K-Book Trends -

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[TREND / TOPIC]

Topic The Power of K-Readers Over K-Books A Report from the 1st Busan International Children’s Book Fair 2025.01.06 The banner of the 2024 Busan International Children’s Book Fair An international children’s book fair in Busan, Korea? On November 28, the 1st Busan International Children’s Book Fair kicked off at BEXCO in Busan. As the first international children’s book fair to be held in Korea, it was themed on the imaginary land of Laputa, the floating kingdom in the sky that Gulliver traveled to in Gulliver’s Travels. The book fair attracted 193 exhibitors and 118 authors and speakers from 16 countries, including domestic and international publishers and organizations specializing in children’s books. Also, more than 150 side programs took place. All beginnings are both exciting and nerve-wracking. The fact that an international children’s book fair, symbolized by Bologna, is being held in Busan, ...

VOL.78 / 2025.01

[TREND / EXPORT CASE]

Spreading Its Wings To the World: The Seoul Letter Shop

Export Case Spreading Its Wings To the World: The Seoul Letter Shop 2025.01.06 On October 12, 2023, I received an email from Shinwon Agency, Korea’s first copyright export agency. They wanted to meet me at the Frankfurt Book Fair. I was going to be there, so we agreed to meet on October 19. This was about a month after I had sent them a cold email looking for an export partner. Within that month, I sent them a cover letter for my publishing house, met with them to introduce my publication lineup, and passed on additional materials about the works they were interested in. Among them was a proposal for The Seoul Letter Shop (TXTY), including a synopsis.It felt interesting and fateful that two Korean companies would be meeting in Frankfurt on October 19, 2023, to talk about working together. Shinwon said that there was a lot of interest from Anglo-American partner agencies and offered an exclusive agreement for The Seoul Letter Shop. I was flabbergasted becau...

VOL.78 / 2025.01

[TREND / TOPIC]

Poetry Collections: The Trend of the Era and the Compass of the Heart

Topic Poetry Collections: The Trend of the Era andthe Compass of the Heart 2024.12.02 The rise of Korean poetry and its global takeoff There have been a number of “unusual” scenes in Korean literature in recent years. If I told you that Korean poetry is at the center of it, would international readers believe me? The proportion of readers in their 20s and 30s buying poetry books is increasing. The share of teenagers is also increasing, not to mention the number of poetry books being published. It is no longer strange or unfamiliar to see people transcribing poems. There are even bookstores in Korea that sell only poetry books. It’s a curious thing. Haven’t we all moved on to YouTube, TikTok, and Netflix? The thing that’s being “unlocked” should be smartphones, not poetry books, isn’t it?The year 2024 is poised to be a monumental year in Korean literary history. It is 100 years since the publication of Chu Yo-Han’ first p...

VOL.77 / 2024.12

[TREND / KNOWLEDGE]

Korean Publishing Market’s Trends in 2024 and Outlook for 2025

Knowledge Korean Publishing Market’s Trends in 2024 and Outlook for 2025 2024.12.02 Trends in 2024: Questioning life, fandoms, and Nobel Prize in Literature Philosophy and psychology books have dominated the Korean publishing market, with Reading Schopenhauer at Forty (Uknowbooks) topping the overall bestseller list through August. Also, 11 of the 30 bestselling fiction titles in the first half of the year were “rebound” titles, meaning they were published more than 10 years ago. In addition, the nonfiction category returned to growth after 4 years of decline, and the cases of books becoming bestsellers after being recommended by celebrities increased.Reading Schopenhauer at Forty has continued to grow in popularity this year after being featured on a TV entertainment series last year. The autho...

VOL.77 / 2024.12

[TREND / BOOK TRIP]

The Hometown Scenery That Became the Literary Roots of a Modern Boy

Book Trip [A Trip to Literary Museums ⑥] The Hometown Scenery That Becamethe Literary Roots of a Modern Boy Pyeongchang-gun, Gangwondo: Gasan (可山) Lee Hyo-Seok Memorial Hall 2024.10.07 Fall in Pyeongchang begins with the white buckwheat blossoms. The buckwheat fields that cover the vast expanse of Bongpyeong-eup in white create a dreamlike beauty in combination with the blue sky. In his novel When Buckwheat Flowers Bloom, writer Lee Hyo-Seok described this view as “I could hardly breathe in the soft moonlight as if it were sprinkled with salt.” Pyeongchang hosts the “Hyoseok Culture Festival” to spotlight the literary world of Gasan (Lee’s pen name) Lee Hyo-Seok, including When Buckwheat Flowers Bloom in September, when you can stroll through a field of buckwheat flowers as if you were walking into a scene from the novel. It’s a great example of how a writer’s masterpiece can have a profound impact on local culture. Ou...

VOL.75 / 2024.10

[TREND / TOPIC]

Korean Readers’ Picks in the First Half of 2024

Topic Korean Readers’ Picks in the First Half of 2024 2024.09.02 According to the “2023 National Reading Survey” announced by the Ministry of Culture, Sports, and Tourism in Korea, the overall reading rate was observed to be 43.0%, the lowest since the survey was initiated in 1994. This means that 6 out of 10 adults don’t even read a single e-book or audiobook, let alone a paper book. The shrinking of the reading population, which forms the foundation for the publishing market, and the aging population have been issues in Korea for quite a long time. However, it was indeed a shocking figure for the publishing industry as it expected to see a steady increase in the reading population since it enjoyed a boom during the pandemic compared to other industries.In the first half of the year, the reduction in newly published titles, driven by a contracting publishing market, alongside the enduring popularity of long-time bestsellers, played a si...

VOL.74 / 2024.09

[TREND / BOOK TRIP]

The Great Legacies of Two Literary Masters of Modern Times

Book Trip [A Trip to Literary Museums ⑤] The Great Legacies of Two Literary Masters of Modern Times Busan Metropolitan City: Yosan Kim Jung-Han Literary Museumand Hyangpa Lee Juhong Literary Museum 2024.09.02 A writer’s legacy can sometimes become an important cultural asset for a region as it incorporates various stories. In this month’s issue, Book Trip travels to Busan, Korea, where you can feel a rich sense of literature. Busan, with its abundant tourist offerings such as the sea, movies, and modern cultural heritage, has a presence in literature that is second to none. The two pillars of Busan’s literary scene are Kim Jung-Han, who has intensely depicted modern life in his novels related to the region, and Lee Ju-Hong, whose works span a wide range of genres, including children’s literature, poetry, novels, and plays. The scent of their literature is wafting through the city, which has been a source of emotional support for people ...

VOL.74 / 2024.09

[TREND / SPECIAL PROJECT]

Korean Folk Tales and Picture Books: Spreading Korean Culture into the World

Special Project [English Books in Korea ③] Korean Folk Tales and Picture Books:Spreading Korean Culture into the World Introduction of Korean folk tales and picture books published in English 2024.08.05 Since its founding in 1963, “Hollym,” the English-language brand of “Hollym Corp., Publishers,” has been publishing and exporting English-language books introducing Korean culture to the world with the catchphrase, “Books on Korea to the World.” In 1977, it established a local subsidiary, “Hollym International Corp.” in New Jersey in the US, and has set up overseas distributors around the world to accelerate book exports.From the late 1900s to the early 2000s, not many people knew where Korea was located, or even if it existed at all. It was a difficult time for people to make a living, so the domestic publishing industry could not be developed systematically; it was rare for Korean books to be exported and translated and published i...

VOL.73 / 2024.08

[TREND / EXPORT CASE]

Factors Behind the Success of Korean Webtoons and Webnovels in the Global Marketplace

Export Case Factors Behind the Success of Korean Webtoons and Webnovelsin the Global Marketplace Based on the Southeast Asian market, including Thailand 2024.08.05 Korean webtoons and webnovels are making waves in the global content market. In particular, they are drawing global attention with great success in Southeast Asian countries, such as Thailand.The scalability of secondary use of IP is the most notable factor these days. Many webnovels and webtoons are being adapted into various media, such as dramas, movies, and games, providing publishers and media companies with additional opportunities for monetization. This, coupled with the influence of the Korean Wave, is creating a synergistic effect. The global popularity of K-Pop and Korean dramas has increased worldwide interest in Korean culture, and this has naturally led to a greater interest in Korean webnovels and webtoons. As you can see in the image below, this is clearly evident in the statistics...

VOL.73 / 2024.08

[TREND / SPECIAL PROJECT]

Want to Know More About Korean Architecture?

Special Project [English Books in Korea ②] Want to Know More About Korean Architecture? 2024.07.01 I start this article with the confession that writing an introduction to English books on Korean architecture is perhaps even more challenging than writing an English book on Korean architecture itself, primarily because the absolute number of such books is so small. Considering the fact that the Korean architecture market is not small at all, that many of the world’s leading architects have left their legacies in Korea, and that Korea has consistently participated in international architectural events such as the Venice Biennale, this is somewhat surprising. This is even more true when we consider that there are a significant number of people in the Korean architectural community who have had first-hand experience in other countries through studying or working abroad and are familiar with foreign languages. For a country that exports so many th...

VOL.72 / 2024.07

VOL.78/2025.01

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