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Search word : "Pop culture",   Search result : 31
[TREND / TOPIC]

Naver and Kakao Compete Over Acquisition of Web-novel and Webtoon Platforms

Naver and Kakao Compete Over Acquisition of Web-novel and Webtoon Platforms   2021.07.05     Web-novel and webtoon markets optimized for mobile consumption for their short-length content are growing exponentially. Serialized web novels are settling in at the center of the e-book market with the facilitation of membership services. According to the status report on web-novel users released by the Korea Creative Content Agency (KOCCA) in 2020, the web-novel market is a promising market showing steady growth, assessing the field as the next leader of K-content given that the current trend of paid services continues. Experts in the industry expect the size of the web-novel market in Korea to reach 600 billion won in 2020 from approximately 20 billion won as of 2013.According to the status report on webtoon businesses announced by KOCCA in 2020, the webtoon market in Korea is estimated to have grown from 466.3 billion won in 2018 to 640.1 billion won in 2019. The m...
  • VOL.36 / 2021.07
[TREND / TOPIC]

Why K-Books are drawing attention from across the world

Why K-Books are drawing attention from across the world   2020.06.01     Amidst the time when countries are closing gates due to the spread of COVID-19, Korean literature is taking a step closer to overseas readers while drawing attention from the US, Britain, Germany, and Japan. The global interest in Hallyu (Korean Wave) and the Korean culture that once again swept the world with the movie “Parasite” from director Bong Joon-Ho early this year is said to have spread to literature with the outbreak of the pandemic.Corresponding to the phenomenon, diverse genres of Korean literature, including poems, novels, and children’s stories, are winning globally prominent awards, showcasing the potential of Korean literature once again. Poem collection A Drink of Red Mirror (Munji Books) by Kim Hye-Soon which was recently published was nominated for the best-translated book in the US, while the novel A Murderer's Mnemonics (Munhakdongne) by Kim Young-Ha was chosen as the best ...
  • VOL.23 / 2020.06
[TREND / TOPIC]

Speech and Literature were the weapons of women

Speech and Literature were the weapons of women Status of Korean feminism and changes made in the Korean publishing industry since 2015   2020.03.02     There is no such thing as “Korean Feminism.” Yet, there is a history of Korean feminism fighting against the deep-seated hatred against women in society. The year 2015 is likely to be recorded as the most important period in the Korean history of feminism. In January, a Korean teenage boy who sought to join the Islamic State in Syria lamented that men are being discriminated against, voicing his hatred of women. In February, a pop culture journalist, male, published a column titled “Anencephalous feminism is more dangerous than ISIS” in a fashion magazine. This triggered women’s joint criticism of his comment and subsequently initiated feminist activism via the (hashtag) #iamafeminist on Twitter in South Korea. Later that year, a Korean rapper released a controversial song about his hate against women...
  • VOL.20 / 2020.03
[TREND / EXPORT CASE]

Korean Non-Fiction in the Southeast Asian Publishing Market

Korean Non-Fiction in the Southeast Asian Publishing Market   2020.03.02     Centering around English-speaking countries including the Americas and Europe, public interest in Korean literature is steadily growing; meanwhile, Korean non-fiction books such as self-development and health-related books are drawing relatively positive responses in the Southeast Asian publishing market that is taking root as a major market for Korean publishing culture and contents.   Covers of Blonote: Korean and English   Since the book Blonote (Tablo, Dal Publishers) wrote by the Korean singer Tablo was published in Thailand in 2019, it has been receiving positive comments from local bookstores ? it even made its way to the list of best sellers in some. Young local readers in Vietnam have praised the book after it was published in Vietnamese; it contains Tablo’s short but powerful message to the world. His short messages with cool-headed insights from daily life appeal to the r...
  • VOL.20 / 2020.03
[EVENT / IMAGE OF K-BOOK]

A Story of Friendship and Growth Built Through Fanhood

Image of K-Book   A Story of Friendship and Growth Built Through Fanhood   2025.08.04     Fandoms have an essential role in K-POP culture     People often feel a sense of connection when they meet someone who shares their interests. This is because common interests make us feel like we have similar preferences. Teenagers, in particular, often form social connections by creating fandoms for their favorite singers, actors, or characters, as friendships hold significant importance to them. Fandoms formed in the online space can open up another world for them offline. A fandom refers to a community of people who share a common interest, building a culture through friendships and emotional connections. It is a collective phenomenon where fans communicate and interact with each other beyond simply liking individual content. Fandom culture is growing to the point whe...
  • VOL.85 / 2025.08
[INFORMATION / BEST SELLERS]

2nd Week, October 2021

Best Sellers   2nd Week, October 2021 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2021.11.01   While literary works including the Dollagoot Dream Department Store series, I Do Not Bid Farewell, and I am a Shining, Little Star are steadily being loved by readers throughout the 2nd week of October, a new title from the field of business and money topped the bestsellers’ list. It is Trend Korea 2022, written by the Seoul National University Consumer Trend Analysis Center led by professor Kim Nan-Do. The Trend Korea series releases a new volume every second half of the year that provides an overview of the year ahead. The series, which started in 2009, has been ranking in the top tier among other bestsellers every time a new volume is released, having a significant influence on the Korean publishing industry and Korean society. The newest volume introduces the 10 keywords representing the consumption trends of the year 2022, starting with “...
  • VOL.40 / 2021.11
[INFORMATION / BOOK SUMMARY]

Export Prospects of Korean Books

Export Prospects of Korean Books KPIPA’s Choice for Supporting Abstract · Sample Translation   2020.03.02   Priest 1. Publication Details Imprint | Daewon C.I. Inc.Title | Priest Author| Hyeong Min-wuGenre | Special Genre LiteratureFormat | 148×210Binding | PaperbackPages | 360pagesISBN | 9788925276991; 9788925277004; 9788952864871; 9788925279831; 9788925279848   2. Contact Name | Lee HanbyeolPhone | +82-2071-2160Email | hblee@dwci.co.krURL | http://www.dwci.co.kr   3. Marketing Information Keyword | Comic Book; Special Genre Literature: SF; Fantasy: ActionTarget Readership | Adult   4. About the Author Hyeong Min-wu made his debut as a comic writer with “Chronicle of Mr. Chi’s Post” in 1993 and since then, he has been in the forefront of introducing Korean comic books abroad with his distinctive style of storytelling and illustrati...
  • VOL.20 / 2020.03
[INFORMATION / BOOK SUMMARY]

Export Prospects of Korean Books

Export Prospects of Korean Books KPIPA’s Choice for Supporting Abstract · Sample Translation   2019.09.09   Fantasy Fixer 1. Publication Details Imprint | BIR Publishing Co., Ltd.Title | Fantasy FixerAuthor | Kang MinjeongIllustrator | Kim ReahyeonGenre | children’s storyFormat | 130×190Binding | Hard coverPages | 232pagesISBN | 9788965483755   2. Contact Name | Claire YangPhone |  +82-2-515-2000Email | claire@bir.co.krURL | http://bir.co.kr/   3. Marketing Information Keyword | children’s fiction; fantasy fiction; mysteryTarget Readership | age 6 to 12   4. About the Author Author - Kang MinjeongKang Minjeong made her debut as a writer with Fantasy Fixer and Fantasy Fixer 2: Suspicious Creator. Illustrator - Kim ReahyeonKim Reahyeon previously wrote A Litter Bit of Change and illustrated Cleaning Out My Wardrobe on Weekends.   5. About the Book Winner of No.1 Marshmallow Fi...
  • VOL.15 / 2019.09
[REPORT / COLUMN]

Setting South Korean Works on the World's Literary Stage

Setting South Korean Works on the World's Literary Stage The 2017 Global Korean Literature Translation Award   2017.12.01   For Korean literature exports   In terms of the number of speakers, Korean is the 12th most spoken language in the world. After 100 years in the making, South Korea's modern literature has many treasures. When considering the quantity or quality of South Korea's literary works published every year, it is only fitting they receive the interest of the world.It is very important for a country's survival or prosperity that it become a loved country by the world, a respected country. This, however, cannot be obtained through economic power alone. The power of culture and arts must back the country.   The global potential of South Korea's cultural arts has already been proved through K-pop. South Korea’s movies, music and television dramas have gained popularity in many parts of the world. The terms 'K-beauty' 'K-food' have alre...
  • VOL.7 / 2017.12
[REPORT / COLUMN]

South Korea's 'Genre Literature'

South Korea's 'Genre Literature' Jumping Beyond Korea and into the World   2017.8.18   It is a pity but before the 1990s South Korea did not have the basis for 'genre literature.' It was, perhaps, due to the situation of the country where there was no room for people to laugh and cry over various works or at times, fall into imaginary worlds beyond their dreams. The biggest reason was due to the fact the country lacked pop culture that could be loved and adored by the public following the military rule of Japan and the Korean War.     The history of South Korea's 'genre literature'   'Genre literature' in South Korea has recently been readying its wings to fly after going through many ups and downs for years. The beginning of literary genres in South Korea can be traced back to the mid-to-late 1990s when the Internet took off in South Korea. The Internet provided a place where users could fully express themselves at a time when there were not many opportunit...
  • VOL.3 / 2017.08
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