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My, Your, and Our ? Last Resort

Topic   My, Your, and Our ? Last Resort The 2025 Seoul International Book Fair (SIBF) comes to a successful close   2025.07.07   View outside the 2025 SIBF     “A festival for all book lovers.” The 2025 Seoul International Book Fair (SIBF) was held for 5 days from June 18 to 22. Marking the 67th anniversary this year, approximately 530 companies (430 Korean and 100 international) from 17 countries participated in the fair, presenting various programs, including themed and special exhibitions, book talks, and seminars. Approximately 150,000 people visited the fair. General tickets were sold out even during the pre-sale period. Following is my visit to the SIBF, which has become even more vibrant with the rise of the so-called “Text Hip” phenomenon.   Gathered together by books, resonating with one another   When you reach a dead end, the last resort comes to mind. “When you are struggling or feeling lonely, wha...
  • VOL.84 / 2025.07
[TREND / EXPORT CASE]

Translating Moon Pops and the Rise of Universal Korean Picture Books

Export Case   Translating Moon Pops and the Rise ofUniversal Korean Picture Books   2025.07.07   When I first encountered Baek Hee-na’s Moon Pops (Storybowl), I didn’t think of it as a “Korean” picture book in the narrow sense. Rather, I felt I had been given a small, poetic universe that could speak to anyone?child or adult, regardless of where they live or what language they speak. The idea of the moon melting on a hot summer night and being scooped into popsicles by a kind grandmother is not only magical?it’s universally human. It captures longing, generosity, and wonder in a way that needs no cultural translation. And this, I believe, is the quiet power of today’s best Korean picture books: they carry the ability to transcend boundaries without ever flattening their identity.   English and Korean covers of Moon Pops     As a Professor of Korean Linguistic...
  • VOL.84 / 2025.07
[TREND / TOPIC]

60th Anniversary of Diplomatic Relations between Korea and Japan: Today and Tomorrow of the Publishing Trade

Topic   60th Anniversary of Diplomatic Relations betweenKorea and Japan: Today and Tomorrow of the Publishing Trade   2025.06.02   This year marks the 80th anniversary of Korea’s liberation from Japanese occupation (1910-1945) and the 60th anniversary of the diplomatic relations between the two countries since 1965, when they restored diplomatic relations. In Korea, there is a tradition of celebrating the 60th birthday of a person with great festivity, and the 60th anniversary of diplomatic relations between the two countries is also considered an important milestone. As such, while various commemorative events are taking place, the publishing sector will be organizing Korean book exhibitions, exchanges between Korean and Japanese authors and publishers, and special sales of translated Korean books in Japanese bookstores in Tokyo and Osaka, Japan, under the leadership of the Ministry of Culture, Sports, and Tourism and the Publication Industry Promotion Agency o...
  • VOL.83 / 2025.06
[TREND / EXPORT CASE]

How Korean Books Are Conquering Russia: The Experience of MIF

Export Case   How Korean Books Are Conquering Russia: The Experience of MIF   2025.06.02   In recent years, Korean literature has been steadily capturing the hearts of Russian readers. One of the advocates of K-literature in Russia is MIF Publishing House. In this article, we explore how MIF made the strategic decision to publish Korean books, the titles that have already resonated with readers, and what the future holds.   Who We Are   MIF Publishing is one of Russia’s largest independent publishing houses. Since 2005, we have been producing high-quality nonfiction for adults and children, including books on self-development, business, psychology, art, and science, as well as fiction for adults, young adults, and younger readers.Our backlist includes more than 5,000 titles, and we publish around 400 new books each year. Our authors range from bestselling international names to renowned Russian writers. We are active participants in the world’s leadin...
  • VOL.83 / 2025.06
[TREND / KNOWLEDGE]

Your Good Sense of Backing in Good Books

Knowledge   Your Good Sense of Backing in Good Books Based on the example of online bookstore Aladin   2025.06.02   Why “Book Fund”?   Online bookstore Aladin’s Book Fund program was first launched in 2012. The initial program allowed accounts to back up to 50,000 won to fund publishing projects. Publishers benefited by being able to raise money for pre-publication production costs, customers benefited by being able to earn up to 130% of their support back as bookstore credit if the book they funded became an overall bestseller, and booksellers benefited by being able to build an early audience of avid readers willing to support in upcoming titles. However, this design could not have a direct influence on the success of the book after publication, as it did not directly link the Book Fund to actual purchases of the book.In 2022, the web novel Return of the Blossoming Blade (Luff Media) was widely publicized in the media for its book f...
  • VOL.83 / 2025.06
[TREND / EXPORT CASE]

The “Anxiety of Youth” Crosses National Borders

Export Case   The “Anxiety of Youth” Crosses National Borders   2025.05.07   What defines independent publishing? As publishing formats diversify and formerly “self-published authors” begin to compete by starting their own publishing houses, the question of what constitutes independent publishing has become a hot topic. In the absence of objective indicators, independent publisher Balcony defines independent publishing as follows: publishing that can entice readers with its own narrative without large-scale capital investment. In this sense, Yeon Jeong’s Tomorrow’s Sun Will Rise, But What About Tonight? can be considered one of the clear success stories of independent publishing.Before it was published by Balcony in 2020, Tomorrow’s Sun Will Rise, But What About Tonight? was an independent publication that Yeon Jeong wrote as a palm-sized book and distributed on a small scale. The publisher at Balcony discovered the book, which had been dis...
  • VOL.82 / 2025.05
[TREND / ONE-LINER QUOTES]

About Fountain Pens, a Record of Nostalgia

One-Liner Quotes   About Fountain Pens, a Record of Nostalgia Fountain pen expert’s pick   2025.05.07   Park Jong-Jin is the head of the Fountain Pen Lab. He sees the world through fountain pens. He has been collecting and studying fountain pens for over 40 years. He also plans and hosts the “Seoul Pen Show” every spring and fall. He has written books such as It’s a Fountain Pen (Lbig Media) and Of Two Minds About Fountain Pens (Teumsae Books).   What is a well-made fountain pen? It’s one that you write with effortless control by just changing the direction, and one that you fall in love with every time you look at it, no matter how long you have had it, for its beautiful nib and exquisite body. I think writing is something similar. Even though I can’t write well, a good piece of writing reads smoothly and gives you a different feeling of interest every time you read it. Plus, if it’s written about fountain pens, a fountain pen enthusiast lik...
  • VOL.82 / 2025.05
[TREND / KNOWLEDGE]

Preview of the Jeonju International Picture Book Fair & 2025 K-Book Market in Seoul

Knowledge   Preview of the Jeonju International Picture Book Fair& 2025 K-Book Market in Seoul   2025.05.07                       From a picture book festival in Jeonju to a global copyright market in Seoul!The world’s eyes are on K-books! Here are two exciting events for picture book lovers and global publishers alike.   The 4th Jeonju International Picture Book Fair Period:  May 29-June 29, 2025 Venue:  Factory of Contemporary Art in Palbok and Wansan Library in Jeonju Content:  -  Various exhibitions, conferences, and lectures, including original art exhibitions by Korean and international picture book authors -  Exhibitions and sales of illustrations and picture books at art markets, book markets, and more -  Experi...
  • VOL.82 / 2025.05
[TREND / TOPIC]

How New Writers Are Discovered in Korea: Shinchunmunye, Literary Awards, and Newly Emerging Pathways

Topic   How New Writers Are Discovered in Korea:Shinchunmunye, Literary Awards, and Newly Emerging Pathways   2025.03.10   At the award ceremony of shinchunmunye (annual spring literary contest), one of Korea’s representative systems for recognizing new writers, there is always a “congratulatory speech” delivered by the judges (mostly novelists, sometimes literary critics) to the winners. As a former literary reporter for a newspaper and then head of the Department of Culture, I have observed that every year, no matter who the judges are, there is always a certain message to the winners. Although you never can tell the future, I’m sure the same will also be true for next year’s shinchunmunye. The specific words vary by judge, but if I were to make it up, it would go something like this (which, of course, doesn’t even come close to the beautiful and moving words of the judges).   “Congratulations, you are now a writer. You mu...
  • VOL.80 / 2025.03
[TREND / ONE-LINER QUOTES]

The New Waves of Hallyu: K-Design and K-Architecture

One-Liner Quotes   The New Waves of Hallyu: K-Design and K-Architecture Korean architect’s pick   2025.03.10   Kim In-Cheurl is the chief architect of Archium, which was founded in 1986. He has served as a professor at Chung-Ang University, a member of the Presidential Commission on Architecture Policy, and the General Architect of Busan Metropolitan City, and has received the Korean Institute of Architects Award (KIA), Seoul Architecture Award, Korean Architecture Award, and Kim Swoogeun Cultural Award. His books include Kim Okgill Memorial Hall (Seoul Forum), Shall We Talk About Architecture? (Dongnyok Publishers), Recording Space (Dongnyok Publishers), Himalesque (Jip Publishing), Bauzium (Oori Book), and Retro Modernism: Open (Jip Publishing).   A new trend that emerged from Korea, a country at the eastern tip of Asia, which seems to be hanging on to the continent, is called Hallyu (Korean Wave), or Korean Wave. Korea is a unique...
  • VOL.80 / 2025.03
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