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A Retirement-encouraging Society in the Era of a 100-year Life Expectancy

Topic   A Retirement-encouraging Societyin the Era of a 100-year Life Expectancy   2022.04.04   While working at a large corporation, person ‘A’ started investing in real estate in 2014. Through ‘gap investment (a type of investment in Korea where the house owner leverages the money provided by lump-sum housing lease to purchase a house with a small amount of capital),’ ‘A’ started buying houses near the metropolitan area. After six years, by 2020, his asset amounted to 2.5 billion won. He could not imagine his wealth to grow to such an extent.Based on his experience, ‘A’ opened a podcast channel on real estate investment and saw a rapid increase in subscribers. After listening to ‘A’’s podcast, a publishing company representative contacted ‘A,’ asking if he would like to publish a book about his experiences. ‘A’ decides to write a book and concludes a contract with the publisher. The next day, ‘A’ handed his resignation letter to the ...
  • VOL.45 / 2022.04
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.05.02   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts • Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA • Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-7...
  • VOL.46 / 2022.05
[TREND / SPECIAL PROJECT]

The Warmth of Science and Life by Professor Choi Jae-Cheon

Special Project   [Korean Scholars ③] The Warmth of Science and Life byProfessor Choi Jae-Cheon Touching ecosystem of human sustenance, reasoning, and coexistence   2022.03.07   From the time the world was built till now, the life forms on Earth have coexisted with human beings. Animals and diverse creatures have breathed the same air as humans and created an ecosystem on the Earth. Many scientists have studied society and its patterns formed by natural beings. In many cases, the traits and features of the natural ecosystem became inspirations to people. Professor Choi Jae-Cheon is one of the few Korean researchers who is active internationally in this field of work. He is recognized in Korea and the world for his studies on diverse types of animals and quality columns published in renowned media outlets. He even worked as an Editor-in-chief for the Encyclopedia of Animal Behavior published in 2019, an animal encyclopedia composed of 4 books and ...
  • VOL.44 / 2022.03
[INFORMATION / BEST SELLERS]

2nd Week, March 2022

Best Sellers   2nd Week, March 2022 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2022.04.04   March in Korea also means “a new start” to many. New season spring comes in March, and the new semester begins in March, too. So, most Koreans clean up and make changes to parts of their houses and organize the winter clothes piled up in the closet. The publishing industry saw changes as well, just like how nature changed its clothes from white snow to green sprouts, popular books that have made makeover changes to the cover page catch our eyes on the bestsellers’ list for this month. The cherry blossom edition specially produced to mark the sales record of 400 thousand copies of the book Uncanny Convenience Store by Kim Ho-Yeon – a beloved writer among Korean readers – grasped readers’ attention. Also, I am Thankful for Myself, an essay published in 2016, went through a total makeover of its cover page and content. Meanwhile, ...
  • VOL.45 / 2022.04
[TREND / ONE-LINER QUOTES]

Music Braille Transcriber’s Pick

One-Liner Quotes   Music Braille Transcriber’s Pick A Consolation Trip with Books   2022.03.07     “What’s your job?” “I am a music braille transcriber.” “Sorry?” “Music braille transcriber.” “Music what?” “Braille transcriber.” “I’m sorry I couldn’t catch it. What do you do for a living?” “Braille transcription. Braille is a form of written language for blind people, and transcription is to put something into written or printed form.” “Oh, I see now. What is it about specifically?”Swanist. A newly coined term meaning a jobless female was first used in a scene describing the writer Eun Jin-Seul’s job. Is it a coincidence that episodes of me trying to explain my job came to my mind as I read through?As a music braille transcriber, the book It’s Okay, It Does Not Bother Me, published by The Tree of Thoughts and written by a blind pianist, is interesting enough to draw my attention. Also, somethin...
  • VOL.44 / 2022.03
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.04.04   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts • Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA • Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-7...
  • VOL.45 / 2022.04
[TREND / EXPORT CASE]

China Export Case

Export Case   China Export Case Online advertisement and strong sales of children's books during the pandemic   2022.02.14   Recently, I visited an exhibition held in the National Fold Museum of Korea on “Our Lives Beyond Epidemics.” From the period of the Three States, Goryeo, the Joseon Dynasty, to the modern and present-day, epidemics have always been a part of Korean history. Diseases that emerged from wars, changes in the natural environment, or foreign sources have made life miserable for people. Maybe it was our ancestors' persistence to get over hardships that led us to live a life today, accumulating all the knowledge on overcoming challenges. Even in the present day, human beings defeated pandemics several times. However, the recent one caused by COVID-19 neutralized our pride in cutting-edge science and technology. The pandemic has lingered for more than three years now, and this may be the sign that it is time for us to coexist with diseases.For the...
  • VOL.43 / 2022.02
[TREND / ONE-LINER QUOTES]

Korean Food Critic’s Pick

One-Liner Quotes   Korean Food Critic’s Pick Korea's Food Books   2022.02.14     Food is the mirror of the past and present. Trending foods show the era's social structure and direction. Luxurious sushi restaurants that boast high popularity are often located in the Gangnam area. This shows Koreans' love of sushi but also disconnection from ties with Japan during the COVID-19 pandemic. In line with sushi restaurants, Korea's old Korean-Western restaurants located all over the country are cherished remnants of Korea's modern history after its independence. It also captures time in the place as people's old tastes remains in the meals they serve.Like Cho Yeong-Gwon's previous book Chinese Cuisine in Korea (CABOOKS), he recollects his experience visiting old Korean-Western restaurants in At a Korean-Western Restaurant. The writer has a unique job as a piano tuner, which is well reflected throughout his book. The food pi...
  • VOL.43 / 2022.02
[TREND / TOPIC]

Korean Publishing Industry Current Trends in 2021 and Projections in 2022

Topic   Korean Publishing Industry Current Trends in 2021 and Projections in 2022   2022.01.03   Current Trends of the Korean Publishing Industry in 2021   The coronavirus pandemic has created unprecedented changes in every aspect of life. It has led to increased dependence on online and digital technology. The publishing industry that accounts for the largest part of the content industry, has also been affected by the changes under COVID-19. To understand better, let us look at what changes the Korean publishing industry went through in 2021.   Sympathy/Comfort, Investing/Personal Finance, Rediscovery of Originals   Online book sales have increased with social distancing rules in place since the pandemic. As a result, total book sales have increased by 6.6% compared to the same period of last year, according to Trends and Sales of Best-selling Books of 2021 by YES24, an online bookstore. The most sold book in 2021 is Dollagoot Dream Department Store (Sam ...
  • VOL.42 / 2022.01
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.03.07   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts • Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA • Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA        ...
  • VOL.44 / 2022.03
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