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[TREND / ONE-LINER QUOTES]

Experience Seoul Anew with Seoul Playbook 365

One-Liner Quotes   Experience Seoul Anew with Seoul Playbook 365     2026.04     Seoul Playbook 365: This city is a giant playground (Seoul Metropolitan Government, 2025)   Play Seoul Your Way   Seoul Playbook 365 is a book published by the Seoul Metropolitan Government. It is a guide designed to help everyone, both locals and foreigners, experience Seoul, the beloved capital of the Republic of Korea, in a brand-new way. The book recommends exploring Seoul based on four distinct preferences: those seeking Energy, those looking for Inspiration, those who prioritize Fun, and finally, those pursuing Connection through meeting people.   For those looking to recharge their Energy, the book suggests everything from the 〈Seoul Runners Festival〉 to the 〈Hangang Gym〉, the 〈Hangang Triathlon Festival〉, and the 〈Car-Free Jamsugyo ...
  • VOL.93 / 2026.04
[TREND / KNOWLEDGE]

Transcription: The Rising Star of the K-Education and Parenting Market

Knowledge   Transcription: The Rising Star of the K-Education and Parenting Market     2026.04     Why Transcription is Returning to the Forefront of Education   Transcription books have consistently expanded their readership within the Korean publishing market. While they once primarily served adult readers seeking self-improvement or emotional healing, recent years have seen a distinct shift: transcription books are now merging with child education to form a prominent new trend. Parents no longer view transcription as mere copying. Instead, they embrace it as a profound method of reading—one that involves slowly digesting high-quality sentences, tracing them by hand, and anchoring those thoughts within oneself. By shifting away from the fast-reading habits where content is quickly consumed and forgotten, transcription has gained new educational significance as a practice of deep focus, f...
  • VOL.93 / 2026.04
[TREND / SPECIAL PROJECT]

Non-fiction on Emotions Selected by Critics Across Generations

Special Project   Non-fiction on Emotions Selected by Critics Across Generations     2026.03     For the March issue Special Project, we feature a total of four non-fiction books on emotions, with one title selected by a critic representing each of the four generations. The theme of this issue focuses on emotional exploration, introducing a curated selection of books that delve into seclusion and isolation, the journey toward self-identity, the process of reaching adulthood, and various narratives regarding the human body.         The 20s Perspective – Sollim Lee, Cultural Critic   “Faint, Yet Not Gone: Existential Presence”   Faint Existences   Emotions harden when left untended. Left unexplained ...
  • VOL.92 / 2026.03
[TREND / KNOWLEDGE]

Book Funding: Getting Closer to Readers

Knowledge   Book Funding: Getting Closer to Readers     2026.03     The landscape of the Korean book market has shifted significantly since the online bookstore Aladin launched its Book Fund in 2018. This crowdfunding style platform was designed specifically for the pre-promotion of new titles. By 2024, all three major online bookstores in Korea had integrated their own dedicated funding systems. This marketing strategy has now become so mainstream that it is considered a standard step for any Korean publisher preparing to release a new book.   Aladin Book Fund campaign example for If We Can’t Go at the Speed of Light.   The funding systems of online bookstores offer a closer connection with readers than specialized crowdfunding platforms. Once the funding period ends and ge...
  • VOL.92 / 2026.03
[TREND / SPECIAL PROJECT]

Notable Literary Works Selected by Critics Across Generations - Differences and Shared Sympathy in Generational Book Preferences -

  Special Project   Notable Literary Works Selected by Critics Across Generations - Differences and Shared Sympathy inGenerational Book Preferences -     2026.02       This Special Project introduces six literary works highlighted by critics across generations. Issues such as unknown worlds, individuals gazing into anxiety, the disintegration of the ideal subject, the reconstruction of care and family models, and the social sensibilities of 21st-century youth stand out. Should we stay in this problematic reality, run away, become immersed, or solve it? There is no right answer. The authors are messengers,conveying these situations and processes through the minute temperature of language.         The 20s Perspective - Sollim Lee, Cultural Critic ...
  • VOL.91 / 2026.02
[TREND / TOPIC]

Korean Publishing Market Trends in 2025 and Outlook for 2026

Topic   Korean Publishing Market Trends in 2025 and Outlook for 2026   2026.01.05         Trends in 2025: A Year of Digital Transformation and Practical, Stability-Oriented Content   In 2025, Korea’s publishing market underwent noticeable shifts in the ways readers discovered, selected, and consumed books, as digital transformation accelerated and social and economic uncertainty deepened. On the surface, the overall market size appeared relatively stable. Beneath that stability, however, structural changes became increasingly clear: the number of new titles grew significantly, while the average print run per title declined. As supply expanded, the actual market reach secured by individual titles continued to narrow. These changes were further shaped by the expansion of generative AI (Artificial Intelligence) and intensified competition from OTT (Over-the-Top) platforms. Together, t...
  • VOL.90 / 2026.01
[TREND / ONE-LINER QUOTES]

The Attitude of Looking Beneath the Surface

One-Liner Quotes   The Attitude of Looking Beneath the Surface Graphic Designer’s Pick   2026.01.05   Lee Ki-Joon is a graphic designer. He designed covers for books, including Italy, Anyway (Nanda Is Art), You & I, Yellow (Nanda Is Art), and Study is Hard Work (UU Press). He mainly makes books, catalogs, and records, and writes in between. He wrote the essay collections, Excuse Me (Minumsa Publishing) and Sorry For Being a Regular (Delta Time).     Everyone lives with a few hidden selves. It will be nearly impossible to know everything about who we are. The self we are at work is different from the self we are at home; different again with friends, with a lover, when eating together with others, and when eating alone. Some versions of ourselves appear only in certain situations or through certain people, while others never surface at all.In Gaeul in ...
  • VOL.90 / 2026.01
[TREND / KNOWLEDGE]

The Expansion of Korea’s Picture Book Market

Knowledge   The Expansion of Korea’s Picture Book Market   2026.01.05   At some point, Korean picture books began making headlines. Korean authors are now frequent winners of Italy’s Bologna Ragazzi Award, one of the most prestigious prizes in the field. They have also produced award recipients of the Biennial of Illustrations Bratislava (BIB) Award?one of the world’s oldest international picture book festivals, launched in 1967?as well as Sweden’s Astrid Lindgren Memorial Award, often described as the Nobel Prize in children’s literature; the Hans Christian Andersen Award, the highest honor bestowed upon authors and illustrators of children’s literature; and France’s most prestigious children’s literature prize, the Prix Sorci?res. Plus, countless Korean picture books have been exported to countries around the world, earning the love of readers internationally. Most importantly, picture books have become central to Korea’s reading culture, ...
  • VOL.90 / 2026.01
[TREND / TOPIC]

Expanding the World of Books Through Book-Themed Merchandise

Topic   Expanding the World of Books Through Book-Themed Merchandise   2025.12.01   The craze for book-themed merchandise   At bookstores and book fairs across the country, what catches the eye as much as the books themselves these days is book-themed merchandise. From bookmarks, postcards, and stickers to keyrings, T-shirts, book covers, incense, and drip-bag coffee, objects orbiting around books have now become a form of publishing content in their own right. According to Kyobo Book Centre’s statistics, sales of reading accessories in 2024 rose by 28% compared to the previous year. The trend was evident at this year’s Seoul International Book Fair (SIBF), where nearly every publisher’s booth displayed merchandise beside their books, and readers purchased these items with enthusiasm equal to the books themselves.Some criticize this shift, arguing that merchandise is overshadowing books and accelerating the commercialization of publishing. However, the ph...
  • VOL.89 / 2025.12
[TREND / SPECIAL PROJECT]

The Global Hub of Culture and the Arts: London

Special Project   [New Ways of Walking Through Cities ⑫] The Global Hub of Culture and the Arts: London   2025.12.01       Once called “the empire on which the sun never sets,” Britain has seen its tangible influence fade over the two centuries since its golden age in the 19th and 20th centuries, yet its symbolic power remains intact. London, a city that still holds the historical and cultural legacy built during the days of the British Empire, exemplifies this most clearly. This is why tracing the history of London back to its beginnings as the Roman fortress of Londinium is no easy task, for the meanings contained within its past are countless. London is also a city inseparable from one of humanity’s most significant milestones - the Industrial Revolution.During the Industrial Revolution, London was one of the fastest-growing cities in the world in terms of population. Its population, whic...
  • VOL.89 / 2025.12
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