn Won-Pyung, published by EunHaeng NaMu Publishing) - Winner of Japan’s Booksellers’ Award for Translated Fiction - A novel centered on a thirty-year-old protagonist who struggles to cope with the contradictions of institutional authority and exploitative structures in everyday life.   ...
  • VOL.62 / 2023.09
[TREND / KNOWLEDGE]

The Trend and Prospects of the Self-help Book Market in Korea

Publishing Industry   The Trend and Prospects of the Self-help Book Market in Korea   2023.06.05         The popularity of self-help books rises and falls regularly. Self-help books are currently the cradle of bestsellers in the publishing industry. And, as they can work like a magnet pulling readers to the bookstore once they go popular, it is no exaggeration to say that the genre can determine a bookstore’s sales for the year.The current self-help book craze began to heat up in the second half of last year in Korea, and it reached its peak this year. Unlike in the past, the trend these days was fueled by the recession that has made life more difficult. “As getting rich through financial investment has become impossible in this life, I’d rather raise my value through self-improvement” This phrase has become a buzzwor...
  • VOL.59 / 2023.06
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