HOME  >  이용안내  >  SEARCH RESULT

SEARCH RESULT

Search word : "book-tube",   Search result : 5
[TREND / KNOWLEDGE]

Reader-friendly Publication Marketing

Publishing Industry   Reader-friendly Publication Marketing   2023.05.02         Readers living in 2023 no longer get the latest news through book reviews in newspapers or advertisements. Instead, most of them purchase books through influencers on Instagram, YouTube channels, and book clubs and newsletters managed by publishing houses. As a result, more readers are meeting books through faster, friendlier, and more familiar channels.As an editor making book-review magazines in online bookstores, there’s one question that I always ask readers that buy 2 to 3 books every month - “Where do you get the news about the latest books? Are there times when you buy books recommended by other readers?” As a result, heavy readers were subscribing to newsletters of at least five publishing houses and were following dozens of authors they like on Social Media. Publishing companies, of course, have ...
  • VOL.58 / 2023.05
[TREND / KNOWLEDGE]

Reviews, Review Journals, and the New Review Culture

Publishing Industry   Reviews, Review Journals, and the New Review Culture   2021.12.06   More than 80,000 books are published each year. It means that about 200 books are released in the market every day. Some become bestsellers, and some vanish from the shelves in a few days. People that are "sincere" about reading books lose their way in the piles of new books, trying to figure out which book is good to read. Some people wait for the book column in a newspaper, some listen to book introductions on TV or radio, and some nod their head to the fancy wordplay of book-tubers on YouTube. However, as there is no appropriate or trustable guide, many readers feel as if they are trapped in Daedalus' Maze. Besides, there are voices arguing that there's actually no book to read, for there's no water to drink in a flood.   Recently in Korea, a small seed of hope has sprung up, that the new review culture will arrive, centered around a number of review journals.  ...
  • VOL.41 / 2021.12
[TREND / ONE-LINER QUOTES]

Book-tuber’s Picks

One-Liner Quotes   Book-tuber’s Picks Two ways of looking at hope:Kim Eun-Kook’s The Martyred, Park Ji-Won’s The Jehol Diary   2021.10.05     The novel The Martyred (Munhakdongne Publishing Co.) depicts human beings that didn’t let go of hope even in the midst of war. Koreans had to undergo the Korean War, which was a skirmish of the Cold War in the 20th century, only five years after the country was liberated from Japanese occupation. All human beliefs are shattered on the battlefield, where minutes or even seconds determine life and death: evil flourishes, and good dies. Falsehood becomes truth, and truth becomes falsehood – the end of absurdity takes place. The “alternative truth” is common in extreme circumstances such as war. Writer Kim Eun-Kook who immigrated to the United States after participating in the Korean War as an officer, elevates the story of a young man who ...
  • VOL.39 / 2021.10
[INFORMATION / INFO]

K-Book Promotion Event

Info   K-Book Promotion Event   2021.10.05                     Meet K-Books in every corner of the world!12 Cultural Centers and 2 Culture and Information Officers will be hosting the K-Book Promotion and Exchange Event between August and December with an aim to spread the values of K-Books and boost public awareness.   Region Country Asia Vietnam, Indonesia, Japan, China, Hong Kong, Turkey Europe Belgium, Sweden (Culture and Information Officer), Spain, United Kingdom CIS Russia Africa Nigeria, South Africa (Culture and Information Officer) Oceania Au...
  • VOL.39 / 2021.10
[TREND / TOPIC]

How to Live in the Generation where You “Watch” Books

How to Live in the Generation where You “Watch” Books   2020.11.02       Today, reading paper books has become just one of the many ways of enjoying books. Even though you don’t necessarily “bite or taste” the books like that famous advertisement phrase, you are able to enjoy books through various channels. In particular, the transformation of diverse media based on books began to lead the new generation where you “watch, listen to, and experience” books. Some people say that “texts will be replaced with videos in the new era,” but such transformation led by the development of platforms is live evidence that books are still more of an interesting or competitive medium than you might think. This is because a generation of videos without texts or books is like a castle built on sand.   Modern society has entered an era where you watch, listen to, and experience books.     Book-related TV Programs are Fading Away   “Book...
  • VOL.28 / 2020.11
TOP