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The Art of Selling Books: Innovative Strategies by Korean Booksellers

Topic   The Art of Selling Books:Innovative Strategies by Korean Booksellers   2024.11.04   You will be able to find the figures for “reading preferences” in the results of the National Reading Survey conducted by the Ministry of Culture, Sports, and Tourism in Korea last year. It gives a hint to the “actual” reading population based on the ratio of people liking books. The overall reading rate covering paper books, e-books, and audio books was 95.8% for elementary, middle, and high school students and 43.0% for adults; the actual reading preferences turned out to be 39.6% for students and 18.3% for adults. The actual reading rate, which means readings done autonomously, is cut in half from the overall reading rate as the overall figure includes cases in which people have to read books for necessary reasons, such as for work or educational purposes. Why do people read books, but have very few “enjoyable” experiences reading them? Well, consi...
  • VOL.76 / 2024.11
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In Search of a Garden Where Our Beautiful Korean Language Breathes

Book Trip   [A Trip to Literary Museums ②] In Search of a Garden Where Our BeautifulKorean Language Breathes Introducing Sonagi Village at Hwang Sun-won, Literary Housein Yangpyeong-gun, Gyeonggi-do, and Beyond   2024.06.03   The works of Hwang Sun-Won have a solid presence in Korean literature. The literary world he has built transcends time, genre, and ideology, naturally expressing the most Korean emotions. It was around 1952, when Korea was undergoing the Korean War, when his representative short story Rain Shower (read Sonagi in Korean) was released. However, it is difficult to recognize such a period from the portrayal of the two main characters in the novel. The only clue that connects the story to reality is the place name “Yangpyeong” that appears at the end. The thoughts that germinated in this place became the driving force for creating a literary space, and it led to new attempts to reinterpret the work in various ways.The Sonagi Village in the Hwa...
  • VOL.71 / 2024.06
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