K-Book Trends -

Search word : "Munhakdongne", Search result : 185

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How Book Club Platforms Captivate Readers

Topic How Book Club Platforms Captivate Readers 2024.03.11 It is the age of communities. From sneaker manufacturers to franchise cafes, companies are putting as much effort into building communities as they are into making things. Gathering loyal fans in one place to generate buzz and feedback has become a proven business strategy in an environment where we are bombarded with information and products. The publishing industry is no exception. Publishers and bookstores are opening cafes and book clubs, creating apps, and publishing newsletters. They reward book club members with exclusive editions of books and merchandise to give them a sense of belonging, or even let them choose the cover design of a new book.Beyond the business strategy of the publishing industry, the importance of book-reading communities is growing every day in the overall book culture ecosystem. There is something contagious about people’s activities. If you are surround...

VOL.68 / 2024.03

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More and More Chinese Readers Are Starting to Pay Attention to Korean Literature

Export Case More and More Chinese Readers Are Starting toPay Attention to Korean Literature 2024.03.11 First, let me introduce Xiron Books. Xiron Books is one of the representative brands of China’s mass book companies, and it is also one of the book brands widely loved by readers. Xiron Books always adheres to the value of “good book = social value + cultural value + commercial value” and is committed to providing “good copyright, good content, and good products.” Xiron’s first publication of Korean literature was Kim Jiyoung, Born 1982 (Minumsa), a Korean novel published in simplified Chinese in 2019, which portrays various issues women may encounter through the life of the protagonist Kim Ji-young. In the increasingly heated gender discourse, it quickly became a bestseller.Starting with Kim Jiyoung, Born 1982, in recent years, Xiron has established a Korean literature editing studio, publishing The Crucible (Changbi) in 2020, Please Look After Mom ...

VOL.68 / 2024.03

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2023 Publishing Statistics & 2024 Publishing Market Outlook

Publishing Industry 2023 Trends in the Korean Publishing Market and 2024 Forecast 2024.01.02 2023 Trends: Growth in self-help, comics, and parenting books As the COVID-19 pandemic turned endemic in the spring of 2023, travel books saw a resurgence in popularity. The popularity of anime such as Slam Dunk has led to increased sales of manga, and popular YouTubers have joined the publishing market using manga characters. In addition, books by popular writers for grown-up readers, such as physicist Kim Sang-Wook, have been transformed into children’s educational comics. * K-Book Trends Vol. 42 – Go to the interview of writer Kim Sang-Wook In addition, despite recording the world’s lowest birth rate, the popularity of books on raising children in Korea has increased. While the market for marriage, family, pregnancy, and childbirth has decreased, the market ...

VOL.66 / 2024.01

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2020-2022 Bestsellers: Korean Fiction

Publishing Policy 2020-2022 Bestsellers: Korean Fiction 2023.10.04 Bestsellers in Korean Fiction from 2020 to 2022Let’s take a look at which books were loved by readers, as well as those that were noteworthy in each year! 2020 1 Dallergut Dream Department Store 2 Almond 3 If We Cannot Move at the Speed of Light 3 I’ll Find You on a Beautiful Day 5 School Nurse Ahn Eunyoung 6 From Sisun 7 Human Acts 8 Mail from Mailbox No. 110 8 ...

VOL.63 / 2023.10

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Winning and Nominated Works for International Literary Awards in 2022

Publishing Policy Winning and Nominated Works forInternational Literary Awards in 2022 Korean Literature Recognized Worldwide for Its Literary Value 2023.09.04 With growing global interest in Korean literature, books are being published in translations in a variety of fields.Here are the Korean literary works that have been recognized internationally for their literary value in 2022! Counterattack at Thirty (written by Sohn Won-Pyung, published by EunHaeng NaMu Publishing) - Winner of Japan’s Booksellers’ Award for Translated Fiction - A novel centered on a thirty-year-old protagonist who struggles to cope with the contradictions of institutional authority and exploitative structures in everyday life. ...

VOL.62 / 2023.09

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Reader-friendly Publication Marketing

Publishing Industry Reader-friendly Publication Marketing 2023.05.02 Readers living in 2023 no longer get the latest news through book reviews in newspapers or advertisements. Instead, most of them purchase books through influencers on Instagram, YouTube channels, and book clubs and newsletters managed by publishing houses. As a result, more readers are meeting books through faster, friendlier, and more familiar channels.As an editor making book-review magazines in online bookstores, there’s one question that I always ask readers that buy 2 to 3 books every month - “Where do you get the news about the latest books? Are there times when you buy books recommended by other readers?” As a result, heavy readers were subscribing to newsletters of at least five publishing houses and were following dozens of authors they like on Social Media. Publishing companies, of course, have ...

VOL.58 / 2023.05

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Domestic Video Content Originating from Literature

Publishing Industry Domestic Video Content Originating from Literature 2023.04.03 We are living in an era of stories. In the 21st century, humans, who have evolved through tales, start their lives in stories, experience mood changes like a roller coaster, and consume numerous stories based on how they feel and what they like. Global OTT dominates our pastime these days. Netflix, the world’s largest OTT platform, has 220 million paid subscribers. One noticeable fact is that more than 60% of paid subscribers of Netflix in 2022 watched at least one Korean content, which proves the prowess of Korean products. Netflix released this year’s lineup, and there are a whopping 28 pieces from Korea, starting with its original series, “The Glory.” Netflix seems to be invested in Korean content after gaining 1 trillion ...

VOL.57 / 2023.04

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Publishers’ Book Clubs

Publishing Policy Publishers’ Book Clubs 2022.11.07 Where the hearts of book lovers gather: Publishers’ Book Clubs Book clubs are a paid service run by publishers to offer a high-quality reading environment to readers. At book clubs, you can: • Read books and share opinions with various people • Find a hidden story in the book that you read • Purchase merchandise related to the books you read Read with a loving mind for books, and start a new reading life!We introduce to you various book clubs run by publishing houses in Korea! Minum Book Club - Share opinions with other readers - Participate in book talks with authors and lectures - Get 3 book-club edition books and 3 giveaway books ...

VOL.52 / 2022.11

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Trends in the Publishing Market in the First Half of 2022

Publishing Industry Trends in the Publishing Market in the First Half of 2022 2022.08.01 People are still reeling from the aftermath of the COVID-19 pandemic, which has swept the world over the past three years. Korea has been rapidly taking actions to return people’s daily lives to how they were before the pandemic. Such efforts can be seen through major terms commonly used in news outlets, such as “endemic” and “post-COVID.” Also, in early June, the Seoul International Book Fair was held at COEX on a large scale after a three-year absence, attracting approximately 100 thousand visitors. What’s more, lectures and autograph signing events of writers that had halted due to the social distancing policy have begun to take place again. It also seems that publications, book sales, and book-related programs are beginning to revitalize.Books related to “endemic” include From Pandemic to Endemic (Dongasia Books), written by researchers at the Institute for ...

VOL.49 / 2022.08

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Newsletter of Korean Publishers

Publishing Policy Newsletter of Korean Publishers 2022.05.02 A Pleasant Book Letter in My Mailbox, Publishers’ NewsletterPublishers’ Newsletter - Newsletters popular for their high-quality content about books, which has gone beyond the purpose of promoting sales. ✓ Introduction of new titles ✓ Knowledge and information ✓ Editors’ stories ✓ Creation of a book community ✓ Two-way communication If you are a reader, don’t miss out on fresh news about books!We introduce you to the newsletter of Korean publishers! #Minumsa #Hanpyeon - A letter of humanities in everyday life shorter than books#Munhakdongne #WeLovePoems - Two poems a week for poem lovers#UU_press #BoreumUU - The behind-the-scenes of those working in the world of bo...

VOL.46 / 2022.05

VOL.69/2024.04

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