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Search word : "Non-fiction",   Search result : 175
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The Era of High Exchange Rates and the Korean Publishing Market

Topic   The Era of High Exchange Rates and the Korean Publishing Market Readers ultimately respond to good content   2025.04.07   The structure of the Korean publishing market and translation-oriented publishing in the 1990s   I vividly remember the days when the Asian Financial Crisis hit Korea. The value of foreign currencies jumped one day. I waited for it to fall, but things didn’t go as expected. The value of foreign currencies continued to skyrocket, and the value of the Korean won plummeted. This was the situation in 1997. Until then, the Korean publishing market had been heavily dependent on importing translation rights to titles that could compete in Korea from overseas markets, mainly Japan and the English-speaking countries. In this climate, Korea was hit by the era of high exchange rates. By the time we had to pay the advance for a title contracted at 800 won per dollar, the exchange rate had nearly doubled to 1,600 won per dollar, which we had ...
  • VOL.81 / 2025.04
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A New Chapter in Korea-China Literary Exchange

Export Case   A New Chapter in Korea-China Literary Exchange Folio Culture’s Korean Book Localization Strategy   2025.03.10   Folio Culture (Beijing) has consistently focused on introducing and localizing Korean books in the fields of humanities, social sciences, and literature. In recent years, we have successfully brought several Korean works to the Chinese market through precise topic selection, cultural adaptation, and innovative promotion strategies, sparking widespread discussions on the social media platform Xiaohongshu. Below, we share our experiences in four key areas: topic selection strategy, localization practices, promotion strategy, and future plans.   Balancing Social Issues with Literary Value, Grounded in Shared East Asian Emotions, to Create a Dialogue Space for Chinese and Korean Youth   Capturing Social Resonance Points in Korean Literature   In recent years, Korean literature has shifted from grand narrati...
  • VOL.80 / 2025.03
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Spreading Its Wings To the World: The Seoul Letter Shop

Export Case   Spreading Its Wings To the World: The Seoul Letter Shop   2025.01.06   On October 12, 2023, I received an email from Shinwon Agency, Korea’s first copyright export agency. They wanted to meet me at the Frankfurt Book Fair. I was going to be there, so we agreed to meet on October 19. This was about a month after I had sent them a cold email looking for an export partner. Within that month, I sent them a cover letter for my publishing house, met with them to introduce my publication lineup, and passed on additional materials about the works they were interested in. Among them was a proposal for The Seoul Letter Shop (TXTY), including a synopsis.It felt interesting and fateful that two Korean companies would be meeting in Frankfurt on October 19, 2023, to talk about working together. Shinwon said that there was a lot of interest from Anglo-American partner agencies and offered an exclusive agreement for The Seoul Letter Shop. I was flabbe...
  • VOL.78 / 2025.01
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New Trends in Korean Literature

Export Case   New Trends in Korean Literature   2024.10.07   It’s important to be ahead of the pack in global publishing; to find the new trends and to be future looking in order to be successful. I have always been an explorer, a seeker of the new, while travelling professionally and personally, and that has led me to discover Korean literature more than a decade ago. The first books to break through were literary masterpieces Please Look After Mom (Changbi Publishers) by Shin Kyung-Sook and The Vegetarian (Changbi Publishers) by Han Kang. After the initial introduction of Korean books to global readers who had never heard of them, let alone read them, I introduced mysteries and thrillers which are already super popular in the World English and global markets. So, readers of Steig Larrsen’s mega-bestseller, The Girl With The Dragon Tattoo, devoured Jeong You-Jeong’s The Good Son (EunHaeng NaMu Publishing). J.M. Lee’s The Investigation (EunHae...
  • VOL.75 / 2024.10
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Korean Readers’ Picks in the First Half of 2024

Topic   Korean Readers’ Picks in the First Half of 2024   2024.09.02   According to the “2023 National Reading Survey” announced by the Ministry of Culture, Sports, and Tourism in Korea, the overall reading rate was observed to be 43.0%, the lowest since the survey was initiated in 1994. This means that 6 out of 10 adults don’t even read a single e-book or audiobook, let alone a paper book. The shrinking of the reading population, which forms the foundation for the publishing market, and the aging population have been issues in Korea for quite a long time. However, it was indeed a shocking figure for the publishing industry as it expected to see a steady increase in the reading population since it enjoyed a boom during the pandemic compared to other industries.In the first half of the year, the reduction in newly published titles, driven by a contracting publishing market, alongside the enduring popularity of long-time bestsellers, played a si...
  • VOL.74 / 2024.09
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More and More Chinese Readers Are Starting to Pay Attention to Korean Literature

Export Case   More and More Chinese Readers Are Starting toPay Attention to Korean Literature   2024.03.11   First, let me introduce Xiron Books. Xiron Books is one of the representative brands of China’s mass book companies, and it is also one of the book brands widely loved by readers. Xiron Books always adheres to the value of “good book = social value + cultural value + commercial value” and is committed to providing “good copyright, good content, and good products.” Xiron’s first publication of Korean literature was Kim Jiyoung, Born 1982 (Minumsa), a Korean novel published in simplified Chinese in 2019, which portrays various issues women may encounter through the life of the protagonist Kim Ji-young. In the increasingly heated gender discourse, it quickly became a bestseller.Starting with Kim Jiyoung, Born 1982, in recent years, Xiron has established a Korean literature editing studio, publishing The Crucible (Changbi) in 2020, Please...
  • VOL.68 / 2024.03
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A Call for an Evolutionary Level of Imagination: Replacement of Dominant Species

Publishing Industry   A Call for an Evolutionary Level of Imagination:Replacement of Dominant Species Current status of author management in Korea   2024.02.19         Korea’s Greenbook Agency (CEO Toni Shi-Hyoung Kim) was one of the earliest adopters of the concept of author management. It was originally founded in 2006 as an agency specializing in the international trade of publishing rights. All of its executives, including CEO Kim, are former publishing professionals or translators, and the company has completed more than 1,000 copyright deals. In 2017, the company launched its author management business by signing an exclusive contract with Kim Bo-Young, a major Korean SF writer. Since then, it has signed award-winning fiction and non-fiction writers such as Bora Chung, Djuna, Park Seo-Ryun, Kim Hyun-Jin, Shim Wan-S...
  • VOL.67 / 2024.02
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Marketing in Korean Bookstores: Recovered Editions & Book-funding

Publishing Industry   Marketing in Korean Bookstores:Recovered Editions & Book-funding Faster and unlike anyone else   2023.12.04         “Faster and unlike anyone else” - this is a phrase from a popular Korean song. No item is exempt from this rule, but it is a hot topic in the Korean publishing and distribution market. Because of the fixed book price system, price competition among retailers is impossible in Korea. Shipping competition, which was fierce in the early days of online bookstores, has also faded. This is because there is not much difference in the delivery speed between bookstores. Competition for merchandise is still fierce but less so than before for various reasons, including readers’ fatigue with merchandise and rising production costs. So, how can bookstores promote their books “faster and unlike anyone else”?There are two ways that stand out - recovered limit...
  • VOL.65 / 2023.12
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“PDF/POD” - Korean Publishing Market Develop into Diverse Formats

Publishing Industry   “PDF/POD” - Korean Publishing MarketDevelop into Diverse Formats   2023.02.20         The interesting promotional text of a self-published e-book, How to Write a Profit Generating E-Book, by writer Yoo Sung-Woo says, “The secret to earning 500 million won with a 10-page PDF e-book” on the page of a crowdfunding platform Wadiz. The book successfully raised hundreds of million won of funding. Before the book was introduced to Wadiz, it was released on freelancer matching platforms, like Kmong, Taling, and Class 101, accumulating more than 500 million won in revenue. Though the book was not officially published in the market, and considering that selling 10,000 copies of a book was regarded as half of a success in the prolonged recession for publishers, an individual book recording such revenue was unprecedented. An increasing number of people collect and sell thei...
  • VOL.55 / 2023.02
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Arts Council Korea’s Munhak Nanum Book Distribution Project

Publishing Policy   Arts Council Korea’s Munhak Nanum Book Distribution Project   2023.02.20                       Leading the development of the publishing market and promoting reading culture: Munhak Nanum Book Distribution Project The Munhak Nanum Book Distribution Project, organized by Arts Council Korea, has been putting the utmost effort into promoting publishing culture and reading opportunities by selecting and distributing excellent literary books. Among a total of 6 categories – poetry, fiction, non-fiction, review, play, children/young adult, and literature, the project selects and supports first-edition literary books (non-co-written) published within the specified period! About 500 titles are chosen each year, then distributed to various organizations such as libraries, local cultural centers, and social welfare facilities!   Selection Criteria • Creativeness an...
  • VOL.55 / 2023.02
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