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[TREND / EXPORT CASE]

Cases of education materials developed and distributed for overseas Korean learners

Cases of education materials developed and distributed for overseas Korean learners   2021.03.08     Development of various educational materials for learning Korean customized for different purposes and levels   The demand for learning Korean overseas is growing steadily with the spread of the Korean Wave across the world. While various education materials for Korean learners are under development, this article introduces the best materials made by the King Sejong Institute Foundation, the representative organization contributing to the spread of Korean language and Korean culture.   Sejong Korean, Sejong Korean Conversation, Sejong Korean Conversation Workbook   Sejong Korean Vol. 1-8 is an integrated series developed to help people understand Korean culture while improving their overall Korean skills (speaking, li...
  • VOL.32 / 2021.03
[TREND / BOOK TRIP]

Bookstores that Create Books and Culture

Bookstores that Create Books and Culture Places matured by books, for books, and with books   2021.03.08     Publishers and bookstores might be different in that publishers “make books” while bookstores “sell books,” but the common attribute of the two is that they give joy and helpful knowledge to people through books. This is the medium that connects publishers and bookstores, while it is a gift for readers. Meanwhile, the solidarity between independent publications and bookstores is notably stronger than any other. They contribute greatly to the spread of the cultural trend that respects individuals’ preferences, and unique characteristics as independent publications set the stage for their stories to be heard, and independent bookstores mature with their own unique color.As such, as the two pursue a common goal, more bookstores are carrying out publishing at the same time. Some of them publish books or magazines that embody the bookstore’s unique color. Some o...
  • VOL.32 / 2021.03
[INTERVIEW / KOREAN AUTHORS]

Writer Bora Chung

Korean Authors   Writer Bora Chung A Creative and Fun Storyteller Who Mesmerized the World   2022.06.07   While Korean content ? or so-called K-content ? is at the center of global attention these days, K-publishing has joined the hot wave. Led by works that have won international prizes, various Korean publications are being globally recognized with rising interest and popularity. Also, Korea’s publishing industry is once again receiving much attention as Cursed Bunny (Arzak), a short-story collection written by Bora Chung, was nominated for the Booker Prize, a prestigious literary award. Author Bora Chung writes stories with the maximum charms of SF fiction using her abundant imagination and fresh topics. Following is an interview with Bora Chung, who expressed her works as “fiction that explores the border between reality and virtual reality.”   ⓒArzak     Please introduce yourself to our subscribers.   Hel...
  • VOL.47 / 2022.06
[INTERVIEW / KOREAN PUBLISHERS]

Woongjin ThinkBig

Korean Publishers   Woongjin ThinkBig Publishing Spectrum Expanding with High-Quality Content   2022.05.02   In every social aspect, we talk about role theory. Faithfully fulfilling a role appropriate for each position positively impacts society as a whole or the entire field, and will inevitably be exerted as a power to seek opportunities to grow together. Woongjin ThinkBig's Book Business Headquarters, which plays a leading role as a genuine general publishing house, has published books of various kinds throughout a long history. Furthermore, in the rapidly changing publishing market, new businesses that can chart a plan for the future are expanding. Following is an interview with Woongjin ThinkBig's Book Business Headquarters, which is actively responding to the development of new markets in the publishing industry by publishing books that meet the needs of the times and expanding the scope of the publishing market.   Logo of Woongji...
  • VOL.46 / 2022.05
[INFORMATION / #K-BOOK]

#Celebrity’s Essay

#Celebrity’s Essay KPIPA Introduces K-Books for Global Publishing Markets through K-Book Platform 2021.06.07   It’s Not Over Yet 1. Publication Details   Title | It’s Not Over YetAuthor | Kim YeonkoungPublisher | kayun Publication Date | 2021-03-12ISBN | 9788968970870No. of pages | 280Dimensions | 140 * 210   2. Copyright Contact   Name | Kang HunEmail | 2001nov@naver.comPhone | +82-2-858-2217   3. Book Intro   A world-class volleyball player whose top-level skills are acknowledged by everyone, Kim Yeon-koung has created a sensation in the Korean volleyball world with her overwhelming performance in attack and defense, which is made possible by her outstanding physical attributes. Kim has captivated people with her witty talk and girlish charm. This book talks about how Kim Yeon-koung has been able to grow into the only global star in the history ...
  • VOL.35 / 2021.06
[INFORMATION / AGENCY LIST]

Agency list

Agency list   2021.06.07   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA  ...
  • VOL.35 / 2021.06
[TREND / TOPIC]

Bestseller Keyword - Money

Bestseller Keyword - Money In 2020, Readers Chased After the Flow of Money   2021.02.08       The Asian Financial Crisis that broke out in 1997 may have sparked the recent publishing trend of “money” and “wealth” in Korea. At this time when all the conventional wisdom of getting a good job, earning money, and pursuing a stable life without debts has broken, books such as Rich Dad Poor Dad (Minumin) that suggest a new perspective that debt can also be an asset claiming that people need to study about money, and Who Moved My Cheese? (Jinmyoung) that gives a lesson that only those that have overcome fear and adapted to changes can go through challenges, caught readers’ attention. Then, the “get rich fever” in 2002, best represented by the commercial copy - “Hope you become rich!” - of a credit card company, strongly struck the publishing market. Readers, who became anxious due to restructuring in their company, early retirement, and the burden of inflation-dr...
  • VOL.31 / 2021.02
[TREND / SPECIAL PROJECT]

K-Clothes Culture

K-Clothes Culture Beautiful Traditional Attire, Hanbok, Embodies the Spirit and Soul of the Korean People   2021.02.08       The world is taking a greater interest in “Hanbok,” the traditional attire of Korea, along with Korean content going viral across the world. Top K-pop groups BTS, Black Pink, and ITZY have uploaded music videos and choreography videos on YouTube wearing traditional and reinterpreted Hanbok, which focused their global fans’ attention on the attire. Also, the promotional video “Feel the Rhythm of Korea: SEOUL” made by the Korea Tourism Organization featured a mixture of Western and Eastern touches while fully reflecting the unique joy and traditions of Korea. While receiving comments that the attempt was so “hip,” the Dokebbi (goblin) costume people wore in the video naturally drew people’s attention. The reaction of foreigners who saw Korea’s traditional outfits through OTT programs is strong as well. For example, Korea’s traditional...
  • VOL.31 / 2021.02
[TREND / EXPORT CASE]

Export Cases of Language Books Developed in Korea

Export Cases of Language Books Developed in Korea   2021.02.08       It is not an exaggeration to say that most language books developed in Korea are focused on English education and that most of the exported books are English books for children and elementary schoolers. Language books made in Korea consist of multiple series and are categorized into different age groups and levels, not to mention the content and services provided alongside them. However, no matter how good the books are organized in the demanded style of overseas buyers and consumers, it is difficult for them to end up signing a sales contract.Yet, there are still many cases where language materials made in Korea are exported to other countries. It is thanks to several distinct characteristics they have that they have such strong competitiveness. In the 1980s, there were not many language books solely made by Korean publishers, and in most cases, they imported or processed those of famous overseas...
  • VOL.31 / 2021.02
[INTERVIEW / KOREAN AUTHORS]

Dr. Oh Eun-Young

Korean Authors   Dr. Oh Eun-Young Korea's favorite mentor, helping everyone grow with her warm messages   2022.05.02   Dr. Oh Eun-Young, a psychiatrist who gives magically fitting solutions to a situation, is often referred to as Korea's favorite mentor nowadays. Dr. Oh is also an active writer. Since her books can help people get clear answers when not able to consult directly, Dr. Oh's writings are valuable to many. Dr. Oh's books are effective prescriptions to people living in the current era as she sometimes blatantly denounces and other times gives words of comfort when people ask for advice on everyday worries and issues. Dr. Oh writes books to give people a helping hand to grow mature as they walk the long and weary life journey. We had a chance to interview her.     Please say hello and introduce yourself to the readers.   Hi everyone. I am Dr. Oh Eun-Young. From golden children (geumjjogi, a name used to call childre...
  • VOL.46 / 2022.05
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