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[TREND / EXPORT CASE]

Success Stories of Japanese Publisher Kobunsha ? Importer of Korean Books

Export Case   Success Stories of Japanese Publisher Kobunsha ? Importer of Korean Books I Want to Die but I Also Want to Eat Tteokppoki, a Book That Targets Young Readers of Japan   2021.11.01   Book Covers of the Japanese Translations of I Want to Die but I Also Want to Eat Tteokppokki 1, 2     The first time I saw I Want to Die but I Also Want to Eat Tteokppokki (HEUN) was in a bookstore on my trip to Seoul in 2018. I stopped in front of the book display shelf without even realizing it, mesmerized by the soft and cozy illustrations and beautiful colors of the cover. That same year in December, the Japanese translation of KIM JI YOUNG BORN 1982 (Minumsa Publishing) attracted public attention at the entrances of many bookstores in Japan. Many works of Korean literature have been translated and published over the years. After The Vegetarian (Changbi) by Han Kang recei...
  • VOL.40 / 2021.11
[TREND / BOOK TRIP]

Cheongju, Chungcheongbuk-do

Book Trip   Cheongju, Chungcheongbuk-do The Active Role Independent Bookstores Play in Leadingthe Regeneration of Urban Culture in the Old Downtown Area   2021.11.01     Chungcheongbuk-do Province is the only province in Korea that does not embody a coastal area. However, in Cheongju, located in the central part of the inland area of the Chungcheongbuk-do Province, is Daecheong Lake, also known as the sea of the inland. Daecheong Lake, with its vastness, provides a rich supply of water, making Cheongju a city of plentifulness with magnificent scenery. You can enjoy a stroll or drive along with the scenery of Daecheong Lake that changes throughout the four seasons. Cheongju has an abundance of tourist locations such as the Cheongnamdae, the presidential villa with the name in Korean that means “Blue House of the South.” It also has a well-preserved earthen fortification representing Korea called Sangdangsanseong Fortress, and Suamgol Village with its old alleys al...
  • VOL.40 / 2021.11
[INTERVIEW / KOREAN PUBLISHERS]

Publisher Hyohyung

Korean Publishers   Publisher Hyohyung Dreaming of a warm city where art breathes   2024.02.19   Publisher Hyohyung has been printing books on architecture, space, and art for 30 years, just like building a house brick by brick. Perhaps the key to this longevity is Hyohyung’s passion for these fields. Indeed, its publishing list is filled with authentic books on architecture, space, and art. Every book is worthy of its own value, but Hyohyung’s books are more valuable to the readers as they are written with the mission of the creators and the sincerity of the writers. Hyohyung plans various content and events so that readers can encode books in their minds and even have experiences through them, and conveys liberal arts knowledge that will help future generations. Following is an interview with Hyohyung, a publishing house that produces books with the utmost sincerity so that the scent of art can permeate our daily lives, and so that our society ca...
  • VOL.67 / 2024.02
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.01.03   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-2103 / Region...
  • VOL.42 / 2022.01
[TREND / TOPIC]

Observing the Stature of K-Literature Through Foreign Literary Awards

Topic   Observing the Stature of K-Literature Through Foreign Literary Awards   2021.10.05   Korean literature was first introduced to foreign countries in the late 19th century. However, it wasn’t until after works of Korean literature started receiving literary awards abroad that they were translated and published full-scale in foreign countries, attracting foreign readers and grabbing the interest of major publishers and publishing agencies in foreign countries.Some awards have been given to works of Korean literature since the early 2000s, but ever since Please Look After Mom by Shin Kyung-Sook received the Man Asian Literary Prize, works of Korean literature have continuously been winning literary prizes, and the number of those prizes have been increasing as well. Since 2012, when Castella by Park Min-Gyu received the Japan Translation Award in 2015, and The Vegetarian by Han Gang was the winner of the Man Booker International Prize in 2016, interest in Korean li...
  • VOL.39 / 2021.10
[TREND / SPECIAL PROJECT]

Food for Thought on Careers, Truthfully Portrayed in Essays

Special Project   Food for Thought on Careers, Truthfully Portrayed in Essays The Second Character Outshines the Main Character   2021.10.05   Anyone can dream of many different kinds of life. This is because it’s part of human nature to struggle with wholly expressing yourself in just a single way. Recently, there has been a hot trend of second characters (a term referring to a new or different version of yourself) being used by individuals to express each of their unique, respective identities. One of the trending ways of doing this includes essays. This refers to writing and publishing essays that portray the joy, anger, sorrow, and pleasure one feels in the workplace while weaving one’s work characteristics clearly into the essays. With the increasing popularity of essays in the publishing market, “career essays” on the truthful experiences and stray thoughts one has in the workplace are also booming. There’s a so-called genre of writing, “Jobssay,” ...
  • VOL.39 / 2021.10
[INTERVIEW / KOREAN PUBLISHERS]

Hakgojae Publishers

Korean Publishers   Hakgojae Publishers Turning the Old Into the New, Towards a Broader, Richer Future   2023.12.04   A new trend in Korea - newtro (a newly coined word combining “new” and “retro”) - has recently become popular among the younger generation. It is about finding new meaning and charm in old things and enjoying them as a culture. But even before the word newtro was created, there was a publishing company that worked tirelessly to promote the beauty of Korea on the global stage with such a spirit. Hakgojae Publishers, a publisher founded in 1991, has been at the forefront of exploring Korean culture and beauty for over 30 years. It is also a company that cherishes the past yet gradually broadens its horizons according to the changing demands of readers and the needs of the times, receiving encouragement and acclaim from Korean readers beyond recognition. Hakgojae Publishers, which has been committed to promoting the true beauty of Ko...
  • VOL.65 / 2023.12
[INFORMATION / BEST SELLERS]

1st Week, November 2021

Best Sellers   1st Week, November 2021 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2021.12.06   It's the first week of November, and we're just one step ahead of the end of the year. And there's one book that has ranked first along with Trend Korea 2022, which has not conceded its place since last month ? World History Read Backwards, written by Rhyu Si-Min, a bestseller writer. Since its first edition published in 1988, it has been a frequent favorite of Korean readers. This revised edition includes a complete change. The book World History Read Backwards, which has gone through a comprehensive revision since its first publication in the past century, contains events of the 20th century that could not be covered in the previous edition. As the "first edition" was created by writer Rhyu Si-Min who has "the power of story" that captivated a million readers, World History Read Backwards is still touching the hearts of Korean readers from 33...
  • VOL.41 / 2021.12
[TREND / TOPIC]

The MZ Generation Reads New Non-Fiction

Topic   The MZ Generation Reads New Non-Fiction   2021.09.06   When did the golden age of non-fiction begin?   There is a genre that boasts of being at the best place in the bookstores. It is non-fiction, in particular essays, a genre where people speak frankly about their personal stories."The golden era of non-fiction has arrived" has become too clich?. Essays were once treated as "useless writings" until the beginning of the 2000s, when novels or books about money and economics prevailed in the markets. However, as mega-hit essay collections emerged entering the 2010s, such underestimation dissipated. Publishers, who belatedly realized that essays make money, have begun to fiercely launch essay collections into the market.For example, Kim Nan-Do’s You Become an Adult After Wavering for Thousand Times (Munhakdongne Publishing), Hyemin Sunim’s The Things You Can See Only When You Slow Down (Suo Books), Lee Byung-Ryul’s Attraction (Dal Publishers), and Lee Oi-Su...
  • VOL.38 / 2021.09
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2021.12.06   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA         Agency ...
  • VOL.41 / 2021.12
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