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[TREND / KNOWLEDGE]

Current status of each field in the Korean publishing market ① Literature publication

Current status of each field in the Korean publishing market ① Literature publication   2020.02.03     Interesting stories from the past will always attract people’s minds; literature was the beginning and the flower of publication in every country. The poems, novels, essays, and plays written in Korean by Korean authors that sublimate their identity, emotions, and critical minds are an irreplaceable pillar of Korean culture. In particular, while undergoing turbulent modern history including the Japanese colonization, the Korean War, military dictatorship, industrialization, democratization, globalization, and informatization, Koreans would reflect the wounds in gemlike poems, novels, and essays, and share them in the form of a book. While not neglecting the pains of the time and standing against unjust authority, literature also played a role as an encourager that gave courage and hope to readers. Korean publication is also a resemblance of literature;...
  • VOL.19 / 2020.02
[TREND / KNOWLEDGE]

South Korea's publishing market based on category

South Korea's publishing market based on category   2019.12.09   The biggest characteristic of South Korea's publishing industry is that the portion of books on education and learning for young children to students of all ages is very large. South Korea's college-attendance rate is roughly 70 percent, which is one of the highest among OECD countries. According to a 2016 survey by the Korea Research Institute for Vocational Education & Training (KRIVET), 47 percent of respondents said they went to college for a better job, 25 percent said they attended to learn more and 14 percent said they went to college because graduating from university would result in better treatment in society. South Korea has a dense population compared to the geographical territory it has and combined with Korean parents wanting to educate their children for their future stability, the situation has created a society where nearly all the people have received higher education. At the epitome of th...
  • VOL.18 / 2019.12
[INFORMATION / BEST SELLERS]

2nd Week, March 2024

Best Sellers   2nd Week, March 2024 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2024.04.01   March in Korea is the month that signals the arrival of spring and the start of a new school year. It is also a time for blooming flowers, new friends, and fun memories. The bestseller list is also filled with exciting new titles. For example, Gangster Grandmother in Hospital, the No.2 bestseller in the 2nd week of March, is an essay by Yang Yoo-Jin, a 1M creator named “Bbangthug,” filled with heartfelt stories. Even during its presale period, the book was enthusiastically welcomed by subscribers, taking it to the top of the bestseller list. In the book, she reveals that she is suffering from an incurable disease called lupus, yet she captures her daily life in a playful and lighthearted way, drawing expectations from readers.The No.8 book, From Good Sentence Structure to Punctuation!, is written by Lee Soo-Yeon, a teacher at the “Ko...
  • VOL.69 / 2024.04
[INFORMATION / #K-BOOK]

#Sky

#K-Book   #Sky KPIPA Introduces K-Books for Global Publishing Markets through K-Book Platform 2024.04.01   You Too Are a Wheel Lily 1. Publication Details   Title | You Too Are a Wheel LilyAuthor | Lee Geum YiPublisher | BamteePublication Date | 2021-08-05ISBN | 9791191826005No. of pages | 228Dimensions | 148 * 210   2. Book Intro   Since its publication in 1999, You Too Are a Wheel Lily is a classic masterpiece of children’s fairy tales that has sold 700,000 copies, touching the hearts of many children. The value of the story of You Too Are a Wheel Lily is still being recognized. This shows that children’s concerns are not different from those of that time.However, the author thought that for new readers to read in the 21st century, the content should be thoroughly reviewed and revised to fit the sense of the times. With the author’s meticulous efforts, this b...
  • VOL.69 / 2024.04
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2024.04.01   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-21...
  • VOL.69 / 2024.04
[TREND / KNOWLEDGE]

South Korea's policies to promote reading and reading movements

South Korea's policies to promote reading and reading movements   2019.11.04   In addition to smartphones, media bombards people daily, whether they take the form of regular information, videos or other forms of entertainment. As this sort of content increases and more forms of leisure appear, concerns over people reading fewer books are also growing. According to statistics, the reading rate of South Korean adults over the age of 19 (reading rate of paper books that are not textbooks, educational material, magazines or comic books) stood at 86.8 percent in 1994 only to plummet to 59.9 percent in 2017 (the rate was 62.3 percent when e-books were accounted for). On average, the rate dropped 1 percentage point every year over that period. When compared to the reading rates of underage students from elementary school students to high school students that top 90 percent, the adult reading rates are not to be ignored. South Koreans have long upheld traditional values related to s...
  • VOL.17 / 2019.11
[TREND / KNOWLEDGE]

South Korea's Imprint System in Publishing

South Korea's Imprint System in Publishing   2019.10.07   Most well-known South Korean publishers have several imprints (independent brands under the same publishing house). This number can go up to double-digits for large publishing houses, while smaller publishers' number of imprints is usually in the single-digit range. Imprints are a way for publishers to expand their publishing range as well as the size of their business and improve profits. Around 2005, the number of imprints grew rapidly in South Korea, and this trend was led by Woongjin Thinkbig, which managed more than 30 imprints at one point. They had a publishing system where they would recruit well-known people from the industry, like directors or editors, give them high wages and place them in charge of imprints. After looking at their performance for two years, the company would decide whether to extend their contract or not. In addition to Woongjin, Minumsa, 21st Century Books and Wisdom House, which...
  • VOL.16 / 2019.10
[TREND / KNOWLEDGE]

Social media, or word-of-mouth marketing a must-have for one-person publishing companies

Social media, or word-of-mouth marketinga must-have for one-person publishing companies   2019.09.09   The publishing industry has turned downward as smartphones provide increasingly more means of entertainment, but on the other hand, there are those in the industry who are rejoicing thanks to the boons social media and mobile marketing have brought them. These would be one-person publishing companies, often referred to as the startups of the publishing industry.According to KPIPA, one-person publishers are small publishing companies that employ four or fewer workers. Usually at these establishments, the head of the company is in charge of planning, reach out efforts to authors, manuscript requests, editing, designing, binding, distribution, circulation and promoting - basically all the steps required to create and sell books. After the 2000s with the decline of reading rates and rise of the internet and smartphones, the growth of the publishing industry was blunted,...
  • VOL.15 / 2019.09
[INFORMATION / #K-BOOK]

#School

#K-Book   #School KPIPA Introduces K-Books for Global Publishing Markets through K-Book Platform 2024.03.11   School Nurse Ahn Eunyoung 1. Publication Details   Title | School Nurse Ahn EunyoungAuthor | Chung SerangPublisher | Minumsa PublishingPublication Date | 2015-12-07ISBN | 9788937473098No. of pages | 280Dimensions | 128 * 188   2. Book Intro   Chung Serang who has been beloved by readers for her unique imagination and heart-warming stories has published a new novel School Nurse Ahn Eunyoung. The story centers on a school nurse Ahn Eunyoung who is working at M private high school. Though neither her job nor her name is special, she is not just one of the school nurses. She always has a lot of work to do but carries out her duties as a school nurse faithfully. And at the same time, she dedicates herself to her vocation as an exorcist. Hong Inpyo, who is a Chi...
  • VOL.68 / 2024.03
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2024.03.11   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-21...
  • VOL.68 / 2024.03
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