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[TREND / SPECIAL PROJECT]

The Warmth of Science and Life by Professor Choi Jae-Cheon

Special Project   [Korean Scholars ③] The Warmth of Science and Life byProfessor Choi Jae-Cheon Touching ecosystem of human sustenance, reasoning, and coexistence   2022.03.07   From the time the world was built till now, the life forms on Earth have coexisted with human beings. Animals and diverse creatures have breathed the same air as humans and created an ecosystem on the Earth. Many scientists have studied society and its patterns formed by natural beings. In many cases, the traits and features of the natural ecosystem became inspirations to people. Professor Choi Jae-Cheon is one of the few Korean researchers who is active internationally in this field of work. He is recognized in Korea and the world for his studies on diverse types of animals and quality columns published in renowned media outlets. He even worked as an Editor-in-chief for the Encyclopedia of Animal Behavior published in 2019, an animal encyclopedia composed of 4 books and ...
  • VOL.44 / 2022.03
[TREND / SPECIAL PROJECT]

Deep Insights into the World from the Great Scholar Lee O-Young’s Viewpoint

Special Project   [Korean Scholars ?] Deep Insights into the World from the Great ScholarLee O-Young’s Viewpoint A creative life led by the trinity of reading, writing, and thinking   2022.02.14   A well-educated individual is called a scholar. Today's intellectual, professor Lee O-Young is a representative figure as a scholar. A literary critic, journalist, professor, and the first minister of culture, Lee O-young left a strong impression when he first appeared in the literary world. When he was a university student, literary pieces of Yi Sang, now known as a revolutionary writer, were not welcomed. Professor Lee drew attention in the literary world by announcing Theory on Yi Sang, which interprets Yi Sang's pieces from a new perspective. When authoritarianism was at its peak, he harshly criticized peers who idolized existing literary circles in a publication celebration. His criticism was written as an article Destruction of an idol and was published on a pag...
  • VOL.43 / 2022.02
[TREND / EXPORT CASE]

Marketing Strategies for Lane 5 in the Taiwanese Publishing Market

Export Case   Marketing Strategies for Lane 5 in the Taiwanese Publishing Market   2021.12.06   Covers of Lane 5, Taiwanese edition     Publishing background of a grand-prize-winner fiction   Publishing company Hsiao Lu, which has been in business for over 35 years, was the first publisher to present a John Newberry Medal recipient in Taiwan. Also, it opened a window for Taiwanese readers to embrace creative literature ? excellent grand prize winners ? from across the world by steadily importing them. For Korean fiction, Lane 5 (Munhakdongne Publishing Group) was the first Korean young adult fiction to enter the Taiwanese publishing market.This book is a coming-of-age fiction that features the stories of the 13-year-old main character Xiaojin (Taiwanese translation of "Naru") and his friends taking place in an elementary school swim team. Eun So-Hol, the book's author, is new in the literary world, bu...
  • VOL.41 / 2021.12
[INTERVIEW / KOREAN AUTHORS]

Writer Song Gil-Young

Korean Authors   Writer Song Gil-Young A clear-cut forecast of the times provided by a man who “mines” the minds of the time   2024.07.01   One book published last year made headlines and became a bestseller. It is Forecast of the Times: Era of Nuclear Individuals (Kyobo Book Centre), which brought about a sensation by claiming that a new era of individuals called “nuclear individuals” has arrived due to the development of AI technologies and aging populations. The book’s writer, Song Gil-Young, calls himself a “mind miner,” meaning a person who mines the minds of the time using big data. As he precisely pinpoints the changes of the time through big data analysis more than anyone else, his latest title, Forecast of the Times: Era of Nuclear Individuals, provides insights into various fields. This book can be regarded as the extension of Just Don’t Do It (Book Stone) and Do Not Imagine (Book Stone), his previous titles offering advice for the future. Song...
  • VOL.72 / 2024.07
[INTERVIEW / KOREAN PUBLISHERS]

Graedobom

Korean Publishers   Graedobom A time of imagination for deep contemplation and mindfulness   2024.06.03   Spring, when the greenery returns from its winter rest and bursts into life, has the power to melt our hearts just by thinking about it. As such, a publishing house has been actively publishing 18 titles in the past 3 years since its founding in 2021, with works that warm and invigorate our hearts - “graedobom.” Oh Hye-Young, CEO of graedobom, says that as a new publishing house and a one-man publishing house, she enjoys growing with writers and releasing books that she has planned. She also says that she wants to focus on the “heart” and “humanness” of people in each work she publishes, and that she wants to capture “content that you still want to see in this world where there is a multitude of things to see,” which reminds us of the warm, yet strong, spring. We talked to Oh Hye-Young, CEO of graedobom, who has been painting the colors of graedobom e...
  • VOL.71 / 2024.06
[INFORMATION / NEW BOOKS]

Metaverse Sapiens

New Books   Metaverse Sapiens   2022.03.07                       Metaverse Sapiens - The story of humanity living in the “digital” era of discovery and the metaverse as seen by professor and brain researcher Kim Dae-Sik at KAIST. “We are going METAVERSE.” - Mark Zuckerberg (CEO of Meta)Switching its name to “Meta,” Facebook announced its $10 billion investment plan in the development of metaverse technology.In addition, the CEOs of Samsung, Microsoft, and Amazon held meetings last year to discuss how to co-operate on next-generation technologies. Epic Games also announced its rebirth as a metaverse company. So, why are the global giants so excited about the metaverse?How is technology that allows for a digital reality experience possible?Will we be able to accept the virtual world as reality?How can we re-engineer “reality” with data collected through sensory organs?Professor Kim Dae-...
  • VOL.44 / 2022.03
[INFORMATION / NEW BOOKS]

Yeoni and Willow Bachelor

New Books   Yeoni and Willow Bachelor   2022.02.14                     Yeoni and Willow Bachelor - A calm, resolute, but passionate story Yeoni was living a harsh life under the care of an old woman, doing all the hard work.She has been doing all the housework, preparing meals and sewing, even understanding the grudges of the old woman.One winter day, the old woman orders Yeoni to find some lettuce. As she goes in search of the lettuce, she comes across a cave in the cold, winter mountain.Yeoni walks deep into the cave to warm herself… Then, she is astonished to discover a warm, beautiful forest, and Willow Bachelor.Willow Bachelor treats her with great hospitality and uses magic to give her lettuce as a gift so she can get through the crisis with the old woman.Meanwhile, the old woman starts to be suspicious of Yeoni, as it is almost impossible to find lettuce in the middle of winter…. Will Yeoni...
  • VOL.43 / 2022.02
[INFORMATION / NEW BOOKS]

NINE

New Books   NINE   2022.01.03                       NINE - What if you fall into a confusing situation where you can hear what plants say, all of a sudden? "Yoo Nine," an ordinary 17-year-old girl lives with her aunt.But all of a sudden, she begins to hear plants' voices and grows sprouts on her fingernails.Her aunt tells her that it means that she is the "ninth sprout" and has a special power.Confused about her identity, Nine uses her power of communing with plants and finds out about Park Won-Woo, a senior at school who went missing 2 years ago. She decides to uncover the truth.Yoo Nine and her friends, who resolved to dig into the mystery, begin searching for missing Park Won-Woo in their own way. The ninth sprout - the last sprout to spring among other sprouts...- Nine, the miraculous sprout.Will Nine be able to unravel the mystery of the...
  • VOL.42 / 2022.01
[INFORMATION / BEST SELLERS]

1st Week, December 2021

Best Sellers   1st Week, December 2021 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2022.01.03   It's already the first week of December, when winter vacation and Christmas are just around the corner. Three books from the children's genre joined the top 10 bestsellers list announced by four major online bookstores in Korea. The first one, Dalkong's Rice Cake Shop, is the fifth story of writer Kim Ri-Ri's Manbok's Rice Cake Shop series. This series has been included in a Korean language textbook for 3rd grades in elementary school and is writing a new record of children's books for elementary graders by selling more than 800 thousand copies. Also, two new books written by Hunhan Nammae (meaning "common siblings"), popular creators on YouTube with 2.26 million subscribers, put their names on the list as well. The book Common Siblings #9 features 12 episodes uploaded on YouTube through cartoons. Also, the book Common Siblings and the Win...
  • VOL.42 / 2022.01
[INFORMATION / KOREAN TRANSLATOR]

Amber Hyun Jung Kim

Korean Translator   Amber Hyun Jung Kim   2022.01.03   PROFILE   Amber Hyun Jung Kim is a freelance Korean-English conference interpreter and translator based in Seoul, Korea. She earned her B.A. in political science at Seoul National University and graduated from the Hankuk University of Foreign Studies Graduate School for Interpretation and Translation with a degree in conference interpretation.Amber has interpreted in over 1,500 international conferences and meetings for both public and private sector clients in subject areas ranging from policy, legal action, business and finance, IT, energy, trade, and others. For nearly 20 years, Amber has been translating fiction and literary works; she has received the 2014 Korea Times Modern Literature Translation Award Commendation Prize in Fiction as well as multiple Literature Translation Institute of Korea grants. Amber is a regularly contributing translator for institutions such as LTI Korea a...
  • VOL.42 / 2022.01
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