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[TREND / EXPORT CASE]

Paving the Way for Exports Through People-to-People Exchange

Export Case   Paving the Way for Exports Through People-to-People Exchange The export case of Don’t Worry About Me   2025.09.04   Korean picture books have recently gained worldwide attention by winning international picture book awards. In 2022, illustrator Lee Suzy became the first Korean winner of the Hans Christian Andersen Award (HCAA). Her works were translated and published in Japan, Taiwan, and France. In 2020, Wave (BIR Publishing) was selected for Taiwan’s OpenBook Good Book Awards. In 2025, Borders (Bearbooks) by Gudol (writer) and Haerang (illustrator), and Mo Story (Atnoonbooks) by Choi Yeon-Ju became the first Korean works to win France’s Prix Sorci?res. Yet many outstanding Korean picture books remain unknown abroad. With 2025 designated as the “Year of the Picture Book” in Korea, this article examines an export case of the particular picture book Don’t Worry About Me (Bombyeott Publishing).   How Don’t Worry About M...
  • VOL.86 / 2025.09
[TREND / ONE-LINER QUOTES]

Wisdom That Cuts to the Heart of Money

One-Liner Quotes   Wisdom That Cuts to the Heart of Money A banker’s pick   2025.09.04   Son Woo-Jung, Deputy Manager of the Channel Strategy Department at KEB Bank, oversees the “Culture Bank” project, which transforms bank branches into cultural spaces open to the local community. He plans and manages libraries, exhibitions, lectures, performances, customer gatherings, and a wide range of other cultural content and spaces, exploring how finance can enrich community life. Following is his reflection?through the books he recommends in this article?on life, work, and money, and on how to maintain balance among them.     The deeper I go into finance, the more I realize that everything rests on the basics. And, that foundation is how we view money. When we become trapped in the wrong beliefs, we might shut out other possibilities and end up repeating the s...
  • VOL.86 / 2025.09
[TREND / SPECIAL PROJECT]

A City on the Mirror-Like Surface of Water: Stockholm

Special Project   [New Ways of Walking Through Cities ⑧] A City on the Mirror-Like Surface of Water: Stockholm   2025.08.04       The nickname “Venice of Scandinavia” is not quite accurate for Stockholm. While Stockholm and Venice share a common ground in that they are both comprised of several islands and countless bridges connecting them, Stockholm is much smaller and quieter than Venice. People in Stockholm are adept at having conversations without much gesturing, while naturally maintaining an appropriate distance between themselves. However, in the summer, especially in August, the city transforms into a completely different place. The sun shines on the city well past nine in the evening, and people smile and chat with each other at a slightly closer distance than usual. It might be in an outdoor caf?, or on a boat rocking gently, or on the steps of Stockholm City Hall, where the Nobel P...
  • VOL.85 / 2025.08
[TREND / EXPORT CASE]

How Korean Essays Captured the Hearts of Japanese Female Readers

Export Case   How Korean Essays Captured the Hearts ofJapanese Female Readers   2025.08.04   Korean books in the Japanese publishing industry are more dynamic than translations from any other language. There are a wide variety of genres, including fiction, poetry, non-fiction, humanities, self-help, and learning materials, all available in a large number of titles. This is something that translators and publishers in other languages envy. This article focuses on the non-fiction (essay) genre and examines the recent trends of readers in Japan and the reasons for the popularity of Korean essays.   The “K-Healing essay” reaches Japanese readers   I Decided to Live as Me (Clay House) became a bestseller as soon as it was translated and published in Japan in late 2018. To date, it has sold over 600,000 copies, making it the best-selling essay collection of all time. This was followed by I Want to Die But I Also Want to Eat Tteokppokki (HEUN) and I Almost L...
  • VOL.85 / 2025.08
[TREND / ONE-LINER QUOTES]

Two Views Capturing the City and Nature in Korea

One-Liner Quotes   Two Views Capturing the City and Nature in Korea Travel drawing artist’s pick   2025.08.04   Travel drawing artist “Rimo” is a former software researcher at Samsung Electronics who decided to become a travel drawing artist after traveling to Tibet. He is an artist sponsored by the German stationery company Staedtler, and has created rough drawings for JTBC’s 16-episode drama, “Sketch.” He is currently based in Jeju Island, Korea, where he continues to spread the joy of drawing. His books include Alone, Slowly, Northern Europe (SangSang Publishing), I Hope You’re in Jeju Again (SangSang Publishing), and Start Urban Sketch Today (SangSang Publishing).     I am one of the rare illustrators who majored in computer science instead of painting. After graduating from university, I joined Samsung Electronics right away and worked as a res...
  • VOL.85 / 2025.08
[TREND / TOPIC]

My, Your, and Our ? Last Resort

Topic   My, Your, and Our ? Last Resort The 2025 Seoul International Book Fair (SIBF) comes to a successful close   2025.07.07   View outside the 2025 SIBF     “A festival for all book lovers.” The 2025 Seoul International Book Fair (SIBF) was held for 5 days from June 18 to 22. Marking the 67th anniversary this year, approximately 530 companies (430 Korean and 100 international) from 17 countries participated in the fair, presenting various programs, including themed and special exhibitions, book talks, and seminars. Approximately 150,000 people visited the fair. General tickets were sold out even during the pre-sale period. Following is my visit to the SIBF, which has become even more vibrant with the rise of the so-called “Text Hip” phenomenon.   Gathered together by books, resonating with one another   When you reach a dead end, the last resort comes to mind. “When you are struggling or feeling lonely, wha...
  • VOL.84 / 2025.07
[TREND / KNOWLEDGE]

From Upcoming New Releases to Sales Statistics

Knowledge   From Upcoming New Releases to Sales Statistics The Korea Publishing Information System: Powering Korea’s Publishing Infrastructure   2025.07.07   What is the first place readers, bookstores, and libraries should look if they want to know about new releases coming out next month or the most popular bestsellers these days? Vice versa, what is the first thing a publisher that is about to release a new book should do if they want to publicize the book in advance to readers, bookstores, and libraries, and use the feedback to decide on the number of copies to publish or develop a marketing plan? The answer is to visit the Korea Publishing Information System.The Korea Publishing Information System is a publishing distribution platform that supports all processes from book production to distribution and sales. Since its launch in September 2021 by the Korea Publication Industry Promotion Agency (KPIPA), it has been dedicated to facilitating t...
  • VOL.84 / 2025.07
[TREND / SPECIAL PROJECT]

The Center of the World Behind High Walls: Beijing

Special Project   [New Ways of Walking Through Cities ⑥] The Center of the World Behind High Walls: Beijing   2025.06.02       China is the fourth largest country on Earth. Its coastline spans more than 18,000 kilometers, and it borders 18 countries, including North Korea, Russia, Mongolia, and India. So, it’s impossible to summarize China in a few words or even a few sentences. This is what makes Beijing so special. Unlike Shanghai, Chongqing, Hong Kong, and other international cities, it has the symbolism of being a city that was built by only Chinese people under meticulous planning. It’s also in Beijing that fossils of Beijing Man (北京原人), a subspecies of Homo erectus, the first hominid to use fire, were discovered?no wonder the city has such historical significance.Perhaps this is why, among the Chinese, it’s been labeled “the place for those who care more about their dignity than a...
  • VOL.83 / 2025.06
[TREND / KNOWLEDGE]

Your Good Sense of Backing in Good Books

Knowledge   Your Good Sense of Backing in Good Books Based on the example of online bookstore Aladin   2025.06.02   Why “Book Fund”?   Online bookstore Aladin’s Book Fund program was first launched in 2012. The initial program allowed accounts to back up to 50,000 won to fund publishing projects. Publishers benefited by being able to raise money for pre-publication production costs, customers benefited by being able to earn up to 130% of their support back as bookstore credit if the book they funded became an overall bestseller, and booksellers benefited by being able to build an early audience of avid readers willing to support in upcoming titles. However, this design could not have a direct influence on the success of the book after publication, as it did not directly link the Book Fund to actual purchases of the book.In 2022, the web novel Return of the Blossoming Blade (Luff Media) was widely publicized in the media for its book f...
  • VOL.83 / 2025.06
[TREND / TOPIC]

The Meaning Behind Korea’s “Copybook” Craze

Topic   The Meaning Behind Korea’s “Copybook” Craze The Analog Comeback in a Digital Age   2025.05.07   The Return of Analog Sensibility with “Text-Hip” Culture   Professor Kim Nan-Do, author of the book Trend Korea 2025 (Mirae Books), picked the “appeal of materiality” as one of the consumer trends in Korea this year. It is the power to make people not only appreciate content with their eyes, but also want to touch it physically. This is manifested in the “materialization of content” phenomenon. Kim explains that in the age of immateriality, where everything is digitized, people still crave something they can experience with their hands. This explains the recent craze for “transcription books” in the Korean book and publishing market. It is an era where all information is reduced to images and videos. People exposed to all kinds of digital content are now seeking the pleasure of holding a pen, touching paper, and seeing the contents of a book in ...
  • VOL.82 / 2025.05
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