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How Book Club Platforms Captivate Readers

Topic   How Book Club Platforms Captivate Readers   2024.03.11   It is the age of communities. From sneaker manufacturers to franchise cafes, companies are putting as much effort into building communities as they are into making things. Gathering loyal fans in one place to generate buzz and feedback has become a proven business strategy in an environment where we are bombarded with information and products. The publishing industry is no exception. Publishers and bookstores are opening cafes and book clubs, creating apps, and publishing newsletters. They reward book club members with exclusive editions of books and merchandise to give them a sense of belonging, or even let them choose the cover design of a new book.Beyond the business strategy of the publishing industry, the importance of book-reading communities is growing every day in the overall book culture ecosystem. There is something contagious about people’s activities. If you are surrounded ...
  • VOL.68 / 2024.03
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2025.12.01   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA         ...
  • VOL.89 / 2025.12
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2025.11.03   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707...
  • VOL.88 / 2025.11
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Publishers and YouTube: Current Status and the Future

Knowledge   Publishers and YouTube: Current Status and the Future   2024.03.11         Publishers start their own YouTube channels   When Minumsa first started YouTube in early 2019, YouTube’s influence was already at its peak, with teenagers perceiving it as synonymous with the internet, and creators being at the top of children’s future career lists. In the Korean publishing industry, the term “YouTube-seller” emerged, with books introduced on YouTube becoming bestsellers. Naturally, it became the main task of publishing marketers to find influential booktubers to advertise or endorse new books. In order to proactively respond to this environment, many large and well-funded publishers have started to launch and operate their own YouTube channels.At this point, most publishers’ YouTube channels can be characterized by th...
  • VOL.68 / 2024.03
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Starting Life With Books, Bookstart Korea

Publishing Policy   Starting Life With Books, Bookstart Korea   2024.02.19                     Initiated in the UK, “Bookstart” is a worldwide program that has now spread to around 40 countries.Starting in 2003 in Korea, it celebrates the 21st anniversary this year.   Bookstart Korea is run by more than 300 libraries in about 72% of local governments with about 1,000 partner organizations.Giving bags full of picture books as a gift for babies, the babies and parents read them together in joyful laughter. Bookstart Korea is a program that gives happiness and joy!   Six Objectives of Bookstart Korea ? Providing social support for childcare ? Providing communication tools between parents and babies ? Helping babies get familiar with books ? Giving parents tips for childcare ? Supp...
  • VOL.67 / 2024.02
[INFORMATION / BEST SELLERS]

Autumn: Democracy Reflected in the Pages

Best Sellers   Autumn: Democracy Reflected in the Pages Bestseller Trends in the Three Biggest Online Bookstoresin Korea for the 2nd week of September, 2025   2025.10.02   September 15 is the International Day of Democracy, designated by the United Nations. Coincidentally, Korea’s September book market also saw the spotlight fall on works that reflect a strong desire to safeguard democracy. At No. 1 on the overall bestseller list for the second week of September was About Goodwill by Moon Hyung-Bae, former Justice of the Constitutional Court of Korea. Once a scholarship recipient of the well-known philanthropist Kim Jang-Ha, Moon gained public attention in April when he published a book. In this new essay, published after his retirement, he reflects on the lessons of “Adult Kim Jang-Ha,” who taught that true gratitude should be given back to society rather than to individuals. Meanwhile, author Kim Cho-Yeop’s The Double-Sided Shell entered the list at No. 4 i...
  • VOL.87 / 2025.10
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2025.10.02   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707...
  • VOL.87 / 2025.10
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Korean Libraries’ Various Book-reading Activities and Cooperation Efforts with the Publishing Industry

Publishing Industry   Korean Libraries’ Various Book-reading Activitiesand Cooperation Efforts with the Publishing Industry   2023.11.06         Libraries are public service organizations that are easily accessible to anyone in their daily lives when it comes to reading activities. The Korean Library Act also defines a library as a place that contributes to the promotion of reading culture based on library materials. After the Korean government designated 1993 as the “Year of Books,” the Ministry of Culture, Sports, and Tourism and publishing organizations carried out vigorous campaigns to promote reading among the public. They pushed for the enactment of the “Reading Promotion Act (tentative title)” as a basis for more systematic and continuous promotion. In the process, as discussions progressed with the library community, the Li...
  • VOL.64 / 2023.11
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2020-2022 Bestsellers: Korean Picture Books

Publishing Policy   2020-2022 Bestsellers: Korean Picture Books   2023.11.06                                 2020-2022 Bestsellers: Korean Picture Books.Let’s see which books have been loved by children, and which books have caught the world’s attention!   2020 1 Magic Candies 2 The Bath Fairy 2 Carrot Kindergarten 4 Moon Sherbet 5 The Strange Mom 6 Cloud Bread ...
  • VOL.64 / 2023.11
[INFORMATION / #K-BOOK]

#Economy

#K-Book   #Economy KPIPA Introduces K-Books for Global Publishing Markets through K-Book Platform 2025.09.04   The Hidden Economics of Convenience Stores 1. Publication Details   Title | The Hidden Economics of Convenience StoresAuthor | Goyangi Dabang (Cat Caf?); Jeong YeonsookPublisher | Bear Books Inc.Publication Date | 2023-06-30ISBN | 9791158364113No. of pages | 120Dimensions | 165*220   2. Book Intro   The Hidden Economics of Convenience Stores is an educational book designed to be easy and engaging and aims to introduce young readers to the economic concepts hidden within the familiar setting of a convenience store.The story revolves around Baeknyangi, a white cat with a profound love of convenience stores. Whether it’s just to gaze at the salmon roll cake that he longs to buy or to complete a school assignment, Baeknyangi has made it a habit to stop by the convenience store every day. His frequent visits l...
  • VOL.86 / 2025.09
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