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How Book Club Platforms Captivate Readers

Topic   How Book Club Platforms Captivate Readers   2024.03.11   It is the age of communities. From sneaker manufacturers to franchise cafes, companies are putting as much effort into building communities as they are into making things. Gathering loyal fans in one place to generate buzz and feedback has become a proven business strategy in an environment where we are bombarded with information and products. The publishing industry is no exception. Publishers and bookstores are opening cafes and book clubs, creating apps, and publishing newsletters. They reward book club members with exclusive editions of books and merchandise to give them a sense of belonging, or even let them choose the cover design of a new book.Beyond the business strategy of the publishing industry, the importance of book-reading communities is growing every day in the overall book culture ecosystem. There is something contagious about people’s activities. If you are surround...
  • VOL.68 / 2024.03
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Where Writers and Readers Meet

Publishing Policy   Where Writers and Readers Meet   2023.01.02                   See You Outside the Book! - Where Writers and Readers Meet   We present to you Korean writers with diverse channels to interact with readers outside their books!   Writer Kim Young-Ha / Kim Young-Ha Book Club Book reviews shared by writer Kim Young-Ha through Instagram Live. Read books chosen by writer Kim Young-Ha and share your in-depth thoughts with others!   Writer Jang Gang-Myeong / Gmeum: Knowledge Community Writer Jang Gang-Myeong has created a platform where readers can share their ideas about various books. How about taking some time to have a thorough walk through a variety of books on the platform, no matter where you are?   Writer Lee...
  • VOL.54 / 2023.01
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