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[TREND / TOPIC]

The Comeback of Best-selling Books is Thanks to Youtube

Topic   The Comeback of Best-selling Books is Thanks to Youtube   2022.03.07   “Try this.”It’s not some random street vendor tempting tourists to try Dalgona using Squid Game’s popularity. Winter Bookstore, one of the most popular BookTubers (Book + Youtuber) with 230K subscribers, posted a video introducing a book. Her influence is truly colossal.The book she introduced was Why Fish Don’t Exist, a non-fiction book written by US science journalist Lulu Miller. Let’s go back to the starting point to see how it became popular. The book was published on December 17, 2021, and it did not gain much popularity in Korea at first. Lulu Miller was a new science journalist and a writer just introduced to Korean readers. Though the book contains excellent writing and exciting stories, the one-person publisher, Gom Books, did not have the marketing power to make the book popular. Why Fish Don’t Exist was reviewed in major newspapers several times, but the public did n...
  • VOL.44 / 2022.03
[INTERVIEW / KOREAN PUBLISHERS]

Noran Sangsang Books

Korean Publishers   Noran Sangsang Books Fostering imagination and critical thinking to broaden the world children dream of   2025.01.06   Books are a valuable guide in everyone’s life. For children, they are especially important as they are a magical tool that allows them to expand their thoughts and imagination. Noran Sangsang Books, which aims to empower children to think by fostering their imagination, has been making quality picture books that help them learn about social relationships and open their eyes to the world. Though small in size, Noran Sangsang Books aspires to be big in its dreams, and is expanding an environment where children can grow up happily and healthily through the good influence of books. Following is an interview with Noran Sangsang Books, which publishes books that support children’s growth, books that children can enjoy, and picture books that are both beautiful and artistic.   ...
  • VOL.78 / 2025.01
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.05.02   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707...
  • VOL.46 / 2022.05
[TREND / SPECIAL PROJECT]

The Warmth of Science and Life by Professor Choi Jae-Cheon

Special Project   [Korean Scholars ③] The Warmth of Science and Life byProfessor Choi Jae-Cheon Touching ecosystem of human sustenance, reasoning, and coexistence   2022.03.07   From the time the world was built till now, the life forms on Earth have coexisted with human beings. Animals and diverse creatures have breathed the same air as humans and created an ecosystem on the Earth. Many scientists have studied society and its patterns formed by natural beings. In many cases, the traits and features of the natural ecosystem became inspirations to people. Professor Choi Jae-Cheon is one of the few Korean researchers who is active internationally in this field of work. He is recognized in Korea and the world for his studies on diverse types of animals and quality columns published in renowned media outlets. He even worked as an Editor-in-chief for the Encyclopedia of Animal Behavior published in 2019, an animal encyclopedia composed of 4 books and ...
  • VOL.44 / 2022.03
[TREND / EXPORT CASE]

Successful Import Case of Korean Literature in Japan

Export Case   Successful Import Case of Korean Literature in Japan Publishing status of translated Korean literature   2022.03.07   Hayakawa Publishing has been translating and publishing original novels of Korean dramas that succeeded in Japan since the mid-2000s. For example, we published Physician Janggeum (Greenboat Magics) by Kim Sang-Hyeon in 2004 and Seodongyo (Knowledge Smith) by Jung Jae-In and Kim Young-Hyun in 2006. We have been selling novels of successful Korean history and romance dramas in Japan to Japanese K-drama fans.Then, the mega-hit of Kim Jiyoung, Born 1982 (Minumsa Publishing) by Cho Nam-Joo in 2018, and Almonds (Changbi Publishers) of Sohn Won-Pyung in 2019 worked as a game-changer in the overseas literature market in Japan, transforming and expanding it. These two books were also massively popular in Korea and highly appraised, with fun storylines. So, the reason behind their popularity in Japan can be largely put to two a...
  • VOL.44 / 2022.03
[INTERVIEW / KOREAN PUBLISHERS]

Chaeksesang Publishing Co.

Korean Publishers   Chaeksesang Publishing Co. Dreaming of a virtuous cycle of intellectual growth through books   2024.12.02   We are living in a globalized world. Many people think that various technological factors are the drivers behind globalization, but there are few mediums that enable people around the world to share sentiments and knowledge across cultural and linguistic boundaries like books. Books are more than just a tool for conveying information or stories - they play an important role in helping people of different backgrounds and values empathize and communicate with each other. This is why the world needs good books. Believing that good books can make the world a better place, Chaeksesang Publishing is committed to publishing books that are timeless and essential for everyone in the globalized world. Following is an interview with Chaeksesang Publishing, a company that strives to create a world of value and intelligence.   ...
  • VOL.77 / 2024.12
[INTERVIEW / KOREAN AUTHORS]

Writer Yoon Jung-Mi

Korean Authors   Writer Yoon Jung-Mi Hoping that the seeds of diligent creation will bear fruit in the form of great works   2024.12.02   Children are like sponges - they have an amazing ability to absorb many different things. That’s why picture books are their best friends, as they expose them to new worlds and diverse experiences. Through them, children can develop a deeper and broader mind. Here, we meet writer-illustrator Yoon Jung-Mi, who makes picture books for children that break down prejudices and embrace diversity. She writes and illustrates picture books that tell heartwarming and sparkly stories, and always attempts to do something new through her work. Following is an interview with writer-illustrator Yoon, who continues to capture various approaches to finding happiness that everyone can relate to in her fresh stories.       It’s an honor to have you with us on K-Book Trends. Pleas...
  • VOL.77 / 2024.12
[INFORMATION / BEST SELLERS]

2nd Week, March 2022

Best Sellers   2nd Week, March 2022 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2022.04.04   March in Korea also means “a new start” to many. New season spring comes in March, and the new semester begins in March, too. So, most Koreans clean up and make changes to parts of their houses and organize the winter clothes piled up in the closet. The publishing industry saw changes as well, just like how nature changed its clothes from white snow to green sprouts, popular books that have made makeover changes to the cover page catch our eyes on the bestsellers’ list for this month. The cherry blossom edition specially produced to mark the sales record of 400 thousand copies of the book Uncanny Convenience Store by Kim Ho-Yeon ? a beloved writer among Korean readers ? grasped readers’ attention. Also, I am Thankful for Myself, an essay published in 2016, went through a total makeover of its cover page and content. Meanwhile, We...
  • VOL.45 / 2022.04
[INFORMATION / #K-BOOK]

#K-Webtoon Fantasy

#K-Book   #K-Webtoon Fantasy KPIPA Introduces K-Books for Global Publishing Markets through K-Book Platform 2022.04.04   Tower of God 1. Publication Details   Title | Tower of GodAuthor | SIUPublisher | YOUNG COM Co.,LtdPublication Date | 2019-11-12ISBN | 791190153171No. of pages | 288Dimensions | 145 * 200   2. Copyright Contact   Name | NAVER WEBTOON Ltd.Email | dl_webtoonpub@webtoonscorp.comPhone | +82-31-784-1193   3. Book Intro   This is Tower of God, a web comic serialized on Naver Webtoon since 2010, published in book form. A boy named Bam sets off on an adventure to find someone precious to him, but he is tested with increasingly intense challenges in a mysterious tower where he simply cannot stop. This epic narrative is full of characters with strong personalities, outrageous strategies, twists, and splendid action, presenting readers with incredible immersion thanks to a solid sto...
  • VOL.45 / 2022.04
[INTERVIEW / KOREAN PUBLISHERS]

Hyehwa1117

Korean Publishers   Hyehwa1117 One-woman publishing company that makes books with a distinctive identity   2024.11.04   When something you love and are good at is fused with like-minded people, it can create a massive butterfly effect. This is the case with Hyehwa1117, a one-woman publishing house that, despite its small size, is making a meaningful impact on the Korean publishing industry. Founded by Lee Hyun-Hwa, who has had a long-standing dream of publishing, Hyehwa1117 has been making books and building up a connection over time after an encounter with a hanok built a long time ago. We are looking forward to seeing what Hyehwa1117 will achieve in the publishing industry in the future, as it says that its books are not the “product of any plan, but the result of making connections.”   Logo of Hyehwa1117     It’s a pleasure to have you with us on K-Book Trends. Please introduce Hyehwa1117 to our international rea...
  • VOL.76 / 2024.11
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