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[TREND / SPECIAL PROJECT]

Non-fiction on Emotions Selected by Critics Across Generations

Special Project   Non-fiction on Emotions Selected by Critics Across Generations     2026.03     For the March issue Special Project, we feature a total of four non-fiction books on emotions, with one title selected by a critic representing each of the four generations. The theme of this issue focuses on emotional exploration, introducing a curated selection of books that delve into seclusion and isolation, the journey toward self-identity, the process of reaching adulthood, and various narratives regarding the human body.         The 20s Perspective – Sollim Lee, Cultural Critic   “Faint, Yet Not Gone: Existential Presence”   Faint Existences   Emotions harden when left untended. Left unexplained ...
  • VOL.92 / 2026.03
[TREND / TOPIC]

Expanding the World of Books Through Book-Themed Merchandise

Topic   Expanding the World of Books Through Book-Themed Merchandise   2025.12.01   The craze for book-themed merchandise   At bookstores and book fairs across the country, what catches the eye as much as the books themselves these days is book-themed merchandise. From bookmarks, postcards, and stickers to keyrings, T-shirts, book covers, incense, and drip-bag coffee, objects orbiting around books have now become a form of publishing content in their own right. According to Kyobo Book Centre’s statistics, sales of reading accessories in 2024 rose by 28% compared to the previous year. The trend was evident at this year’s Seoul International Book Fair (SIBF), where nearly every publisher’s booth displayed merchandise beside their books, and readers purchased these items with enthusiasm equal to the books themselves.Some criticize this shift, arguing that merchandise is overshadowing books and accelerating the commercialization of publishing. However, the ph...
  • VOL.89 / 2025.12
[TREND / TOPIC]

AI Reshapes the Reading Landscape

Topic   AI Reshapes the Reading Landscape From technology to everyday language   2025.10.02   A “quiet revolution” in our bookshelves   According to statistics from the online bookstore Aladin, out of roughly 65,000 new titles published in a single year, no fewer than 2,027 carried the keyword “artificial intelligence (AI).” Even more striking is the pace: of the 5,719 AI-related books registered with Aladin to date, fully 35.4%, more than one-third, were released in just this past year. This is no mere trend, but a market-shaking “explosion.” This surge is fundamentally unlike the period before ChatGPT. In the past, the AI section was filled with specialist texts on machine learning and deep learning for developers; now it has been taken over by practical guides and business strategy titles targeting professionals, creators, and small-business owners. The tidal surge of AI has at last broken free of specialist domains and swept into everyday life. &nb...
  • VOL.87 / 2025.10
[TREND / KNOWLEDGE]

From Upcoming New Releases to Sales Statistics

Knowledge   From Upcoming New Releases to Sales Statistics The Korea Publishing Information System: Powering Korea’s Publishing Infrastructure   2025.07.07   What is the first place readers, bookstores, and libraries should look if they want to know about new releases coming out next month or the most popular bestsellers these days? Vice versa, what is the first thing a publisher that is about to release a new book should do if they want to publicize the book in advance to readers, bookstores, and libraries, and use the feedback to decide on the number of copies to publish or develop a marketing plan? The answer is to visit the Korea Publishing Information System.The Korea Publishing Information System is a publishing distribution platform that supports all processes from book production to distribution and sales. Since its launch in September 2021 by the Korea Publication Industry Promotion Agency (KPIPA), it has been dedicated to facilitating t...
  • VOL.84 / 2025.07
[TREND / TOPIC]

60th Anniversary of Diplomatic Relations between Korea and Japan: Today and Tomorrow of the Publishing Trade

Topic   60th Anniversary of Diplomatic Relations betweenKorea and Japan: Today and Tomorrow of the Publishing Trade   2025.06.02   This year marks the 80th anniversary of Korea’s liberation from Japanese occupation (1910-1945) and the 60th anniversary of the diplomatic relations between the two countries since 1965, when they restored diplomatic relations. In Korea, there is a tradition of celebrating the 60th birthday of a person with great festivity, and the 60th anniversary of diplomatic relations between the two countries is also considered an important milestone. As such, while various commemorative events are taking place, the publishing sector will be organizing Korean book exhibitions, exchanges between Korean and Japanese authors and publishers, and special sales of translated Korean books in Japanese bookstores in Tokyo and Osaka, Japan, under the leadership of the Ministry of Culture, Sports, and Tourism and the Publication Industry Promotion Agency o...
  • VOL.83 / 2025.06
[TREND / KNOWLEDGE]

Your Good Sense of Backing in Good Books

Knowledge   Your Good Sense of Backing in Good Books Based on the example of online bookstore Aladin   2025.06.02   Why “Book Fund”?   Online bookstore Aladin’s Book Fund program was first launched in 2012. The initial program allowed accounts to back up to 50,000 won to fund publishing projects. Publishers benefited by being able to raise money for pre-publication production costs, customers benefited by being able to earn up to 130% of their support back as bookstore credit if the book they funded became an overall bestseller, and booksellers benefited by being able to build an early audience of avid readers willing to support in upcoming titles. However, this design could not have a direct influence on the success of the book after publication, as it did not directly link the Book Fund to actual purchases of the book.In 2022, the web novel Return of the Blossoming Blade (Luff Media) was widely publicized in the media for its book f...
  • VOL.83 / 2025.06
[TREND / SPECIAL PROJECT]

Korean Literature’s Borderless Literary Appeal

Special Project   [Award-winning Korean Books ②] Korean Literature’s Borderless Literary Appeal Korean works nominated or winning international literary awards in 2024   2024.12.02   The flow, trend, and outlook of Korean literature   Until 2023, one of the major concerns in the Korean literary world, intellectual circles, and the publishing industry was whether Korean books, including literature, would continue to expand their presence in the global content market. And, this became a “certainty” in only a year. Han Kang’s winning of the Nobel Prize in Literature served as the catalyst. In the four years since 2020, the number of Korean authors winning international literary awards skyrocketed. Among the 45 awards won since 2003, 20 were from 2020 and onward. The following are some of the most prominent wins or nominations for international literary awards in the past four years.In 2020, Kim Young-Ha’s Diary of a Murderer (Bokbok S...
  • VOL.77 / 2024.12
[TREND / EXPORT CASE]

Factors Behind the Success of Korean Webtoons and Webnovels in the Global Marketplace

Export Case   Factors Behind the Success of Korean Webtoons and Webnovelsin the Global Marketplace Based on the Southeast Asian market, including Thailand   2024.08.05   Korean webtoons and webnovels are making waves in the global content market. In particular, they are drawing global attention with great success in Southeast Asian countries, such as Thailand.The scalability of secondary use of IP is the most notable factor these days. Many webnovels and webtoons are being adapted into various media, such as dramas, movies, and games, providing publishers and media companies with additional opportunities for monetization. This, coupled with the influence of the Korean Wave, is creating a synergistic effect. The global popularity of K-Pop and Korean dramas has increased worldwide interest in Korean culture, and this has naturally led to a greater interest in Korean webnovels and webtoons. As you can see in the image below, this is clearly evident in the statistics...
  • VOL.73 / 2024.08
[TREND / TOPIC]

What the “Steady Seller Phenomenon” Means for the Book Market

Topic   What the “Steady Seller Phenomenon” Means for the Book Market On books that have reached their 100th print   2024.07.01   The implication of books that hit the 100th print   Kim Dong-Sik’s The Grey Man (Yoda Books) recently celebrated its 100th printing in the Korean book market. While the writer’s dramatic leap from a foundry worker to a best-selling writer has been spotlighted, what is perhaps most important is the internal narrative of the short stories contained within. This collection of 24 short stories was selected from the hundreds of short stories he posted to the horror forum of an online community, “Today’s Humor.” It is indeed a kaleidoscope of life’s short stories, sometimes hilarious, sometimes heartbreaking. Readers have responded so enthusiastically to the short story collection, which went into its 100th printing in 2017 - 7 years after it was first published, and there are many factors behind this. The factor include the dra...
  • VOL.72 / 2024.07
[TREND / KNOWLEDGE]

Today’s Local Bookstores Seen Through Data on Independent Bookstores in Korea

Knowledge   Today’s Local Bookstores Seen Through Dataon Independent Bookstores in Korea A service for non-readers: a map of local bookstores   2024.05.07         Independent bookstores, each unique in its own way, are significant in that they create new cultures and book ecosystems. There is a platform that collects data on these independent bookstores and shares their locations, activities, and stories with readers online and offline ? it is “Bookshopmap,” a neighborhood bookstore map, which started in 2015. In this article, focusing on Bookshopmap, we will look at how the service started, how it works, and how it differs from traditional bookstores. We will also take a look at the changing trends of independent bookstores in Korea based on data statistics from the past 8 years, from 2015 to 2023.   ...
  • VOL.70 / 2024.05
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