K-Book Trends -

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[TREND / TOPIC]

The “Contactless” Marketing Trend in the Era of COVID-19

The “Contactless” Marketing Trend in the Era of COVID-19 2021.04.05 The pandemic has changed the publishing industry The virus, COVID-19, struck global industries and economies in January 2020. Our daily life has changed completely as well. The schools’ administration system almost froze as all the schools postponed the new semester. Libraries, art museums, museums, and stadiums had to close due to social-distancing. Schools that postponed the new semester a couple of times chose to open classes online. Publishers had to grope in the dark, putting a halt to publications or promotions of new titles that they have long been preparing for. It was a total nightmare. While all the cultural markets were engulfed in endless darkness, it was yet good news that the book market saw a relatively satisfactory performance. The virus-driven shock to offline bookstores was dire. However, for online bookstores, their sales record soared, led by children’s and teen boo...

VOL.33 / 2021.04

[TREND / SPECIAL PROJECT]

K-Thriller

K-Thriller The True Suspense of Genre Literature in Korea 2021.04.05 The warm, cozy wind tickles our noses. It’s spring, a good season to read books. Enjoying the warmth of the sun, how about grabbing a genre novel you like, such as Sci-Fi, fantasy, romance, or martial arts, and go out to read? Particularly recommended are genre literature thrillers, mystery, and crime stories that give just the right tension and vitality to your mind and body on such drowsy days. They not only open your eyes wide but with twists entangling each other, the enthralling, cool books will lead you deeper into the world of books. In this chapter, we would like to introduce to you some of the thriller, mystery, and crime fiction that represent Korea. Korea’s genre literature can make readers sympathize and become immersed into a story through the delicate description of emotions. Feel the chill down your spine: Full-length horror & thriller novels T...

VOL.33 / 2021.04

[TREND / EXPORT CASE]

Popular Korean Webtoons in the US

VOL.33 / 2021.04

[INTERVIEW / KOREAN PUBLISHERS]

Moksu Publishing Company

Korean Publishers Moksu Publishing Company Knowledge that Saves the World, Just Like Trees and Water 2022.08.01 Carpenters use wood to create furniture, tools, and other daily necessities. Likewise, Moksu Publishing Company (Moksu has two different meanings in Chinese characters: 木水 (moksu, trees and water in Korean); 木手 (moksu, a carpenter in Korean)) or Moksu Chaekbang (literally “a bookstore of trees and water” in Korean), which marks its 9th anniversary this year, has been publishing books necessary for everyday lives, as its name implies. Driven by the commitment and passion toward ecology and the environment, the company has been actively bringing out books in those fields. At a time that requires even more attention to the environment, the publisher strives to convey to readers that all living things are symbiotic and connected. We had a chance to interview Jeon Eun-Jeong, CEO of Moksu Publishing Company, who explores ways to help people take a...

VOL.49 / 2022.08

[INTERVIEW / KOREAN AUTHORS]

Writer Yoo Sun-Kyong

Korean Authors Writer Yoo Sun-Kyong Facing Your Emotions and Naming Them 2022.08.01 We express our feelings through writings in the form of journals or texts. While writing, we think of words to describe the emotion with the question, “How am I feeling now?” and organize our thoughts. Words like angry, sad, or happy are used to express emotions. Still, we need more diverse expressions and phrases to describe the feeling in detail. Yoo Sun-Kyong, an author who is loved for her best sellers Emotional Vocabulary (Annes’ Library) and Vocabulary of Adults (Annes’ Library), focuses on putting names and expressions on feelings and lets readers face the feelings they disregard. So, let us take time to listen to her stories and see what our emotions tell us. We are happy to have the writer Yoo Sun-Kyong in our webzine. Please introduce yourself to our readers. Hello, readers ...

VOL.49 / 2022.08

[INFORMATION / INFO]

Overseas Publication Grants 2021

Overseas Publication Grants 2021 Grants awarded in 2021 2021.07.05 The Publication Industry Promotion Agency of Korea (KPIPA) has carried out this year’s “Overseas Publication Grants” to promote the overseas advancement of Korean publications. The “Overseas Publication Grants 2021” has provided partial grants to overseas publishers who have published or are planning to publish Korean content under contract with Korean publishers. Criteria for assessment were quality of contents, marketability, and ability of the publisher. Different amounts of grants will be provided depending on the region (Europe, US, UK, China, Japan, etc.). Following is the grant-winning work of the “Overseas Publication Grants 2021.” Where is Grandma? Writer | An EunyoungPublisher | A thousand hopeGenre | Children’s bookTranslated Language | Traditional ChineseAwarded Publisher | Alvita Publishing Co., LtdISBN | 97898...

VOL.36 / 2021.07

[TREND / BOOK TRIP]

Daegu, Gyeongsangbuk-do

Daegu, Gyeongsangbuk-do A City Infused with the Scent of Books 2021.04.05 Daegu Metropolitan City, located in the southern part of Gyeongsangbuk-do, is an inland basin where mountains, forests, springs, and wetlands make beautiful harmony. Being the epitome of “harmonious coexistence,” Daegu boasts a cordial mixture of fancy townscape and beautiful nature, where the past, present, and future coexist. You can also find unique streets where businesses in the same industry came together and formed their own market. The best examples are the automobile component street in Namsan, famous for its street motor show, glasses street which is one of the top 3 glasses production sites in the world, and the jewelry street where around 200 jewelry shops are lined up. And if you walk down the 100-year-old Hyangsoo road around Namsan, you will come across “Daegu Printing Street,” which shows the history and friendliness of the printing culture and gives the city its r...

VOL.33 / 2021.04

[INTERVIEW / KOREAN PUBLISHERS]

Next Wave

Korean Publishers Next Wave Reading the Flow in the Publishing Industry by Absorbingthe Newest Trend While Staying Close to the Basics 2022.07.04 When we see people or businesses sticking to their basic principles amidst the rapidly changing trend and environment, we can’t hold back complimenting them. One of the publishing companies, Next Wave, has been pioneering its path as a publisher, following various trends while holding onto its motto of “We Make Books that Support Your Life” in the drastically changing society. As a mid-sized publishing house, Next Wave has been strengthening its reputation in the publishing industry, publishing books of various genres. It has always been in thirst for content production and new knowledge, and at the center of all, there’s CEO You Jeong-Yeon, who contemplates publishing books that can respond to the generational spirit in the future. Following is an interview with her, who is vigorously sailing ...

VOL.48 / 2022.07

[INFORMATION / AGENCY LIST]

Agency list

Agency list 2021.07.05 Abba Communication Ltd. Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts. Focused Subjects LiberalArts : Biography, Management, Negotiation Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ...

VOL.36 / 2021.07

[INFORMATION / NEW BOOKS]

How To Draw Without Being Afraid

How To Draw Without Being Afraid 2021.06.07 How to draw without being afraid ? the way painter Youtuber LEEYEON treats pictures 'Can I draw pictures...? What pictures should I draw...?' Youtuber LEEYEON answers these questions by talking about what attitudes you must have toward your life. This book is not about fancy drawing techniques or skills. It is a book of encouraging messages for those who wish to live a life drawing pictures. Simple but heartwarming sentences will support its readers’ lonely journey of creating artworks. "The toughness of your journey depends on how much you fear. You only need to remember one thing: I am doing a very amazing thing right now." Youtuber LEEYEON has presented a drawing life to her 540 thousand subscribers. The truthful messages she has shared through texts, pictures, and vide...

VOL.35 / 2021.06

VOL.95/2026.06

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