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[TREND / EXPORT CASE]

Globalizing Korean Literature: The Journey of Kim Hye-jin and Her Works

Export Case   Globalizing Korean Literature:The Journey of Kim Hye-jin and Her Works   2024.11.04   I am writing this a day after Han Kang received the Nobel Prize in Literature “for her intense poetic prose that confronts historical traumas and exposes the fragility of human life.” The first in history for a writer from South Korea. It is, without a doubt, a huge milestone for South Korean literature and a debt that was long overdue. Some may even feel that this is the ultimate goal for the internationalization of Korean literature.Korea has an incredibly rich and diverse literary culture that has conquered the world in recent years, and I feel that this is an interesting moment to stop and think about how authors and authorships are managed. The most important ‘ingredients’, which are talent and key resources such as translators, grants, and promotion programs, are already there. The support is truly impressive. But how can we best promote a...
  • VOL.76 / 2024.11
[TREND / TOPIC]

Korean Readers’ Picks in the First Half of 2024

Topic   Korean Readers’ Picks in the First Half of 2024   2024.09.02   According to the “2023 National Reading Survey” announced by the Ministry of Culture, Sports, and Tourism in Korea, the overall reading rate was observed to be 43.0%, the lowest since the survey was initiated in 1994. This means that 6 out of 10 adults don’t even read a single e-book or audiobook, let alone a paper book. The shrinking of the reading population, which forms the foundation for the publishing market, and the aging population have been issues in Korea for quite a long time. However, it was indeed a shocking figure for the publishing industry as it expected to see a steady increase in the reading population since it enjoyed a boom during the pandemic compared to other industries.In the first half of the year, the reduction in newly published titles, driven by a contracting publishing market, alongside the enduring popularity of long-time bestsellers, played a si...
  • VOL.74 / 2024.09
[TREND / KNOWLEDGE]

2020-2022 Bestsellers: Korean Self-help Books

Publishing Policy   2020-2022 Bestsellers: Korean Self-help Books   2023.12.04                                 2020-2022 Bestsellers: Korean Self-help BooksDiscover Korean self-help books that share life wisdom and secrets to success!   2020 1 Secret of the Top 1% in Harvard 1 Reboot 3 The Having 4 Eight 4 I Start My Day at 4:30 AM 6 This One Phrase Sav...
  • VOL.65 / 2023.12
[TREND / KNOWLEDGE]

The Trend and Prospects of the Self-help Book Market in Korea

Publishing Industry   The Trend and Prospects of the Self-help Book Market in Korea   2023.06.05         The popularity of self-help books rises and falls regularly. Self-help books are currently the cradle of bestsellers in the publishing industry. And, as they can work like a magnet pulling readers to the bookstore once they go popular, it is no exaggeration to say that the genre can determine a bookstore’s sales for the year.The current self-help book craze began to heat up in the second half of last year in Korea, and it reached its peak this year. Unlike in the past, the trend these days was fueled by the recession that has made life more difficult. “As getting rich through financial investment has become impossible in this life, I’d rather raise my value through self-improvement” This phrase has become a buzzwor...
  • VOL.59 / 2023.06
[TREND / KNOWLEDGE]

The Rise of Literary Agencies

The Rise of Literary Agencies   2021.06.07   There are not many literary agencies in Korea. Most of the publishers prefer working directly with authors over cooperating with agencies. It was common for publishers to think that it is safer to pay more of an advance to overseas writers who have already finished writing their manuscript or are expected to finish them soon rather than domestic writers who have not yet completed their manuscript.The most significant characteristic of the Korean publishing industry would be “diversity.” The system in which up to 6 thousand small- and medium-sized publishers make more than 80 thousand physical titles each year has greatly diversified the types of books published in Korea, but the limited average sales of each title was an expected outcome. In such an environment, it is difficult to invest a sufficient amount of development fee for each title. Hence, even though the literary agent succeeded in discovering fine manuscripts or o...
  • VOL.35 / 2021.06
[TREND / KNOWLEDGE]

Korea’s Training Programs for Publishers Today and Tomorrow

Korea’s Training Programs for Publishers Today and Tomorrow   2021.02.08     1. The early establishment of educational organizations for cultivating talented publishers   The paradigm surrounding planning, editing, producing, and marketing in the publishing market is changing with the rapid transformation of the publishing environment. With the coexistence of the old and modern trends in the market (e-books & paper books or audiobooks, analog & digital, and traditional media & smart media), “publishing” has become a key medium for developing and bridging new content. As we are living in the era of a cultural economy based on knowledge-intensive industries that create original content for the cultural content industry, cultivating talented publishers that are capable of understanding the attributes of content and consumers’ desires has become a key factor in developing the publishing industry. Considering this trend, the importance of train...
  • VOL.31 / 2021.02
[INFORMATION / BEST SELLERS]

2nd Week, July 2024

Best Sellers   2nd Week, July 2024 Best seller Trends in the Four Biggest Online Bookstores in Korea   2024.08.05   It’s July, which means the rainy season has begun in Korea. As people spend more time indoors than out due to the heavy rains, books to organize their thoughts, books to read for relaxation, and textbooks to prepare for various exams topped the best seller lists. In terms of genres, the humanities and young adult sectors were dominant, signaling a trend influenced by vacations and school breaks.Despite all this, the No. 1 best seller was A Very Personal Thought on His Destiny by Rhyu Si-Min, featuring the author’s sharp observations as a political critic. Although it deals with a rather sensitive topic, it offers a deep and wide view of the contexts beyond the status quo, demonstrating the high level of political criticism that has reached its essence. The No. 2 and No. 8 on the best seller list were books for young adults. At No. ...
  • VOL.73 / 2024.08
[INFORMATION / #K-BOOK]

#Star

#K-Book   #Star KPIPA Introduces K-Books for Global Publishing Markets through K-Book Platform 2024.07.01   ON STAR-KNITTING 1. Publication Details   Title | ON STAR-KNITTINGAuthor | Lee YeongdoPublisher | Minumsa PublishingPublication Date | 2020-10-22ISBN | 9791158887254No. of pages | 288Dimensions | 149 * 222   2. Book Intro   A great alien civilization visits Earth from the outer space. They call themselves “Pan-galactic Cultural Exchange Committee” and match the planet Earth with another civilization called Witan. In the title piece of this short story collection On Star-knitting, Witanians seek help from Earthians: they need to find someone who can read and make constellations. Since they don’t have astrology in their culture, they start to work with an Earthian astrologist who calls himself a star-knitter. A Witanian astronaut and the Earthian star-knitter navigate the galaxies to find the right stars to ...
  • VOL.72 / 2024.07
[TREND / KNOWLEDGE]

Current status of each field in the Korean publishing market ⑥ Self-Development Publications

Current status of each field in the Korean publishing market ⑥ Self-Development Publications   2020.07.13     Self-development books in Korea are referred to as those related to the know-how on social relationships, success, skill cultivation, and educational tips. Put in other words, they are like guide books to live a better life. Among general books published for adult readers, self-development books are regarded as the low-level genre for practical books. As they are not specified to a particular genre, some books of this kind are put on the boundary between different fields or have several genres mixed in them. The reason readers choose to read self-development books is to pull themselves up to the next level through behavioral changes and positive mindsets and to carry out a successful social life. As such, these books give courage and hope to their readers encouraging them that they can do whatever they resolve to do.   The sales revenue of self-develop...
  • VOL.24 / 2020.07
[TREND / KNOWLEDGE]

Current status of each field in the Korean publishing market ③ Philosophical and Religious Publications

Current status of each field in the Korean publishing market ③ Philosophical and Religious Publications   2020.04.06     Religion was the origin of publishing in both the East and the West. The common ground of 42-line Gutenberg Bible (1455) which is regarded as the beginning of modern publication and Jikji: Anthology of Great Buddhist Priests’ Zen Teachings (1377), the world’s first Buddhist scripture made with movable metal types which predate the Bible, is that they are both religious books. It is possible to say that philosophical and religious publications are from the same source in that they both talk about the ongoing struggles of humanity – what is a human being and how should one live.According to the statistics of the Korean Publishers Association, the number of titles published in Korea was 2,291 for philosophical books, while it was 2,958 for religious books in 2019. In terms of philosophical books, an average of 1,000 copies (1,232 copies...
  • VOL.21 / 2020.04
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