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Search word : "Hallyu",   Search result : 37
[TREND / SPECIAL PROJECT]

The Global Craze for Korean Language and Culture!

Special Project   [English Books in Korea ④] The Global Craze for Korean Language and Culture! King Sejong Institute Foundation’s new textbooks for international Korean language learners   2024.09.02   As the Hallyu (Korean Wave) spreads across the world, the demand for learning Korean has been increasing internationally. In response, a variety of Korean language-related textbooks are being developed for various learning purposes and levels. Among them, the following are representative textbooks provided by the King Sejong Institute Foundation, a representative organization for the promotion of Korean language and culture abroad.   A variety of Korean textbooks for all purposes and levels, from beginner to advanced   The first is King Sejong Institute Korean, a textbook specifically designed for beginners and advanced learners alike. It can be used together with the King Sejong Institute Foundation’s signature online curriculum, and learners can also...
  • VOL.74 / 2024.09
[TREND / SPECIAL PROJECT]

Korea Today and the Charm of Korean Culture

Special Project   [English Books in Korea ①] Korea Today and the Charm of Korean Culture   2024.06.03   I’m pleased to be able to introduce the English edition of my book about Korea through this interview. This is because such an opportunity does not come around often, and because through this, I can draw the attention of the industry and readers in this harsh climate where the number of English books about Korea is decreasing rather than increasing.One keyword that automatically comes to mind when you think of English books about Korea is “Kinokuniya” bookstores in Japan. I was literally overwhelmed by the number of English books about Japan that I saw at Kinokuniya Bookstore in Japantown, San Francisco, US. On the other hand, the number of English books published in Korea is far too little, and the fields are focused on culture and language, with very few on economics, society, practical skills, and people. What’s more, the number of titles is shrinking.M...
  • VOL.71 / 2024.06
[TREND / KNOWLEDGE]

Translation and Publication Support Projects in Korea

Publishing Policy   Translation and Publication Support Projects in Korea   2023.07.03                       Good news for international publishers planning to translate and publish Korean books! - Translation and Publication Support Projects in Korea   Various institutions in Korea have been running translation and publication projects to support international publishers planning to publish Korean books with an aim to promote Korean books to overseas markets.   Literature Translation Institute of Korea (LTI) - 〈Translation and Publication Grants for Overseas Publishers〉 LTI provide grants for translation and publication of Korean books to extend the global reach of Korean literature. • Eligible Applicants: Overseas publishers that have acquired the rights to Korean literary, humanities,...
  • VOL.60 / 2023.07
[TREND / KNOWLEDGE]

MCST Announces the 2022-2026 Publishing Industry Promotion Plan

Publishing Industry   MCST Announces the 2022-2026 PublishingIndustry Promotion Plan Fostering K-Culture through Books and Building a Cultural Powerhouse through Publishing   2022.11.07   “Books” are the core content that has been with humanity for a long period of time. However, the domain of each type of content and the boundary between them have become unclear these days. Today, publishers are not just coming up with publishable content, but are expanding their business into e-books and audiobooks, not to mention other cultural fields such as the film, game, and music industries. As such, the publishing industry takes on different content-based roles, crossing the traditional frontier of “print books.”However, unlike the diversified channels for publishing content, readership is falling every year. People now prefer video services like TV, YouTube, and Netflix rather than books. The average annual percentage of Koreans reading books is 47.5...
  • VOL.52 / 2022.11
[TREND / KNOWLEDGE]

Major Affairs in Korean Publishing Policy in 2021

Major Affairs in Korean Publishing Policy in 2021   2021.03.08     Last year had been a particularly tough year for the Korean publishing industry due to several issues, including the COVID-19 pandemic, the bankruptcy of Interpark Song-in Books Corp., fixed book price policy, the Cloud Bread writer’s loss in a lawsuit, and several other incidents that violated the freedom of publishing. Various policies are also scheduled to change in 2021 including a revision of copyright law, which is expected to transform the publishing environment. While it is highly important to narrow down the difference in ideas and find a way for coexistence regarding cases that have many interests entangled in the publishing and cultural industry, it seems that such cases will take place quite often this year. This section covers significant affairs related to the law revision currently under discussion and publishing policies.   For cases where many interests are intertwined, it...
  • VOL.32 / 2021.03
[TREND / EXPORT CASE]

The Most Korean is the Most Global

Export Case   The Most Korean is the Most Global   2024.02.19   It is the era of Hallyu, the Korean Wave. Korea’s soft power - movies, dramas, cuisine, literature, and more - is shaking up the world. Following the movie “Parasite,” “Squid Game” and “Pachinko,” which were released on global OTT platforms, global curiosity about Korea expanded. Korea is now one of the major tourist destinations frequented by people from all over the world, and Korean food such as ramen, kimbap, and tteokbokki are considered hip and trendy, and have gained immense popularity around the world. People around the world looking to understand Korea a little better are now seeking to read Korean literature and share Korean sentiments. In response to this demand, major publishers around the world have been actively scanning Korean titles for their markets. The enthusiasm could be felt firsthand at the Korean Pavilion installed at the Frankfurt Book Fair held last October. Consultati...
  • VOL.67 / 2024.02
[TREND / EXPORT CASE]

Current Status and Prospects of Korean Literature in Arab Countries

Export Case   Current Status and Prospects ofKorean Literature in Arab Countries   2023.09.04   Participating in the 65th Seoul International Book Fair (SIBF) in June 2023, Sharjah showcased the literature, music, arts, and crafts of the United Arab Emirates through fascinating and extensive cultural programs, giving visitors the opportunity to experience the rich diversity of Arab culture. In particular, this year’s fair laid the groundwork for a more mature cultural understanding between the two countries through conferences and events where prominent authors, creators, and scholars from the UAE and Korean authors actively exchanged their ideas, experiences, and expertise.1 Korean readers have also shown interest in Arab literature, which was translated from Korean, throughout the fair. This raised expectations for how much Arabs will be interested in Korean literature showcased by Korea, the guest of honor, at the Sharjah International Book Fair scheduled to ...
  • VOL.62 / 2023.09
[TREND / SPECIAL PROJECT]

K-pop and the World!

Special Project   [Book × Music] K-pop and the World! K-pop Seen in Books and the Changing Trend of Korean Popular Music   2023.08.07     By their very nature, books are vessels of knowledge encompassing all fields. Endless topics can be written about depending on the material and message. In the [Book × _____ ] series, experts recommend Korean books in their respective fields that you’ve been curious about but had trouble discovering more about. Now, let’s jump into the infinite world of books through the collaboration of books with various fields.     K-pop, which has almost settled as a common noun like English Pop music, is defined as “young popular music of Korea since the 2000s,” or “music with an international appeal or global popularity.” K-pop is the ultimate composite of terms like “teens,” “dance music,” “overseas expansion,” and “idols.” While we can see the influence of J-po...
  • VOL.61 / 2023.08
[TREND / EXPORT CASE]

Flowers of the Orient – Bringing Korean Gems to Polish Readers

Export Case   Flowers of the Orient– Bringing Korean Gems to Polish Readers   2023.05.02   Sixteen years ago, immediately after a fellow Korean Philology student and good friend, Edyta Matejko-Paszkowska, and I decided to establish a publishing house that was centered around Korean literature, people were perplexed. ‘Why?’ they asked. Few believed it was a great idea at the time, and some attitudes could now be considered mocking. However, now that the Korean wave (Hallyu) has reached Poland, they are no longer laughing. The popularity of Korean cuisine, language, dramas, and K-pop has extended to Korean literature.Up until around 2007, a total of seventeen titles of what could be classed as modern or classical literature had been translated from Korean into Polish - extremely low compared to the likes of Japan or China, which both ran into the hundreds. Several key factors explain why Korean literature translations weren’t widespread. Firstly...
  • VOL.58 / 2023.05
[TREND / TOPIC]

The “Most Korean” Features Penetrate the World

Topic   The “Most Korean” Features Penetrate the World   2023.01.02   I met Kristen Vida Alfaro, CEO of Tilted Axis Press, in the UK last September. Tilted Axis Press is the publisher set up by Debora Smith, who won the International Booker Prize with Han Kang. The company introduced Love in the Big City (Changbi Publishers) written by Park Sang-Young and translated by Anton Hur to the UK, and the book put its name on the Booker Prize Longlist this year. Also, translated by the same translator, Chung Bora’s Cursed Bunny (Arzak) was selected for the Booker Prize Shortlist. As such, Korean literature – or K-literature – has recently been creating a sensation in English-speaking countries. If you take a closer look at the phenomenon, you will realize that diaspora literature written by Korean-Americans is at the center of popularity, such as Lee Min-Jin’s Pachinko and Michelle Zauner’s Crying in H Mart.   * K-Book Trends Vol. 47 – G...
  • VOL.54 / 2023.01
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