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Expanding the World of Books Through Book-Themed Merchandise

Topic   Expanding the World of Books Through Book-Themed Merchandise   2025.12.01   The craze for book-themed merchandise   At bookstores and book fairs across the country, what catches the eye as much as the books themselves these days is book-themed merchandise. From bookmarks, postcards, and stickers to keyrings, T-shirts, book covers, incense, and drip-bag coffee, objects orbiting around books have now become a form of publishing content in their own right. According to Kyobo Book Centre’s statistics, sales of reading accessories in 2024 rose by 28% compared to the previous year. The trend was evident at this year’s Seoul International Book Fair (SIBF), where nearly every publisher’s booth displayed merchandise beside their books, and readers purchased these items with enthusiasm equal to the books themselves.Some criticize this shift, arguing that merchandise is overshadowing books and accelerating the commercialization of publishing. However, the ph...
  • VOL.89 / 2025.12
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Life and Community Built Through Books: Gochang Book Village

Topic   Life and Community Built Through Books: Gochang Book Village   2025.11.03   In Gochang, Jeonbuk State, there is “Gochang Book Village (고창서점마을).” Officially opened on October 11, 2025, it is Korea’s first village of bookstores, bringing together six independent bookstores that each specialize in distinct genres - philosophy, graphic novels, ecology, travel, and picture books. Why, in an era when even large bookstores in bustling cities struggle to survive, did these individuals gather in a small rural town? Lee Yoon-Ho (이윤호), the village head, recounts how Gochang Book Village - created by a diverse group of people including literary critics, planners, and teachers who dreamed of England’s famous book town Hay-on-Wye - came into being.   View of Gochang Book Village     How Gochang Book Village was born   The creation of Gochang Book Village began by chance....
  • VOL.88 / 2025.11
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A City on the Mirror-Like Surface of Water: Stockholm

Special Project   [New Ways of Walking Through Cities ⑧] A City on the Mirror-Like Surface of Water: Stockholm   2025.08.04       The nickname “Venice of Scandinavia” is not quite accurate for Stockholm. While Stockholm and Venice share a common ground in that they are both comprised of several islands and countless bridges connecting them, Stockholm is much smaller and quieter than Venice. People in Stockholm are adept at having conversations without much gesturing, while naturally maintaining an appropriate distance between themselves. However, in the summer, especially in August, the city transforms into a completely different place. The sun shines on the city well past nine in the evening, and people smile and chat with each other at a slightly closer distance than usual. It might be in an outdoor caf?, or on a boat rocking gently, or on the steps of Stockholm City Hall, where the Nobel P...
  • VOL.85 / 2025.08
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The Meaning Behind Korea’s “Copybook” Craze

Topic   The Meaning Behind Korea’s “Copybook” Craze The Analog Comeback in a Digital Age   2025.05.07   The Return of Analog Sensibility with “Text-Hip” Culture   Professor Kim Nan-Do, author of the book Trend Korea 2025 (Mirae Books), picked the “appeal of materiality” as one of the consumer trends in Korea this year. It is the power to make people not only appreciate content with their eyes, but also want to touch it physically. This is manifested in the “materialization of content” phenomenon. Kim explains that in the age of immateriality, where everything is digitized, people still crave something they can experience with their hands. This explains the recent craze for “transcription books” in the Korean book and publishing market. It is an era where all information is reduced to images and videos. People exposed to all kinds of digital content are now seeking the pleasure of holding a pen, touching paper, and seeing the contents of a book in ...
  • VOL.82 / 2025.05
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Experiencing Nature’s Great Epic on the Paradise Island of Hawaii

Special Project   [New Ways of Walking Through Cities ⑤] Experiencing Nature’s Great Epic on the Paradise Island of Hawaii   2025.05.07       Whether it’s surfing the waves at Waikiki Beach, hiking Diamond Head to feel the earth’s vitality, or snorkeling in Hanauma Bay, a beautiful volcanic crater, Hawaii’s great nature is an art in itself. Moreover, you can enjoy sensational artwork in Kaka’ako, a former factory turned art village, or spend peaceful time exploring the National Wildlife Refuge on Kauai, a pristine island home to many natural wonders. In particular, Waimea Canyon, the “Grand Canyon of the Pacific,” offers a deeply relaxing experience with the majesty of nature.Hawaii is a heavenly paradise that is considered a favorite vacation spot of the gods. In addition to the magnificent nature, you can also enjoy shopping at various shopping malls and culinary delights, such as Kona coffee, which is only grown in H...
  • VOL.82 / 2025.05
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Berlin: A Multicultural City that Loves Outsiders

Special Project   [New Ways of Walking Through Cities ③] Berlin: A Multicultural City that Loves Outsiders   2025.03.10       Berlin was a city divided into East and West by the Berlin Wall during the Cold War. For Koreans, it is also a place they feel an emotional connection to as they share the same history of division. In 1989, the Berlin Wall finally collapsed and Germany was reunified; now, the East Side Gallery stands in its place as a memorial. Stretching a whopping 1,316 meters long, it is the world’s largest open-air gallery - 108 artists from 21 countries drew 105 paintings on the wall in 1990 with messages of peace, unity, and opposition to war. Once a symbol of the Cold War, the Berlin Wall has now become a symbol of hope and freedom, a new Berlin landmark and a must-see tourist attraction that has touched and inspired many people.Berlin is a city that draws young travelers from al...
  • VOL.80 / 2025.03
[TREND / BOOK TRIP]

The Hometown Scenery That Became the Literary Roots of a Modern Boy

Book Trip   [A Trip to Literary Museums ⑥] The Hometown Scenery That Becamethe Literary Roots of a Modern Boy Pyeongchang-gun, Gangwondo: Gasan (可山) Lee Hyo-Seok Memorial Hall   2024.10.07   Fall in Pyeongchang begins with the white buckwheat blossoms. The buckwheat fields that cover the vast expanse of Bongpyeong-eup in white create a dreamlike beauty in combination with the blue sky. In his novel When Buckwheat Flowers Bloom, writer Lee Hyo-Seok described this view as “I could hardly breathe in the soft moonlight as if it were sprinkled with salt.” Pyeongchang hosts the “Hyoseok Culture Festival” to spotlight the literary world of Gasan (Lee’s pen name) Lee Hyo-Seok, including When Buckwheat Flowers Bloom in September, when you can stroll through a field of buckwheat flowers as if you were walking into a scene from the novel. It’s a great example of how a writer’s masterpiece can have a profound impact on local culture.   Ou...
  • VOL.75 / 2024.10
[TREND / BOOK TRIP]

People’s Lives Seen Through the National History of Chaos and Turbulence

Book Trip   [A Trip to Literary Museums ③] People’s Lives Seen Through the NationalHistory of Chaos and Turbulence Boseong-gun, Jeollanam-do: The Jo Jung-Rae Taebaek Mountain Range Literature Museum   2024.07.01   Literary museums are the most effective place to deepen your understanding of writers and their works, and to fully appreciate them. This is because they exhibit works in a variety of ways and present writers’ biographies, enabling us to walk into the world of literature with a richer perspective. So, sometimes, a trip to a literary museum is enough to make us more mature readers. In this edition of Book Trip, we traveled to Jeollanam-do, Boseong-gun, the hometown of Jo Jung-Rae, a master of Korean literature and the writer of Taebaeksanmaek (meaning Taebaek Mountain Range)(Hainaim Publishing), the ultimate saga novel. Aside from the pleasure of discovering traces of Taebaeksanmaek around every corner, Boseong-gun has much to offer, as it breathes th...
  • VOL.72 / 2024.07
[INFORMATION / K-BOOK MAP]

A Literary Journey to Gangneung in June: When the Plantain Flowers Bloom

K-Book Map   A Literary Journey to Gangneung in June:When the Plantain Flowers Bloom     2026.06     My heart is a lake,Row toward me, love.Your white shadow I’ll take in my arms,I’ll break like jade on your prow.   Like the poetic lines of Kim Dong-Myung, Gangneung is a city where quiet resonance and deep lingering emotions reside. His literature no longer stays confined within the pages of a book. Instead, his words have gently dissolved into the sea, the open fields, and the serene, timeless pathways of this beautiful region.         Kim Dong-Myung Literary Museum   Following the quiet, secluded paths of Sacheon-myeon, where the Kim Dong-Myung Literary Museum is located, the birthplace where the poet was born and raised quietly reveals itself. In the center of the courtyard stands a monument inscribed with his famous poem Pl...
  • VOL.95 / 2026.06
[INFORMATION / K-BOOK MAP]

4 Must-Visit Publisher Book Cafes in Seogyo-dong for Editors

    K-Book Map   4 Must-Visit Publisher Book Cafes in Seogyo-dong for Editors     2026.02     Here are four publisher-run book cafes tucked away in the alleys of Seogyo-dong, brimming with intellectual inspiration, that serve as must-visit destinations for avid readers and editors alike.   Moonji Salon @Moonji Salon Instagram     Overview   There are certain places that are absolute must-visits for avid readers and editors alike. These are the publisher-run book cafes tucked away in the alleys of Seogyo-dong, Mapo-gu—the district with the highest concentration of publishing houses in Korea—a neighborhood brimming with intellectual inspiration. Here, we introduce four recommended book cafes operated ...
  • VOL.91 / 2026.02
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