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The “Contactless” Marketing Trend in the Era of COVID-19

The “Contactless” Marketing Trend in the Era of COVID-19 2021.04.05 The pandemic has changed the publishing industry The virus, COVID-19, struck global industries and economies in January 2020. Our daily life has changed completely as well. The schools’ administration system almost froze as all the schools postponed the new semester. Libraries, art museums, museums, and stadiums had to close due to social-distancing. Schools that postponed the new semester a couple of times chose to open classes online. Publishers had to grope in the dark, putting a halt to publications or promotions of new titles that they have long been preparing for. It was a total nightmare. While all the cultural markets were engulfed in endless darkness, it was yet good news that the book market saw a relatively satisfactory performance. The virus-driven shock to offline bookstores was dire. However, for online bookstores, their sales record soared, led by children’s and teen boo...

VOL.33 / 2021.04

[TREND / SPECIAL PROJECT]

K-Thriller

K-Thriller The True Suspense of Genre Literature in Korea 2021.04.05 The warm, cozy wind tickles our noses. It’s spring, a good season to read books. Enjoying the warmth of the sun, how about grabbing a genre novel you like, such as Sci-Fi, fantasy, romance, or martial arts, and go out to read? Particularly recommended are genre literature thrillers, mystery, and crime stories that give just the right tension and vitality to your mind and body on such drowsy days. They not only open your eyes wide but with twists entangling each other, the enthralling, cool books will lead you deeper into the world of books. In this chapter, we would like to introduce to you some of the thriller, mystery, and crime fiction that represent Korea. Korea’s genre literature can make readers sympathize and become immersed into a story through the delicate description of emotions. Feel the chill down your spine: Full-length horror & thriller novels T...

VOL.33 / 2021.04

[INTERVIEW / KOREAN AUTHORS]

Writer Kim Won-Young

Korean Authors Writer Kim Won-Young Write, Dance, and Desire 2022.09.05 There are diverse uncharted spaces in our worlds. Unfortunately, many have biases against unknown areas or make reckless decisions about what they see from the outside. In times when the few have little ground to stand by due to the views of the majority, there are those who dream of an era in which anyone can desire. Writer Kim Won-Young continues to change desires into reality as he transforms himself into a lawyer, a stage actor, a writer, and a dancer. He listens to the voices of people in the margin, including those with disabilities, supports their voices wholeheartedly, and hopes that everyone is the subject of their beauty. Following is an interview with writer Kim Won-Young who ceaselessly writes, dances, and expresses his desire for everyone to be harmonized and recognized as they are. We are happ...

VOL.50 / 2022.09

[INTERVIEW / KOREAN PUBLISHERS]

Moksu Publishing Company

Korean Publishers Moksu Publishing Company Knowledge that Saves the World, Just Like Trees and Water 2022.08.01 Carpenters use wood to create furniture, tools, and other daily necessities. Likewise, Moksu Publishing Company (Moksu has two different meanings in Chinese characters: 木水 (moksu, trees and water in Korean); 木手 (moksu, a carpenter in Korean)) or Moksu Chaekbang (literally “a bookstore of trees and water” in Korean), which marks its 9th anniversary this year, has been publishing books necessary for everyday lives, as its name implies. Driven by the commitment and passion toward ecology and the environment, the company has been actively bringing out books in those fields. At a time that requires even more attention to the environment, the publisher strives to convey to readers that all living things are symbiotic and connected. We had a chance to interview Jeon Eun-Jeong, CEO of Moksu Publishing Company, who explores ways to help people take a...

VOL.49 / 2022.08

[INFORMATION / KOREAN TRANSLATOR]

Jamie Chang

Jamie Chang 2021.07.05 Contact ? E-Mail: jjf@ewha.ac.kr Professional Experience ? Freelance Translator and Editor (June 2007 - present) ? LecturerGraduate School of Translation and Interpretation.Ewha Womans University. Seoul, South Korea. (Fall 2013, Fall 2015 - present)Translation Academy.Literature Translation Institute Korea. Seoul, South Korea. (Spring 2017 - present) Achievements and Awards Translation Grants, Korea Literature Translation Institute. ? Mouthwatering, by Kim Ae-ran. (2008) ? The Wizard Bakery, by Koo Byung-mo. (2011) ? The Great Soul of Siberia, by Park Soo-yong. (2014) Korea Times Modern Literature Translation Award. ? Commendation Pr...

VOL.36 / 2021.07

[INFORMATION / #K-BOOK]

#Fantasy Webnovel

#Fantasy Webnovel KPIPA Introduces K-Books for Global Publishing Markets through K-Book Platform 2021.07.05 Dungeon Predator 1. Publication Details Title | Dungeon PredatorAuthor | Ho DamPublisher | Breathe Company Publication Date | 2017-02-10ISBN | 9791162024881 2. Copyright Contact Name | Lee HaneulEmail | sky@breathe.co.krPhone | +82-3443-7312 3. Book Intro Nicknamed the ‘human dragon,’ the protagonist of this story is a talented pro gamer who falls into a coma for two years due to a car accident. He fortunately recovers but finds his life in disarray, with his house sold and debt piled up. What’s more, the servers for his favorite game have been shut down, so he’s out of options for making the money he desperately needs. He begins working out and prepares to start a new game. * k-book.or.kr/user/books/books_view?idx=4911 ...

VOL.36 / 2021.07

[TREND / EXPORT CASE]

Popular Korean Webtoons in the US

VOL.33 / 2021.04

[TREND / BOOK TRIP]

Daegu, Gyeongsangbuk-do

Daegu, Gyeongsangbuk-do A City Infused with the Scent of Books 2021.04.05 Daegu Metropolitan City, located in the southern part of Gyeongsangbuk-do, is an inland basin where mountains, forests, springs, and wetlands make beautiful harmony. Being the epitome of “harmonious coexistence,” Daegu boasts a cordial mixture of fancy townscape and beautiful nature, where the past, present, and future coexist. You can also find unique streets where businesses in the same industry came together and formed their own market. The best examples are the automobile component street in Namsan, famous for its street motor show, glasses street which is one of the top 3 glasses production sites in the world, and the jewelry street where around 200 jewelry shops are lined up. And if you walk down the 100-year-old Hyangsoo road around Namsan, you will come across “Daegu Printing Street,” which shows the history and friendliness of the printing culture and gives the city its r...

VOL.33 / 2021.04

[INTERVIEW / KOREAN AUTHORS]

Writer Yoo Sun-Kyong

Korean Authors Writer Yoo Sun-Kyong Facing Your Emotions and Naming Them 2022.08.01 We express our feelings through writings in the form of journals or texts. While writing, we think of words to describe the emotion with the question, “How am I feeling now?” and organize our thoughts. Words like angry, sad, or happy are used to express emotions. Still, we need more diverse expressions and phrases to describe the feeling in detail. Yoo Sun-Kyong, an author who is loved for her best sellers Emotional Vocabulary (Annes’ Library) and Vocabulary of Adults (Annes’ Library), focuses on putting names and expressions on feelings and lets readers face the feelings they disregard. So, let us take time to listen to her stories and see what our emotions tell us. We are happy to have the writer Yoo Sun-Kyong in our webzine. Please introduce yourself to our readers. Hello, readers ...

VOL.49 / 2022.08

[INFORMATION / INFO]

Overseas Publication Grants 2021

Overseas Publication Grants 2021 Grants awarded in 2021 2021.07.05 The Publication Industry Promotion Agency of Korea (KPIPA) has carried out this year’s “Overseas Publication Grants” to promote the overseas advancement of Korean publications. The “Overseas Publication Grants 2021” has provided partial grants to overseas publishers who have published or are planning to publish Korean content under contract with Korean publishers. Criteria for assessment were quality of contents, marketability, and ability of the publisher. Different amounts of grants will be provided depending on the region (Europe, US, UK, China, Japan, etc.). Following is the grant-winning work of the “Overseas Publication Grants 2021.” Where is Grandma? Writer | An EunyoungPublisher | A thousand hopeGenre | Children’s bookTranslated Language | Traditional ChineseAwarded Publisher | Alvita Publishing Co., LtdISBN | 97898...

VOL.36 / 2021.07

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