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The “Anxiety of Youth” Crosses National Borders

Export Case   The “Anxiety of Youth” Crosses National Borders   2025.05.07   What defines independent publishing? As publishing formats diversify and formerly “self-published authors” begin to compete by starting their own publishing houses, the question of what constitutes independent publishing has become a hot topic. In the absence of objective indicators, independent publisher Balcony defines independent publishing as follows: publishing that can entice readers with its own narrative without large-scale capital investment. In this sense, Yeon Jeong’s Tomorrow’s Sun Will Rise, But What About Tonight? can be considered one of the clear success stories of independent publishing.Before it was published by Balcony in 2020, Tomorrow’s Sun Will Rise, But What About Tonight? was an independent publication that Yeon Jeong wrote as a palm-sized book and distributed on a small scale. The publisher at Balcony discovered the book, which had been dis...
  • VOL.82 / 2025.05
[TREND / KNOWLEDGE]

Preview of the Jeonju International Picture Book Fair & 2025 K-Book Market in Seoul

Knowledge   Preview of the Jeonju International Picture Book Fair& 2025 K-Book Market in Seoul   2025.05.07                       From a picture book festival in Jeonju to a global copyright market in Seoul!The world’s eyes are on K-books! Here are two exciting events for picture book lovers and global publishers alike.   The 4th Jeonju International Picture Book Fair Period:  May 29-June 29, 2025 Venue:  Factory of Contemporary Art in Palbok and Wansan Library in Jeonju Content:  -  Various exhibitions, conferences, and lectures, including original art exhibitions by Korean and international picture book authors -  Exhibitions and sales of illustrations and picture books at art markets, book markets, and more -  Experi...
  • VOL.82 / 2025.05
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The Era of High Exchange Rates and the Korean Publishing Market

Topic   The Era of High Exchange Rates and the Korean Publishing Market Readers ultimately respond to good content   2025.04.07   The structure of the Korean publishing market and translation-oriented publishing in the 1990s   I vividly remember the days when the Asian Financial Crisis hit Korea. The value of foreign currencies jumped one day. I waited for it to fall, but things didn’t go as expected. The value of foreign currencies continued to skyrocket, and the value of the Korean won plummeted. This was the situation in 1997. Until then, the Korean publishing market had been heavily dependent on importing translation rights to titles that could compete in Korea from overseas markets, mainly Japan and the English-speaking countries. In this climate, Korea was hit by the era of high exchange rates. By the time we had to pay the advance for a title contracted at 800 won per dollar, the exchange rate had nearly doubled to 1,600 won per ...
  • VOL.81 / 2025.04
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Cultural Empathy Blossoms in Japan: Korean Literature

Export Case   Cultural Empathy Blossoms in Japan: Korean Literature Shueisha’s story of the popularity and publication of Korean literature   2025.04.07     This article is written in Japanese. The original Japanese text is also included at the bottom of the article.   Shueisha (集英社) is a general publishing company founded in 1926. It has a wide range of publishing titles and businesses. It is particularly well known for teen and young adult comics, girls’ comics, and fashion magazines, including the Weekly Sh?nen Jump. In addition, it is active in publishing literary journals and novels. In the field of overseas literature, the company publishes books from various countries based on the belief that “We want to introduce good books from all over the world to our readers.” Among them, Korean literature has been gaining more and more attention in recent years. Starting with Park Min-Gyu’s Castella (Munhakdongne Publishin...
  • VOL.81 / 2025.04
[TREND / KNOWLEDGE]

Books Loved Across Generations: Korean Steady Sellers

Knowledge   Books Loved Across Generations: Korean Steady Sellers   2025.04.07   Bestseller lists reflect the issues of the times and the interests of readers. You can get a glimpse into readers’ thoughts and interests by looking at why a book gained traction. On the other hand, steady sellers are not only reflective of the times, like bestsellers, but they have the power to transcend time. A steady seller refers to a book that goes beyond just being a trend, and has a long-lasting lifespan through the power of its story. There are many books that become overnight bestsellers simply because they are written by popular authors with a fandom, or because they are endorsed by influencers. However, steady sellers are the ones that stay with readers across time. These books have stood the test of time and are more than just a fad; they resonate with readers and deliver a deeper message about life. They are not just books published a long time ago, but books still bein...
  • VOL.81 / 2025.04
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How New Writers Are Discovered in Korea: Shinchunmunye, Literary Awards, and Newly Emerging Pathways

Topic   How New Writers Are Discovered in Korea:Shinchunmunye, Literary Awards, and Newly Emerging Pathways   2025.03.10   At the award ceremony of shinchunmunye (annual spring literary contest), one of Korea’s representative systems for recognizing new writers, there is always a “congratulatory speech” delivered by the judges (mostly novelists, sometimes literary critics) to the winners. As a former literary reporter for a newspaper and then head of the Department of Culture, I have observed that every year, no matter who the judges are, there is always a certain message to the winners. Although you never can tell the future, I’m sure the same will also be true for next year’s shinchunmunye. The specific words vary by judge, but if I were to make it up, it would go something like this (which, of course, doesn’t even come close to the beautiful and moving words of the judges).   “Congratulations, you are now a writer. You mu...
  • VOL.80 / 2025.03
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A New Chapter in Korea-China Literary Exchange

Export Case   A New Chapter in Korea-China Literary Exchange Folio Culture’s Korean Book Localization Strategy   2025.03.10   Folio Culture (Beijing) has consistently focused on introducing and localizing Korean books in the fields of humanities, social sciences, and literature. In recent years, we have successfully brought several Korean works to the Chinese market through precise topic selection, cultural adaptation, and innovative promotion strategies, sparking widespread discussions on the social media platform Xiaohongshu. Below, we share our experiences in four key areas: topic selection strategy, localization practices, promotion strategy, and future plans.   Balancing Social Issues with Literary Value, Grounded in Shared East Asian Emotions, to Create a Dialogue Space for Chinese and Korean Youth   Capturing Social Resonance Points in Korean Literature   In recent years, Korean literature has shifted from grand narrati...
  • VOL.80 / 2025.03
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The New Waves of Hallyu: K-Design and K-Architecture

One-Liner Quotes   The New Waves of Hallyu: K-Design and K-Architecture Korean architect’s pick   2025.03.10   Kim In-Cheurl is the chief architect of Archium, which was founded in 1986. He has served as a professor at Chung-Ang University, a member of the Presidential Commission on Architecture Policy, and the General Architect of Busan Metropolitan City, and has received the Korean Institute of Architects Award (KIA), Seoul Architecture Award, Korean Architecture Award, and Kim Swoogeun Cultural Award. His books include Kim Okgill Memorial Hall (Seoul Forum), Shall We Talk About Architecture? (Dongnyok Publishers), Recording Space (Dongnyok Publishers), Himalesque (Jip Publishing), Bauzium (Oori Book), and Retro Modernism: Open (Jip Publishing).   A new trend that emerged from Korea, a country at the eastern tip of Asia, which seems to be hanging on to the continent, is called Hallyu (Korean Wave), or Korean Wave. Korea is a unique...
  • VOL.80 / 2025.03
[TREND / KNOWLEDGE]

Export Support Projects of KPIPA in the First Half of 2025

Knowledge   Export Support Projects of KPIPA in the First Half of 2025 K-Books Go Global!   2025.03.10                   To promote the excellence of K-publishing content and various cultural exchanges, the Publication Industry Promotion Agency of Korea (KPIPA) has been actively supporting Korean books’ advancement into the global market.   The biggest international book fair in the English-speaking world: the London Book Fair (participant)Objective: Organize the “Korea Rights Centre” to support Korean books’ advancement into the English-speaking markets, as well as copyright export consultations and promotionDate: March 11 (Tue.) ? March 13 (Thu.), 2025Venue: Olympia London, UK   See you in Bologna in spring: the Bologna Children’s Book Fair (participant)Objective: Support Korean picture books to reach global children and organize an “Author...
  • VOL.80 / 2025.03
[TREND / TOPIC]

“Book of the Year” Suggests the “Direction” of the Era

Topic   “Book of the Year” Suggests the “Direction” of the Era 2024 Books of the Year in Korea   2025.02.17   2024 Books of the Year selected by different media outlets   The act of recommending a book to another person may seem like a simple and easy thing to do, but it can also be a very complex and thought-provoking act, depending on how you think about it. A straightforward question, “Why this book to me?” is all it takes to understand this: sometimes a book given to a lover can be a declaration of love, a confession of one’s whole soul, or, a book given by a parent to a child who is moving out on his or her own as an adult is meant to be taken to heart as a life lesson. The act of recommending a book can also convey disdain or mockery. A person might suggest a childish or poorly written book to convey the message, “I consider you to be of this intellectual level,” or they might mock an expert by suggesting something like a basic introduction to...
  • VOL.79 / 2025.02
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