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[TREND / ONE-LINER QUOTES]

Museum Curator’s Pick

One-Liner Quotes   Museum Curator’s Pick   2023.02.20     Westerners who visited “Joseon (the previous name of Korea)” in the 19th century described the country as the “Hermit Kingdom” or the “Land of Morning Calm.” Since that was how Joseon was depicted by foreigners, a third party, I just thought so, too. However, was Joseon, a dynasty that lasted for as long as 500 years, nothing but a reclusive and silent country? Landscape of Joseon’s Backstreet (Purunyoksa) by Kang Myung-Kwan is filled with content that would be exciting for those who usually get overwhelmed and bored by the word “history.” I used to know Joseon as a country dominated by strong Confucian culture and noble seonbi (scholars), but I wondered what made the author so eager to depict the landscape of the kingdom’s alleys. Even now, alleys are riskier and scarier than main roads as we don’t ...
  • VOL.55 / 2023.02
[TREND / EXPORT CASE]

Korean Books Published in Thailand through Nanmeebooks

Export Case   Korean Books Published in Thailand through Nanmeebooks K-Book Promotion Strategy in Thai Publishing Market   2023.01.02   Around 10 years ago, Thai children reading educational comics, whether in bookstores, libraries, or school areas, became familiar to Thai people. With colorful illustrations, easy-to-read content, friendly numbers of characters, well-managed information sections, and various topics, there was no doubt that parents put their trust in educational comics and viewed them as a form of knowledge packed with entertainment that were easy to buy as a gift for young readers.Unquestionably, Thai people are fond of cartoons. Tracing back to the 90s, when entertainment media for children were few, cartoons seemed to be the only option available. Since then, cartoons have become familiar to Thai people and have had a great influence on them, especially manga. With a rich variety of contents for all ages and affordable prices, manga has abruptl...
  • VOL.54 / 2023.01
[TREND / BOOK TRIP]

Namsan Public Library

Book Trip   [Book Space in Korean Media ④] Namsan Public Library A 100-Year-Old Treasure Chest   2023.01.02   In Namsan, which boasts beautiful scenery in the center of Seoul, there is a treasure chest that preserves valuable materials. It is a 100-year-old Namsan Public Libary, which has storage for invaluable materials, the first public library built in Seoul. West of Namsan Mountain, where Namsan Public Library is located, there are Ahn Jung-Geun Memorial Hall and Baekbeom Square, making it a perfect place to explore history together with the library. Also, along with the “Samsoon Stair” nearby, Namsan Public Library was used as the background for the drama “My Lovely Sam Soon” and “Encounter.” Now, let’s dive into Namsan Public Library and catch two birds ? a historical and drama tour ? with one stone!     A Cultural Space in the Library   As the reference room and the cultural space are separated by a stairwa...
  • VOL.54 / 2023.01
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2023.02.20   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707...
  • VOL.55 / 2023.02
[TREND / SPECIAL PROJECT]

Art Critic Professor Yu Hong-June

Special Project   [Korean Scholars ⑫] Art Critic Professor Yu Hong-June Steps Taken Alongside the Beauty of Cultural Heritage   2022.12.05   Korea has a long enough history for the world to be surprised. Its history dates back to B.C. 2333, when the first nation on the Korean peninsula, Gojoseon, was founded. For a long time, Korean ancestors left countless cultural heritages to their descendants, and people of the current era find a beautiful legacy and enjoy the mood and glimpses of the past. Professor Yu Hong-June, who has visited many historic sites and published books on them, is a representative art historian and critic of Korea. He is also renowned as the author of the best-selling humanities book series My Exploration of Cultural Heritage (Changbi). From 2004 to 2008, professor Yu served as the 3rd director of the Cultural Heritage Administration. He is now working as a professor of Art History at Myongji University. In addition to his My Exploration of ...
  • VOL.53 / 2022.12
[TREND / BOOK TRIP]

Seoul Metropolitan Library

Book Trip   [Book Spaces in Korean Media ③] Seoul Metropolitan Library A Historical Space Featured in Films and Dramas   2022.12.05   Located in the center of Seoul, there is a special place near City Hall Station that boasts the history of Seoul. The Seoul Metropolitan Library was reborn as a space of books and culture for citizens after being used as the city hall during the Japanese occupation of Korea. As the library was used as the background for the popular Korean variety show “Running Man” and the music video of PSY’s “Gentleman,” which led the Korean Wave, it has been a frequently-visited tourist destination for people from around the world. The building of the Seoul Metropolitan Library, which countless people have visited throughout its history, also has a tremendous aura. Just in front of the library is Seoul Plaza, where you can find various groups of people, from busy office workers to foreign tourists taking photographs. Here i...
  • VOL.53 / 2022.12
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2023.01.02   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA         ...
  • VOL.54 / 2023.01
[TREND / TOPIC]

Korean Bookstores Dominated by Screenplays and scripts

Topic   Korean Bookstores Dominated by Screenplays and Scripts   2022.11.07   “Do you stop reading screenplays after watching movies in Korea?”“It’s out… ‘in the fullness of time.’”“The ‘unparalleled’ screenplay that I made a ‘decision’ to buy.”“This is the only way to read the best screenplay. What else can I do?”- Comments by fans of the movie “Decision to Leave” on their expectations for the screenplay publication parodying the movie’s lines   The movie “Decision to Leave,” released last June, is the most recent movie written by Chung Seo-Kyung and directed by Park Chan-Wook. It won the Best Director Award at the 75th Cannes Film Festival. The movie’s popularity was not as high as expected soon after its release, but the share of “en cha gamsang (n차 감상, or “n-th watcher”),” who watch the same movie several times, was as high as blockbuster movies. Thanks to its strong fandom, the film was able to run for a long on thea...
  • VOL.52 / 2022.11
[INFORMATION / KOREAN TRANSLATOR]

VO THI KHANH LAN

Korean Translator   VO THI KHANH LAN   2022.12.05   Profile   ? Korean-Vietnamese translator ? E-mail: vothikhanhlan@gmail.com     Education Background   ? From 2015 to 2018, SEOUL NATIONAL UNIVERSITY, REPUBLIC OF KOREA, Graduate School of International Studies / Korean Studies - Thesis: A Research on South Vietnam and South Korea Relations (1965-1975) - Focusing on the South Korea’s Initiative. ? From 2007 to 2011, HO CHI MINH NATIONAL UNIVERSITY, VIETNAM, University of Social Sciences and Humanities / Korean Studies   Certificates   ? Seoul National University Master’s degree ? James Cook Universi...
  • VOL.53 / 2022.12
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.12.05   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-21...
  • VOL.53 / 2022.12
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