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3rd Week, August

Bestseller Trends in the Four Biggest Online Bookstores in Korea

 

2020.09.07

 

In the third week of August 2020, books written by famous figures drew popularity in Korea. For example, What Are You Living For? an essay written by JYP, a popular Korean singer, Reboot by the famous lecturer and Youtuber Kim Mi-Kyung, and The Reason for Living by film critic and celebrity Heo Ji-Woong topped the integrated list of bestsellers. In particular, The Reason for Living is a new essay eagerly written by someone who has gone through a significant struggle in life in 2018 - malignant lymphoma, which is a type of blood cancer - and has gotten a totally new perspective towards life. The writer offers warm consolation to readers who are fighting against their own struggles in life.
Some books have become bestsellers on the back of their original TV drama's success. For instance, “It’s Okay to Not Be Okay” is a popular drama in Korea featuring the story of a children’s book writer, and the book Finding the Real Face from one of the episodes was officially published, while the drama's scenario book It’s Okay to Not Be Okay ranked 10th. Having been included in the bestsellers’ list during their pre-sale period, the two are examples of how much a popular TV drama can influence book sales.
On top of these, Prosecution Reform & Candlelight Citizens, the no. 1 seller on the list, is a detailed record of conflicts that took place in Korean society. The book discusses the prosecutors’ investigation and news reports, and evolution of the candlelight citizens, which is expected to be meaningful for the advancement of democracy in Korea. Meanwhile, books of economy and business administration such as The Property of Money, You Can Do It!, and Great Wealth Transfer were popular titles in this period of difficult economic circumstances incurred by the pandemic.

 

* The rank of the bestsellers below was organized after integrating domestic bestsellers in the third week of August from the four biggest online bookstores in Korea - Kyobo Bookstore, Aladdin, Yes 24, and Interpark.

 

Best sellers
1

 

1위

 

Prosecution Reform & Candlelight Citizens
Author | Cho Kuk Whitepaper Promotion Committee
Publisher | Omybook
Genre | Politics & Society
2

 

2위

 

Finding the Real Face
Author | Jo Yong (writer), JamSan (illustrator)
Publisher | Wisdom House
Genre | Genre Novel
3

 

3위

 

The Property of Money
Author | Kim Seung-Ho
Publisher | Snowfox Books
Genre | Economics & Business Administration
4

 

4위

 

What Are You Living For?
Author | JYP (Park Jin-Young)
Publisher | EunHaengNaMu
Genre | Essay
5

 

4위

 

Reboot
Author | Kim Mi-Kyung
Publisher | Woongjin ThinkBig
Genre | Self-development
5

 

6위

 

How Studying Became So Fun
Author | Park Sung-Hyuk
Publisher | Dasan Books
Genre | Essay
7

 

7위

 

The Reason for Living
Author | Heo Ji-Woong
Publisher | Woongjin ThinkBig
Genre | Essay
7

 

8위

 

You Can Do It!
Author | John Lee
Publisher | Knomad
Genre | Economics & Business Administration
9

 

8위

 

Great Wealth Transfer
Author | Oh Kun-Young
Publisher | Page 2 Books
Genre | Economics & Business Administration
10

 

10위

 

It’s Okay to Not Be Okay 2
Author | Jo Yong (writer), JamSan (illustrator)
Publisher | Howooya
Genre | Drama & Scenario
10

 

10위

 

A Book for Highly Sensitive People
Author | Jeon Hong-Jin
Publisher | Geulhangari
Genre | Liberal Arts

 

 

 


Written by Choi Ha-Yeong

kbbok

Choi Ha-Yeong

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