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Export Status of Korean Webnovels and Webtoons

Topic   Export Status of Korean Webnovels and Webtoons   2023.03.13   Status of Korean webnovel and webtoon market   Korea’s webnovel and webtoon market has been growing rapidly, representing the “K-content” category. The business has been expanding into other countries as well, such as other Asian countries and the US. Derivative works based on webnovels and webtoons are generating income through various channels. As can be seen in the success of the recently-aired drama “Reborn Rich,” IPs (intellectual property) based on publishing content such as webnovels and webtoons are expanding into other industries such as drama, film, animation, and games, securing the original content with relatively less investment. According to the research conducted by the Publication Industry Promotion Agency of Korea (KPIPA) and the Korea Creative Content Agency (KOCCA), the size of the webnovel market grew from 741.5 billion won in 2020 to 1.85 tril...
  • VOL.56 / 2023.03
[TREND / SPECIAL PROJECT]

Namhansanseong Fortress

Special Project   [Book & Media ②] Namhansanseong Fortress To Surrender, or to Fight until the Last Minute, That is the Question   2023.03.13   The King of Joseon and His Aides Besieged by the Qing Dynasty Army after Retreating to Namhansanseong Fortress.Life-or-Death Debate on whether to Surrender or Fight until death.Enemy Troops Approaching amidst Depleting Supplies.   Byungjahoran (the Qing’s invasion of Joseon in Byungja year, 1636-1637) is a war that broke out in 1636 between Joseon and the Qing dynasty of China. The Qing invaded Joseon in anger at Joseon’s pro-Ming policy (a foreign policy favoring the Ming dynasty). Consequently, the then ruler of Joseon, King Injo (r. 1623-1649), fled the royal palace and retreated to Namhansanseong fortress (Namhansanseong is a historical mountain fortress city 25km southeast of Seoul, South Korea), where he resisted. As such, Byungjahoran marks a watershed event in the...
  • VOL.56 / 2023.03
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2023.03.13   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707...
  • VOL.56 / 2023.03
[TREND / ONE-LINER QUOTES]

Illustrator’s Pick

One-Liner Quotes   Illustrator’s Pick   2023.03.13     There’s one thing that I felt as I’ve been living in Seoul for 14 years. Seoul changes every second. The red-brick multi-family house where I lived for 7 years and the path that I walked on every day are no longer there, with new apartments in place instead. Most of the shops I used to be a regular at have closed, too. Such frequent changes are different in type, too. Go around the high, giant apartments, enter the alley, and you’ll see clusters of red-bricked houses all of a sudden, which is quite unbalancing. A decades-old market is just a street across from the new town. Avenues with new, popular shops are always under construction. For travelers, the vibrant atmosphere created by those different sceneries might be something dynamic and entertaining.But, as Korea has been growing too fast, people with less f...
  • VOL.56 / 2023.03
[TREND / TOPIC]

The Future of Korean Novels: Gen-MZ Writers

Topic   The Future of Korean Novels: Gen-MZ Writers   2023.02.20   There is a new wind blowing into Korean literature. With the emergence of new media, we hear that literature will soon face its demise every time. However, even in the era of YouTube and Netflix, Korean literature still keeps its blood young with the inflow of new writers. At the center of the new flow stands the so-called Gen-MZ (Millennials + Gen Z) writers, born in the 1980s and 1990s. Gen MZ writers, such as Choi Eun-Yung, Chung Se-Rang, Jang Ryu-Jin, Park Sang-Young, Kim Cho-Yeop, and Cheon Seon-Ran, are highlighted as the future of Korean literature. As the new year 2023 loomed, many publishers released a list of books to be published, which includes Gen-MZ writers' names.   Writer Choi Eun-Yung, Park Sang-Young, and Chung Se-Rang (ⓒMunhakdongne Publishing Group)...
  • VOL.55 / 2023.02
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2023.02.20   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707...
  • VOL.55 / 2023.02
[TREND / TOPIC]

The “Most Korean” Features Penetrate the World

Topic   The “Most Korean” Features Penetrate the World   2023.01.02   I met Kristen Vida Alfaro, CEO of Tilted Axis Press, in the UK last September. Tilted Axis Press is the publisher set up by Debora Smith, who won the International Booker Prize with Han Kang. The company introduced Love in the Big City (Changbi Publishers) written by Park Sang-Young and translated by Anton Hur to the UK, and the book put its name on the Booker Prize Longlist this year. Also, translated by the same translator, Chung Bora’s Cursed Bunny (Arzak) was selected for the Booker Prize Shortlist. As such, Korean literature ? or K-literature ? has recently been creating a sensation in English-speaking countries. If you take a closer look at the phenomenon, you will realize that diaspora literature written by Korean-Americans is at the center of popularity, such as Lee Min-Jin’s Pachinko and Michelle Zauner’s Crying in H Mart.   * K-Book Trends Vol. 47 ? Go t...
  • VOL.54 / 2023.01
[TREND / EXPORT CASE]

Korean Books Published in Thailand through Nanmeebooks

Export Case   Korean Books Published in Thailand through Nanmeebooks K-Book Promotion Strategy in Thai Publishing Market   2023.01.02   Around 10 years ago, Thai children reading educational comics, whether in bookstores, libraries, or school areas, became familiar to Thai people. With colorful illustrations, easy-to-read content, friendly numbers of characters, well-managed information sections, and various topics, there was no doubt that parents put their trust in educational comics and viewed them as a form of knowledge packed with entertainment that were easy to buy as a gift for young readers.Unquestionably, Thai people are fond of cartoons. Tracing back to the 90s, when entertainment media for children were few, cartoons seemed to be the only option available. Since then, cartoons have become familiar to Thai people and have had a great influence on them, especially manga. With a rich variety of contents for all ages and affordable prices, manga has abruptl...
  • VOL.54 / 2023.01
[TREND / BOOK TRIP]

Namsan Public Library

Book Trip   [Book Space in Korean Media ④] Namsan Public Library A 100-Year-Old Treasure Chest   2023.01.02   In Namsan, which boasts beautiful scenery in the center of Seoul, there is a treasure chest that preserves valuable materials. It is a 100-year-old Namsan Public Libary, which has storage for invaluable materials, the first public library built in Seoul. West of Namsan Mountain, where Namsan Public Library is located, there are Ahn Jung-Geun Memorial Hall and Baekbeom Square, making it a perfect place to explore history together with the library. Also, along with the “Samsoon Stair” nearby, Namsan Public Library was used as the background for the drama “My Lovely Sam Soon” and “Encounter.” Now, let’s dive into Namsan Public Library and catch two birds ? a historical and drama tour ? with one stone!     A Cultural Space in the Library   As the reference room and the cultural space are separated by a stairwa...
  • VOL.54 / 2023.01
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2023.01.02   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA         ...
  • VOL.54 / 2023.01
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